• AOL Launching New Online Shopping Site
    America Online announced the launch of an online shopping site it says will provide an easy and fast way to compare products from thousands of online merchants.
  • Google Picks Gates' Brains
    Google, $1.67 billion richer from its August initial public offering, is spending its money poaching the brightest minds from arch-rival Microsoft and other tech giants.
  • FTC Sets E-Mail ID Summit for November
    The Federal Trade Commission will hold an e-mail authentication summit Nov. 9-10 in Washington, the agency said.
  • AOL Shuns Microsoft Anti-Spam Technology
    Add America Online Inc. to the growing list of companies and organizations shunning a spam-fighting proposal from Microsoft Corp. AOL cited "tepid support" for Microsoft's so-called Sender ID technology, which seeks to cut down on junk e-mail by making it difficult for spammers to forge e-mail headers and addresses, a common technique for hiding their origins.
  • Naked poaches WPP digital chief for new online venture
    Communications agency Naked has poached Brad Fairhead, the managing partner of WPP digital agency Outrider and his deputy Tom Johnson to create a new partnership project including creative agency Fallon.
  • Attack of the Radio Clones
    Generic mouthwashes claim to be just as good as Listerine, and store-brand paper towels invite consumers to compare them to Bounty. This kind of marketing doesn't raise many eyebrows. But what if an online radio station says it's just "like" New York City's Z100 or L.A.'s KROQ, and manages to sound pretty much the same?
  • Finding Truth on the Internet
    When Miles O'Brien, a CNN anchor, wanted to know the facts behind an anti-John Kerry ad attacking the presidential candidate's congressional testimony on the Vietnam War more than 30 years ago, he turned to an unconventional source: FactCheck.org.
  • Livewire: Back to School Means Back to Advergames
    Back to school for many kids means "back to Internet access" in classes where the best of filtering software is not foolproof, particularly against seemingly harmless Web sites used for invasive marketing.
  • AOL Dumps Sender ID
    AOL has withdrawn its support for Microsoft's controversial Sender ID technology and is falling back on Sender Policy Framework (SPF).
  • Instant Messaging Goes Graphical
    For most of the millions of people around the world who regularly use instant messaging, the communications tool has largely been a text-only experience in which typed emoticons offer only minimal clues to someone's state of mind.
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