• by Laurie Sullivan  @lauriesullivan, October 25, 2022

Former Google Search Ads lead Nicholas Weaver has joined DISQO, a customer-experience intelligence platform, to spearhead development of the company's B2B SaaS product portfolio and consumer-facing mobile and desktop applications.

"I'm deeply motivated by the opportunity to empower DISQO's clients in making optimal business decisions by keeping their customers at the center," Weaver stated. "DISQO's unique combination of technology and consent-based approaches to gathering customer experience data is precisely the innovation that big brands need right now.”

Weaver brings more than 20 years of experience. He led engineering for Google Search Ads in the artificial intelligence (AI) and machine-learning product category. Previously, he worked at retailer Dick’s Sporting Goods as vice president of engineering at Nike as senior director of engineering, and at Dell EMC as vice president of software engineering.  

Weaver will report to Drew Kutcharian, co-founder and CTO at DISQO. Kutcharian believes Weaver will help the company excel across market research, agile product testing and ad measurement.