MediaPost Weekend Editions for November 2019
- MediaPost Weekend - Saturday, Nov. 30, 2019
- It's The Best Time Of The Year (For Most Marketers)
- Holiday Season Forecast 2019: $143.8B In Online Spending, $4B On Thanksgiving
- Mister Rogers, Television's Other Patron Saint
- Toward A Better Agency Review Process
- Republican Opposition Group Challenges Trump In TV Ads
- Maurice Levy's WeWork Turnaround Strategy
- Bloomberg Really Does Know 'What It Takes To Beat Trump' -- Actually, He Knows Two Ways
- Audi Is Back On The Big Screen
- Brand Safety Institute Pushes 'Standardized' Consumer Identifiers
- Americans Grow Apathetic But Remain Committed To Democracy (Even If They Don't Talk About It)
- The Hidden Agenda Behind Zuckerberg's 'Meaningful Interactions'
- Senate Democrats Introduce Broad Privacy Law
- TV And The Bear: Fur Flies On Ursine Competition Show
- 'Bloomberg News' Hurts Brand With One-Sided Political Coverage
- Fox Sells Out In-Game Super Bowl Units, Higher Ad Rates Too
- DAA Unveils Icon Program For California Privacy Law
- Tech Vs. Trump: The State Of Play
- Dueling Forecasts Reveal Programmatic Dominating Digital Ad Marketplace
- Bloomberg, Now Official, To Spend $30M On TV Ads Alone
- Earth, We Have A Problem: One Word -- Plastics
- MediaPost Weekend - Saturday, Nov. 23, 2019
- YouTube Urged To Restrict Ads In Videos For Kids
- WeWork Taps Maurice Levy As Interim CMO
- Freedom Of Speech Is Not Freedom Of Reach
- The Greatest Propaganda Machine In History
- Facebook Mulls Political Ad Targeting Following Google's Move
- Do Not Conflate Mistakes With Fake News
- Impeachment Hearings Day 4: Sonderland Testimony Lifts TV Ratings
- Twitter Tests Enabling Scheduled Tweets Through Its Web App
- 4As Report Says 'Programmatic' Is The Future, Blames Press For 'Sensationalizing' In-Housing
- WFA: More Than Twice As Many Marketers Plan To In-House Programmatic Media
- Ad Industry Pushes National Privacy Law, Would Override California Measure
- Google Limits Targeting For Political Ads, Updates Media-Buying Policies
- Study Finds 'Fake News' Has Real Cost: $78 Billion
- All-New Tonight! 'Tyler Perry's The Democratic Debate'
- 'Well, Ambassador And Mr. Morrison, I Have Some Bad News For You'
- Amazon Opens Up Availability Of Free Music Streaming With Ads
- 'Agency Of The Year' Winners Announced
- It Seems 'Bear'-ly Possible, But Here Comes 'Man Vs. Bear'
- GroupM's Big New Reorganization
- GroupM Unveils Marketing-To-Ad Spending 'Multiples,' Finds No Pattern On Which Is Winning -- Yet
- MediaPost Weekend - Saturday, Nov. 16, 2019
- Walmart Reportedly Readying Self-Service Search, Display Ad Platform
- GateHouse, Gannett Merger Secures Final Approval
- President Live Tweets Witness Intimidation, Adds Third Ring To Impeachment Media Circus
- NFL Will Remain Important To Broadcast TV And ViacomCBS
- Fox Sports: 80% Of Super Bowl Spots Sold, At Record Prices
- It's Time To Integrate CTV Into TV Ad Ecosystem
- No Growth For Dentsu Group Through The First 9 Months
- Google To Stop Including Information About Publishers' Content In Auctions
- Walmart Gains On Amazon But Grapples With Costs
- ANA, Pharmas Ask Court To Uphold Block On Prescription-Price Disclosure Mandate
- Dentsu Unveils Bifurcated Management Structure Based On Two Networks: Japan And Aegis
- Google Readying Smart Checking Accounts As Fintech Backlash Rises
- Nike Pulls Money From Amazon -- Only 1.4% Of Product Views Came From Sponsored Search
- Google Moves Into Banking, Gains Access To Treasure Trove Of Data
- The Tourification Of Our World
- eMarketer: U.S. TV Ad Spending Has Peaked, Now In Decline
- Disney+ Hit By Launch-Day Tech Glitches
- Ruling Threatens Ad-Blocking Tools, Says Digital Rights Group
- CBS Q3 Revenue Below Expectations, Ad Revenue Down 7%
- Brave New World: How Subscription Streaming Will Impact TV
- ABC To Stop Releasing Live Program/Same Day TV Viewing Data
- Tinder Scoring Big With Gen Z Content
- GroupM: SVOD Emerges As Multibillion Ad Category, Growing Incrementally Per Year
- U.S. Ad Market Expands To Highest September Ever
- A Day In The Ad Life Of An Average Consumer, As Seen By A Programmatic Trader
- MediaPost Weekend - Sunday, Nov. 10, 2019
- Influencer Marketing Has Peaked -- Here's What's Next
- FTC Tells Influencers To Disclose Paid Endorsements -- Again
- Nielsen Splits: Keeps 'Media,' Spins 'Connect' Into Separate Company
- MediaPost's 2020 'All Star' Inductees
- Thank You For The Information
- Cover Story: The Impeachment Of You Know Who
- Facebook Reportedly Mulls Curbs On Microtargeted Political Ads
- Web Platforms Should Ban 'Microtargeted' Political Ads, FEC Chair Says
- More Streamlining In The Works At MDC Partners As Revenue Dips In Q3
- AXA Awards Media To WPP, Retains Publicis Groupe For Creative
- Proposed Privacy Bill Would Give Consumers Broad Rights Over Data
- Lexus Brings Back Vehicles With Giant Red Bows
- New Panera AR Ad Unit Lets Customers 'Play With' Their Food
- Half Life Of Brand Crisis: For Many Consumers, It's Half An Hour
- The Future Of Restaurants? Tech-Driven -- And Complicated
- National TV Ad Spend Up Per Week, Broadcast's Premiere Week Down 10%
- Report: Marketers Suffer From Data Fatigue, Platform Overload
- The Reiser Method: Actor-Comedian Performs His Masterpiece
- MediaPost Weekend - Sunday, Nov. 3, 2019
- Twitter Bans Political Ads: Says Political Speech Should Be 'Earned, Not Bought'
- Twitter Has Demonstrated Leadership
- Facebook Should Reject 'Demonstrably False' Political Ads, Sen. Warner Says
- Facebook Employees Criticize Stance On Political Ads, Seek Ban On Targeting
- Other Than That, Mrs. Trump, How Was The Game?
- Google To Acquire Fitbit
- World Series Game 7 Scores 21.2 Million TV Viewers
- Survival Of The Fattest
- Kraft Heinz Shows Progress, Promises More Under New CEO
- Amazon Takes Credit For 115% Leap In Ecommerce Ad Spending
- Combined Ad/Marketing Spending To Outpace Madison Avenue Estimates
- Facebook Agrees To $643,000 Fine To Settle Privacy Investigation In U.K.
- Proposed Law Requires Platforms To Allow Opt-Outs From Personalized Content
- Are We Losing The Spirit Of Radio?
- HBO Max Starting May 2020, With 31 New Original Shows For Its First Year
- 'Wars' Officially Kick Off This Week With Apple TV+ Launch, HBO Max Unveil, Disney+ Blitz
- Why Disney Will Clobber Apple In The Streaming Wars
- The Joy of Listening to Older People
- GroupM: Balkanization Makes Media Shops Even More Relevant
- YouTube, Hasbro, Mattel And Others Sued Over Children's Privacy
- Old Sitcoms Never Die, Nor Do They Fade Away
