Guerilla marketing tactics debated.
Wary of being perceived as reckless and unpatriotic, a number of U.S. retailers have decided to commemorate the events of Sept. 11 in a somber manner.
The royalty fees that will soon have to be paid by radio stations and others that stream music have already knocked a number of broadcasters off the Internet. But KPIG(FM) is using Real Network's just introduced RealOne Radio Pass as a way to bring the music back to listeners.
Two New York radio shock jocks had their program canceled after a controversy over what was alleged to be an eyewitness account of sex in St. Patrick's cathedral.
A decision by federal election regulators to exempt text-based wireless ads from campaign disclosure rules has critics warning that consumers could find their mobile phones subject to a flood of political spam.
A parents group applauded broadcasters Wednesday for embracing more family-friendly programming in prime-time, yet scolded television's two most popular shows for being among the raciest.
More TV networks have announced their 9/11 commemorative programming, with several cable channels saying they will go dark in the morning.
AOL Time Warner Inc. announced a long-awaited agreement with AT&T Corp. and Comcast Corp. that unwinds a 10-year cable and content partnership called Time Warner Entertainment Co.
The mildly positive noises coming out of U.S.-based ad conglomerates this summer were blitzed by the Brits on Tuesday when London-based WPP Group reported a 30 percent drop in profit, flat revenues and rapidly declining headcount.
Cox Communications on Monday turned on a digital cable channel to explicitly showcase advertisers, in a first-of-its-kind trial in one market.