Della Mathew, executive creative director at Ogilvy New York, tells "Marketing Daily" how the project came about.
Beyond announced it had become the "preferred" (although not exclusive) supplier for the McDonald's McPlant burger.
About 50% of those in a new survey say they intend to get vaccinated as soon as the vaccine is available to them, up from 32%.
Macy's hopes a bright, high-energy spring campaign can put shoppers in the mood for apparel again.
It's rare that a QSR's stock gets a nice bump from a single menu introduction, but that's what happened Tuesday for Chipotle.
The retailer's net sales reached $3.13 billion, an increase of 19.8% compared to the fourth quarter of 2019.
Consumers sourced $486 billion worth of food from restaurants in 2020 -- with 89% ordered using websites, and mobile and aggregator apps.
To help parents encourage their girls to keep building, Lego's featuring a 40-year-old ad of a beaming redhead showing off her castle.
The campaign, aimed at those taking first steps into the kitchen during pandemic, is a change from group's previous nutritional messaging.
Under the settlement, Post would have to refrain from using labeling claims like "no high fructose corn syrup" for certain cereals.