• DO At The Water-Cooler -- Literally
    There's no more primal desire than thirst, so there's pretty much a guaranteed audience for Splash, the newest product from Aquamedia Advertising, a Spanish digital out-of-home advertising company based in Barcelona: it's basically a fancy water dispenser with three built-in 42-inch LCD displays, one per side (except for the back of the unit), plus a 23-inch touchscreen offering all sorts of interactive possibilities.
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