Search results for "iphone"

• Apple AI Mobile Referral Traffic Could Shake Google To Its Core
  Apple hosts its Worldwide Developers Conference next week. For advertisers this means gaining a better understanding of how desktop and mobile referrals are split and what this means for their media-buying strategies. For publishers it means that while AI search referrals are growing, mobile - the dominant traffic source - remains untapped. Mobile product share belongs to Apple, but Google dominates mobile web search.
  June 6, 2025  Tags: ad buys, ad campaign, ai, apple, artificial intelligence, chatbots, google, iphone, media buying, mobile, online publishing, publishing, research, search, seo, web sites
• Heineken Turns Anti-Social - Media, That Is
  The new "no social socials" campaign from Publicis' LePub is inspired by new research revealing the average adult is stuck six hours daily scrolling on their phone.
  April 29, 2025  Tags: advertising, agency, beer, cause-related, iphone, media, research, smartphone, social networking
• Apple News Emerges As iPhone Maker's 'Killer App'
  A quarter of Apple's customers use Apple News as either a stand-alone app or as part of the Apple One bundle.
  May 29, 2024  Tags: apple, cmmr, iphone
• Google Makes Friends With Apple iPhone In Global Campaign
  In a first for Google, the social-response team will use the reply tool built on AI to help generate replies to YouTube user comments in the voice of the campaign. The iPhone and the Pixel phones have very distinct voices.
  June 21, 2023  Tags: ad campaign, advertising, apple, campaigns, cannes, digital, email, google, iphone, research, search, smartphone
• Apple's Privacy Report Follows Record-Breaking Earnings
  Google and Facebook this week both warned that Apple's privacy changes in iOS 14 could impact data collection, as well as targeting and measurement of online ads.
  January 28, 2021  Tags: ad targeting, apple, apps, data management, digital, google, ipad, iphone, media measurement, privacy, research, search, smartphone
• Facebook's 'Deeply Invasive' Research App Draws Questions From Senate
  Facebook's Project Atlas, which collected a trove of data from teens as young as 13, is sparking a new round of bipartisan scrutiny on Capitol Hill.
  February 8, 2019  Tags: apple, apps, digital, facebook, google, iphone, privacy, research, search