Search results for "tubi"

• Netflix Can Hit Advertising 'Sweet Spot' Of $25 To $45 CPM: SMI
  SMI says Netflix has a clear opportunity to hit this "sweet spot" of $25-$45 CPM, which few CTV/digital media sellers have attained. Hulu is just below this mark at $24 CPM, while at the high end is HBO Max at more than $50. YouTube is at the low end with $16, but is the current leader in median monthly impressions with around 1.7 million.
  August 16, 2022  Tags: ad spending, advertising, connected tv, cpm, digital, discovery+, hbo max, hulu, media measurement, netflix, peacock, research, roku, streaming, television, tubi, xbox, youtube
• Netflix Dominates Q2 Streaming Minutes: YouTube, Hulu, Amazon, Disney+ Follow
  Netflix has few challengers in streaming minutes of viewing, but there is a growing list of second-tier and third-tier competitors, according to MoffettNathanson Research's analysis of Q2 2022 Nielsen data.
  August 12, 2022  Tags: amazon, apple tv+, data, disney+, hbo max, hulu, media measurement, netflix, nielsen, ratings, research, roku, streaming, television, tubi, video, youtube
• FASTs Are Gaining Speed - Though Viewers Are Getting Pickier Even About Free Streamers
  In Q4 alone, FAST penetration increased by 4.9 percentage points, making it the fastest-growing streaming tier and putting it nearly on par with AVOD.
  January 28, 2022  Tags: advertising, avod, consumer experience, data, entertainment, fasts, research, roku, streaming, television, tubi