by Sarah Mahoney on Mar 17, 6:00 AM
Della Mathew, executive creative director at Ogilvy New York, tells "Marketing Daily" how the project came about.
by Steve Ellwanger on Mar 15, 9:14 PM
Beyond announced it had become the "preferred" (although not exclusive) supplier for the McDonald's McPlant burger.
by Sarah Mahoney on Mar 15, 6:00 AM
About 50% of those in a new survey say they intend to get vaccinated as soon as the vaccine is available to them, up from 32%.
by Sarah Mahoney on Mar 12, 6:00 AM
Macy's hopes a bright, high-energy spring campaign can put shoppers in the mood for apparel again.
by Steve Ellwanger on Mar 11, 6:00 AM
It's rare that a QSR's stock gets a nice bump from a single menu introduction, but that's what happened Tuesday for Chipotle.
by Sarah Mahoney on Mar 10, 8:18 AM
The retailer's net sales reached $3.13 billion, an increase of 19.8% compared to the fourth quarter of 2019.
by Steve Ellwanger on Mar 9, 6:00 AM
Consumers sourced $486 billion worth of food from restaurants in 2020 -- with 89% ordered using websites, and mobile and aggregator apps.
by Sarah Mahoney on Mar 8, 6:00 AM
To help parents encourage their girls to keep building, Lego's featuring a 40-year-old ad of a beaming redhead showing off her castle.
by Steve Ellwanger on Mar 5, 7:00 AM
The campaign, aimed at those taking first steps into the kitchen during pandemic, is a change from group's previous nutritional messaging.
by Steve Ellwanger on Mar 4, 7:00 AM
Under the settlement, Post would have to refrain from using labeling claims like "no high fructose corn syrup" for certain cereals.