- MediaDailyNews - Monday, Sept. 22, 2014
- WPP Divests Ad Servers, Invests In AppNexus: Will Focus On Data And Software
- DoubleClick, Zedo Found Serving Malware: Last.fm, Other Publishers Infected
- Digital Fueling Global Ad Expansion, Traditional Media Continue To Erode
- OPA Calls 'Online' Irrelevant, Becomes DCN: Focus Now On Digital 'Content'
- Local Media Revenue Poised To Reach $140 Billion, Granular Targeting Cited
- Updated: Now TV Campaigns Can Be Measured Based On Clicks, Or Mortar
- C3 Deals Help NBC Win Season
- NFL Plans To Change Player Conduct Policy As P&G Cancels Promotion
- A Voyage To Uranus
- Unilever Launches Retail Program Around NCAA Football
- '47 Brand Stands By NFL, Launches New 'Let Your You Out' Campaign
- Google To Fund Content For Some Top YouTube Creators
- Hearst Starts Silicon Valley Development Unit, Acquires BranchOut Assets
- LinkedIn Argues It Has Free Speech Right To Email Users' Friends
- Time Inc., Newspaper Guild Clash Over Outsourcing
- The New Currencies For 21st Century Media
- MediaDailyNews - Monday, Sept. 22, 2014
- DoubleClick, Zedo Found Serving Malware: Last.fm, Other Publishers Infected
- NFL Plans To Change Player Conduct Policy As P&G Cancels Promotion
- Hearst Starts Silicon Valley Development Unit, Acquires BranchOut Assets
- '47 Brand Stands By NFL, Launches New 'Let Your You Out' Campaign
- C3 Deals Help NBC Win Season
- Local Media Revenue Poised To Reach $140 Billion, Granular Targeting Cited
- LinkedIn Argues It Has Free Speech Right To Email Users' Friends
- OPA Calls 'Online' Irrelevant, Becomes DCN: Focus Now On Digital 'Content'
- A Voyage To Uranus
- Google To Fund Content For Some Top YouTube Creators
- Time Inc., Newspaper Guild Clash Over Outsourcing
- Unilever Launches Retail Program Around NCAA Football
- Brand-Agency Relationships Headline Topics From AdExchanger's Programmatic I/O
- Consumers Like Relatable, Non-Obnoxious CE Ads
- The New Currencies For 21st Century Media
- MediaDailyNews - Friday, Sept. 19, 2014
- Simmons Loses MRC Accreditation, 'Declines' Cited
- Forecast Finds Ad Spend On Facebook Exceeds Time Spent
- Facebook News Feed Stresses Timeliness, More Trending Stories
- Digital Video Views On Rise
- Mag Bag: With 'Parade' Buy, Athlon Taps Big Markets
- Research: Credible One-Message Ads Work Best
- TVGN To Transform Into POP
- Breed A Bully, And Guess What? That's What You Get
- Titan Wins Seattle-Area Sound Transit Contract
- 'Wall Street Journal' Pushing Mobile Limits With New App
- Attention: Nothing Else Matters
- Marketers To NFL: 'Do We Have Your Attention Now?'
- MediaDailyNews - Thursday, Sept. 18, 2014
- CBS' L7 Stretch, Compares Same Day Ratings To A 'Five Inning' Baseball Score
- Dentsu's iProspect Grabs Covario, Looks To Strengthen Search
- Elevator Pitch Goes Mobile, Captivate Offers Cross-Platform Targeting
- Twitter Expands Audience Targeting Tools
- Tribune Publishing Partners With Contend For Native Advertising Deal
- Athlon Acquires 'Parade,' Consolidates Newspaper-Distributed Magazine Market
- Media Research Guru McDonough To Leave Nielsen At Year-End, No Succession Announced
- Digital Agency Vet Verdino Joins Digital Consultancy, Sets Up Shop In NYC
- Facebook Rolls Out Facebook Media, Service Manages Communication Strategies
- Smart TV Gains Momentum
- WPP Takes 'Significant Minority Stake' In New Hollywood Digital Studio
- 'NYT 'Launches Free Cooking App
- WPP Raises Legal Challenge To Losing GBP140m Buying Account To Carat
- Gawker Planning For Grand Future
- Marketing Business Is Bright Spot For Adobe In Otherwise Cloudy Quarter
- Narrators And Internet Geniuses: Decoding The 'Mysteries' Of The New Fall Season
- From Search To Programmatic: In-House Programmatic Capabilities Will Start With Paid-Search Teams
- MediaDailyNews - Wednesday, Sept. 17, 2014
- IAB's Anti-Fraud Principles Call Out Adware, 'Incentivized' Browsing
- Broadcast TV, Newspapers, Mag Ads Down, Cable Shows Strength
- Longer TV Spots May Be Better
- CPG Brands Adopting Programmatic, Now Second Behind Retail
- IAB Unveils Anti-Fraud Effort, Forms Working Group
- TV Still Dominates, But Most Political Agencies Will Use Programmatic With 2014 Midterms On Horizon
- Cable Slips Faster Than Broadcast In Prime-Time
- OTT Faces Challenges, Consumers Stay With Linear TV
- Horizon Media, Mercury Media Sign iPredictus Deals
- Heart Attack: Clear Channel Uses Meme To Rebrand All Media
- Amazon's Twitch, Disney, iHeartRadio Land On Google Chromecast
- Minorities Distrust News Media Depictions
- Google Reports Government Data Requests Rising
- Videology To Near $300M Revenue In 2014
- MediaDailyNews - Tuesday, Sept. 16, 2014
- Digital Ad Spend Will Surpass TV By 2017
- NFL Opinion, Loyalty Way Down, But Teams Keep Fans
- Harsh 'Vibe': Hip-Hop Mag Shuttered, Again
- Many Mobile Users Favor TV On Second Screen
- Extreme Reach Introduces A Dashboard For Cross-Platform Ad Campaigns
- 'Financial Times' Gets Makeover
- FCC Flooded With Net-Neutrality Comments
- Hoffman To Exit NBC
- SMBs Use Social Media To Promote Business
- Al Jazeera Debuts AJ+ App
- iPhone 6 Breaks Apple Pre-Sale Record: 4 Million In 24 Hours
- ShopIgniter Named Twitter Creative Performance Partner, Revamps Platform
- FreeWheel Adds Discovery To FourFronts Programmatic TV Pilot
- Online Video: Get Best Outcomes With Balance Of Broad/Narrow Targeting
- How Much Do Marketers Really Need The NFL?
- MediaDailyNews - Monday, Sept. 15, 2014
- New Internet TV Services Appeal To Trad TV Providers
- Programmatic Now 60% Of Brand Video Spending, Study Finds
- Flipboard Launches Video Advertising
- Varick Enters 'Programmatic Native' Space, Partners With 3 Native Ad Companies
- Horizon Media Names Taylor Valentine As Its First Chief Invention Officer
- Google Gives Early-Stage Startups Cloud Credit
- Digital First May Sell Newspapers
- Comcast To Carry Univision Deportes
- Truly Defective: Matthew McConaughey Captured Thinking And Driving
- Air Force Aims High With New National Effort
- CBS' 'Thursday Night Football' Wins 16M Viewers
- The Dawning Age Of "Glance" Media
- Bloomberg Killing "Current" Social Network
- Apple Hits Sour Note With Direct Marketing Ploy
- MediaDailyNews - Friday, Sept. 12, 2014
- Dentsu Won't Buy Interpublic or Havas
- Facebook To Ask Why People Don't Like Ads
- McKinsey Hopes To Become More Digitally Agile, Acquires Agiliti
- Maxus Taps Jonathan Adams For NA Chief Digital Officer Role
- Razorfish's Kathuria Sounds Off About Digital Strategy
- 360i Appoints 3 Execs To The C-Suite
- 'Don't Get Your Tech, But LOVE Your Rep'
- YouTube Revenue To Hit $1.13 Billion From Video Advertising This Year
- Younger Demos Favor Live TV
- Mag Bag: 'Allrecipes' Magazine To Raise Rate Base
- More Pay TV Users Want To Cut Cord
- Search Engines Keep Searchers Longer Before Referring Traffic To Web Sites
- Haarlow Joins Centro As VP Media Strategy & Ops, West
- Microsoft Wiping Out Nokia Brand Name
- Deathwatch: Agency Edition
- MediaDailyNews - Thursday, Sept. 11, 2014
- CBS Content With Upfront Performance And Current VOD Policy For TV Shows
- Volkswagen Does 'Funny Or Die' For 2015 Golf
- Wrist Full Thinking
- Targeted Victory Brings Back Romney-Ryan Audience Segments For 2014 Midterms
- The Apple Has Two Faces -- Actually, 11
- Zillow Increases Ad Budget
- Telemundo Taps Into Sponsors, Social Media Influencers For New Reality Series
- ALS Ice Bucket Raises $110M In Donations, Marketers Take Note
- Sony Internet TV To Carry 22 Viacom Nets
- New Sports and Seasonal Categories For This Year's Effies
- Local Media Consortium Taps Tout For Programmatic Video
- Twitter To Host Mobile Developer Event
- Apple Watch Grabs The Spotlight - But Can It Hold It?
- TMZ.com Gets Tip Of The Hat From 'The New York Times'
- MediaDailyNews - Wednesday, Sept. 10, 2014
- Great News! James Corden Is Set To Take Over As Host Of CBS' 'The Late Late Show'
- Carat Boosts U.S., Global Ad Outlook: Cites 'Optimism,' Especially For Digital
- TV Marketers Need To Embrace Digital Thinking
- Apple Debuts iPhone 6, Mobile Payments, Wearable Device
- The Marketers Taking Programmatic In-House Are Drawing Attention
- Mercury Media Taps Andrew McLean As CEO
- Isobar Launches New Commerce Platform
- NFL Scores Big On TV
- BPN's Liz Ross Tapped For New CMO Role At IPG Mediabrands
- TV Execs Predict 4KTV Goes Mainstream
- Press+ Acquired, Merges With Piano Media
- Resistance To "Surveillance Gadgets" Like Google Glass Builds