Search results for "apple tv+"

• 32% Of New SVOD Subs Now Ad-Supported, 53% Come Through 3rd-Party Distributors
  The pursuit of better margins is also driving price hikes, with cutbacks on promotions, confirms a new Antenna report.
  March 28, 2023  Tags: advertising, amazon, apple, apple tv+, avod, disney+, entertainment, google, hulu, netflix, paramount+, peacock, research, roku, streaming, svod, television
• Analysis: User Spending Plateau Is Bad Omen For 'Non-Essential' SVODs
  A new survey shows Peacock and Apple TV+ rank low in subscriber perceptions of how "essential" various premium streamers are, while monthly consumer spend on SVODs has plateaued.
  March 14, 2023  Tags: ad spending, advertising, apple, apple tv+, comcast, digital, hulu, nbcuniversal, netflix, peacock, research, streaming, svod, television, video
• Are TV Consumers Looking For One Easy Way To Get To All Their Networks, Content?
  TV content consumers seek not only ease of operations, but perhaps just a single TV source/access point. Can streamers really be everything to everyone? Probably not.
  September 26, 2022  Tags: amazon prime, apple tv+, consumer, consumer experience, content, digital, disney+, entertainment, hulu, netflix, research, streaming, svod, television
• Netflix Dominates Q2 Streaming Minutes: YouTube, Hulu, Amazon, Disney+ Follow
  Netflix has few challengers in streaming minutes of viewing, but there is a growing list of second-tier and third-tier competitors, according to MoffettNathanson Research's analysis of Q2 2022 Nielsen data.
  August 12, 2022  Tags: amazon, apple tv+, data, disney+, hbo max, hulu, media measurement, netflix, nielsen, ratings, research, roku, streaming, television, tubi, video, youtube
• Streaming Satisfaction: Netflix Drops, HBO Max Is Tops -- Including In Ad-Supported Ranking
  Netflix has dropped from first to fourth in overall satisfaction. Among ad-supported streamers, HBO Max gets the highest marks, and Hulu the lowest
  August 9, 2022  Tags: amazon prime, apple tv+, disney+, hbo max, netflix, research, streaming, television
• NFL+ Launches, League Saw A 14% Rise In 2021-22 TV Ad Revenue
  The NFL launches NFL+ today, as the NFL posted another TV ad record -- surging 14% to $4.3 billion, according to Standard Media Index. NFL+ is a subscription service that includes live, out-of-market preseason games and local and prime-time regular-season games, playoffs games (phone and tablet only), among other content.
  July 25, 2022  Tags: ad inventory, ad spending, advertising, agency, apple tv+, football, media buying, research, revenue, sports, sports rights, television
• Customer Satisfaction Scores Vary For Top Streaming Brands: Study
  Customer satisfaction with streaming services such as Netflix, HBO Max, Peacock and Apple TV+ is surprisingly lower than expected, a new study says.
  June 8, 2022  Tags: apple tv+, apps, consumer, consumer experience, digital, hbo max, netflix, peacock, research, streaming, subscriptions, svod, television, video
• Subscription Cost Is Top Reason For Canceling Streaming
  A large library of content is the No. 1 reason that viewers will hold on to a streaming service subscription instead of canceling it.
  April 21, 2022  Tags: amazon prime, apple tv+, cmmr, cnn+, disney+, hulu, netflix, research, streaming, television
• Big Promo Deals Still A Major Piece Of Premium Streamers' Subscriber Count
  The still-young premium streaming video industry continues to count on free months-long promotions as a major piece of its overall subscriber claims.
  April 19, 2022  Tags: apple tv+, promotion, research, streaming, subscriptions, television, video
• Streaming's Achilles Heel: People Who Sign Up For One Show, Then Bail
  New research about streaming habits finds that many subscribers sign up only for a brief time and then cancel their subscriptions.
  February 2, 2022  Tags: apple tv+, digital, research, streaming, subscriptions, television
• Consumer Adoption Of Voice-Powered Media Is Forecast To Grow
  Amazon has the biggest share of the smart-speaker market, but Apple customers are most likely to use voice commands to control other media devices.
  January 18, 2022  Tags: amazon, amazon fire, apple, apple tv+, cmmr, google, google vs. apple, internet of things, siri, smart home, smart tvs
• Consumers Say They Stream Less Video As Choices Multiply
  Netflix has maintained its spot as the most popular video streaming service in the past couple of years.
  December 27, 2021  Tags: amazon prime, apple tv+, artificial intelligence, consumer experience, digital, disney+, hbo max, hulu, netflix, research, streaming, television, video
• Apple TV+'s Consumer Satisfaction Grows, But Churn Is High
  Kantar says 39% of consumers are now satisfied with the "amount of content" on the streamer, up from 25% when Apple TV+ launched in November 2019.
  September 29, 2021  Tags: apple tv+, consumer experience, digital, digital content, research, streaming, tv, uk