• Can Web Advertising Turn Its Fortunes Around? (TheStreet.com)
    Despite the rather unpleasant present, the Web has a future -- be it glory or gory. To get to the bottom of this, TheStreet.com sat down with David J. Moore, the chief executive of 24/7 Media.
  • How to Make Users Hate Online Advertising (ClickZ)
    Two debates seem to be going on with respect to the X10 camera campaign. The first is straightforward and centers around whether pop-unders are evil. The second concerns whether the constant barrage of pop-unders is affecting the X10 brand negatively.
  • CBS Hopes New Slot for `Big Brother 2' Soothes Sponsors (NYTimes.com)
    Concerned that "Big Brother 2" has become too sexually oriented to play at 8 p.m., CBS announced that it would push the starting time of the show back to 9 p.m.
  • Arnold Worldwide Cuts 3% of Staff (AdAge.com)
    Havas Advertising's Arnold Worldwide Partners has staged its second round of layoffs in two weeks.
  • Report: Soap Opera Audience Falls (AP)
    Babies are born, disappear, and come back a few years later as troubled teen-agers. A Latino fashion designer is introduced into an all-white cast. A doll becomes human. These recent plot twists on network soap operas were designed specifically to expand an audience that gets older and smaller every year.
  • ABC Clarifies Electronic Paid Circulation (E&P)
    The Audit Bureau of Circulations has clarified its standards for counting electronic editions of newspapers for paid circulation. The liberal regulations should provide an easy circulation boost to any newspaper website that charges appropriately.
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