Mobile Marketing Daily Editions for March 2015
Mobile Marketing Daily - Monday, March 30, 2015
Up Periscope, Down Vessel: Mobile Video Growing Pains
IAB: Mobile Cannibalizes Other Media; Marketers See Opportunities In Programmatic, IoT
WPP's Xaxis Agrees To Buy Mobile Platform ActionX
ZO Cuts Its 2015 Global Ad Spending Forecast
Mobile Shop Fetch Opens New York Office
Flipboard Launches Private Group Magazines
Hailo Projects Cab Driver Faces On London Landmarks
Jack in the Box Turns to Mobile Coupons
Digital To Account For A Quarter Of Global Ad Spend Next Year
67% Use Smartphones to Enhance Shopping, Up from 26%
Mobile Is Driving Ad Spending This Year And Next
Mobile Marketing Daily - Friday, March 27, 2015
Fed: Mobile Banking On Rise
Facebook Tests Immersive Video Newsfeed
Apple Pushing Killer Watch Apps
BlackBerry Posts Profit, Still Losing Revenue
TV Everywhere Makes Gains, iPad Viewing Most Popular
The Consumer-Retailer Spread: Coupons, Deals & Finding Things
Banking On Messaging Apps
Consumers Ask Retailers, 'Why Can't You Make Mobile Work For Me?'
Target Drives Mobile Sales Through Images
Mediaocean Adds TV To Cross-Screen Advertising Mix Via 2 Partnerships
Mobile Makes Millennials Smarter Car Shoppers, And Faster With The Thumbs
Former Disney, AOL Exec Joins Qriously
Mobile Marketing Daily - Thursday, March 26, 2015
AmEx Bets On Mobile For Turnaround
Twitter Relaunches Periscope, Video Complements Service
The Truth About Location-Based Mobile Advertising
Facebook Transforms Messenger Into Platform To Distribute Apps
Facebook's LiveRail Expands Into Mobile In-App Display
Half Of Shoppers At Top Retailers Are Mobile
Amobee Adds Real-Time TV Data To Mobile Ad Exchange
Apple, Developers Must Face Privacy Lawsuit Over Address-Book Uploads
Google Takes Backseat To Facebook's Digital Display Ad Revenue
More Screens Are Better Than One: ESPN Unveils New Cross-Screen Research At 4As
Facebook Introduces New Analytics For Apps
Investors Confirm Meerkat Funding
Mobile App Install Ads Are Small Portion Of Revenue
Mobile Behind the Commerce Push in Market
Technology Drives Mobile Payments Security
Mobile Marketing Daily - Wednesday, March 25, 2015
Foldable, Transparent Mobile Devices Coming Soon?
Magazine Audience Grows Online
What Is Your Quit Rate?
Twitter Tests Auto-Play Video Ads
How Today's Tech Changes The 4Ps Of Marketing
Facebook In Talks To Host News Content
Amobee Adds Real-Time TV Data To Mobile Ad Exchange
Better Attribution, Tracking Needed To Boost Mobile Paid-Search Spending, Campaigns
Interactive Medea Liquor Bottles? There's An App For That
Technology Drives Mobile Payments Security
Mobile Behind the Commerce Push in Market
NFL Selling Streaming Rights To Game
Mobile Marketing Daily - Tuesday, March 24, 2015
Mobile To Dominate Digital Ad Spend In 2016
Welcome to the World of Gadget Commerce
Microsoft Launches Azure App Service
Twitter, Foursquare Team For Location-Based Expansion
Square Launches $Cashtags for Free Money Transfer
Twitter Tests Auto-Play Video Ads
NFL Selling Streaming Rights To Game
Facebook Preps App To Block Calls
Google Opens API For Its Personal Assistant Google Now
8 Trends From SXSW
Inneractive Adds Chen To Lead Expanding NY Office
BT To Launch 4G Network This Week
Makeup, Skincare Brands See Search Engines Driving One-Third Of Traffic To Sites
Mobile Marketing Daily - Monday, March 23, 2015
'Bombing' The Media
Google Fiber TV Ad Trials Test Real-Time Data
OpenX Opens New Front On Fraud, Takes Battle To User's Browser
Video Broadcasting App Meerkat Raises $12M
Twitter Facing Discrimination Suit
Starbucks Adds to Mobile Ordering Feature
Universal Music Pushing Back Against Spotify's "Freemium" Model
Look For News About NYT Now 2.0, Coming Soon
When Augmented, Virtual Reality Becomes Real For Advertisers
Welcome to the World of Gadget Commerce
One In Three Americans Changed Online Behavior Because Of Surveillance
Apple Leaders Rally Behind New Bio Of Steve Jobs
Mobile Marketing Daily - Friday, March 20, 2015
App Security Fairly Well Blows, IBM Finds
Facebook To Turn Messenger Into Developer Platform
LinkedIn Debuts Job Search App
Yahoo Shutters China R&D Center Focused On Data For Advertising, Mobile, Cloud Computing
Five Ways To Increase Mobile Conversions
Twitter Unveils Changes To Vine, Enhances Speed And Access
Mobile Blamed for Drop in Store Shopping
Microsoft's GroupMe Faces Appeal In Text-Spam Case
Consumers Want More Car-Mobile Integration, Says Acura
Former Twitter Programmatic Head Gelb, 3 Others Join xAd
And The Winner For Best Mobile In-Store Experience Is...
40% Give Mobile Payments a Shot
Finding Your Mobile Key Performance Indicators
Mobile Marketing Daily - Thursday, March 19, 2015
CMOs Must Get Mobile Out Of Its 'Channel' Ghetto
IAB Releases First Mobile Programmatic 'Playbook'
TAG Heuer Taps Google To Build "Greatest Connected Watch"
Lay's Wavy Creating First Pinterest-Based Cookbook
Experts @SXSW Ask If Privacy By Design Makes A Company More Likeable
Boomers Continue To Influence Marketplace
Alibaba Tests Selfie-Based Ecommerce Authentication
Facebook Launches Peer-To-Peer Payments
Google X Projects Built On Failures
Big Events Cause Slight Uptick In 2014 Ad Spend
Microsoft To Replace Internet Explorer With New Browser Based On Project Spartan, Bing
Adobe Boasts Healthy Fiscal First Quarter
Yahoo Pulling Out Of China
Mobile Marketing Daily - Wednesday, March 18, 2015
Google's Mobile Search Update Bigger Than Penguin, Panda
Tim Cook On Getting Products "Right"
MMA Tells Brands How Much To Invest In Mobile To Gain Better ROI
Forbes Acquires Photo-Sharing App Camerama
Apple TV Service To Share User Data With Programmer Partners
GigaOm Post-Mortem Continues
FTC To Tackle Cross-Device Targeting
Domino's Launches Mobile Promotion
REVOLVING DOOR: M&C Saatchi Mobile Elevates Will Phung To VP Media
Autotrader.com Targets Mobile Car Shoppers
FocusVision White Paper Says Surveys Must Be Mobile-Friendly
Autotrader Seeks To Be Brand Experience, Not Just A URL With New Look
SXSW: Notes From An Old Fart
Facebook Bows Peer-to-Peer Payments
TED App - Idea Spreading Went Mobile
Mobile Marketing Daily - Tuesday, March 17, 2015
Nintendo Finally Getting Into Mobile Games
Dad Gets Data Power In New Virgin Mobile Effort
Jameson Pioneers 3D Social Video For St. Patrick's Day Campaign
Meerkat's App Dominates SXSW
Traffic Growth on Mobile Platform Projected
Cablevision Signs For HBO Now
Mobile Commerce Agency Gets More Funding
How Google's Emphasis On Mobile Will Affect You
Post-Purchasing Commerce As a Tap Away at SXSW Panel
Google's Diversity Message Gets Lost In Schmidt's Interruptions
Crown Media Launches In-House Production Company, New Ad Division Crown Connectivity
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