Television News Daily Editions for February 2022
- Television News Daily - Monday, Feb. 28, 2022
- Ahoy, Mateys! Pirate Parody Sets Sail For Comedy On HBO Max
- Nielsen Expands Data Deal With Experian For Its Identity System
- NBC Strikes Video-Game Ad Sales Deal With Anzu.io
- Discovery To Name Chris Licht As New CNN Chief
- Longtime TV, Entertainment Marketing Exec Mark Stroman, Who Led Early Fox TV Network Promotions, Dies
- Tegna Core Advertising Climbs 14% In Q4 Amidst Automotive Ad Weakness
- Spectrum Reach Promotes 'One Advertising Partner And Done' B2B Campaign
- It's A Seller-Defined World And Advertisers Are Just Living In It
- Avalanche Of Advanced TV Developments Signals Exciting But Complicated 2022
- NFL License Fee For Its 'Sunday Ticket' About To Skyrocket - Should We Expect Anything Less?
- Television News Daily - Friday, Feb. 25, 2022
- A History Of Violence: A Lifetime Of War On TV
- Ad Life During Wartime
- ANA Clarifies RFP Not For Alternative TV Ratings Panel, But For Calibrating New Tech Solution
- DoubleVerify, Comscore Launch New Data Product Combining Viewability, Verification, Audience Measurement
- Dish Network Pay TV Business Weakens, Satellite/Pay TV Revenue Down 1.5% in Q4
- LiveRamp Reveals New Brand Identity, Announces Adobe Partnership
- Amid Russia-Ukraine Crisis, Execs Speak Out On Impact To Ad Industry
- OMG, WTF Is The 'IRL' Ad Economy?
- Chef On Nationally Syndicated Show From NBC Affiliate Arrested For Jan. 6 Siege
- Study Benchmarks Cheapest/Most Expensive Ad Media
- Is It All About A Bigger Screen? IMAX Shows The Way Amidst Pandemic
- Catch These Marvel Series Before They Leave Netflix
- When Will Amazon Give Us TVs For Free?
- Television News Daily - Thursday, Feb. 24, 2022
- Vikings Gone Wild: Warriors Sharpen Their Axes For Action On Netflix
- Discovery Joins Omnicom, Comscore, VideoAmp To Develop New TV Ad Currencies
- GroupM Unveils Marketplace Built On Supply-Side Tech: Adds CTV, 'Disruptive New Pricing Models'
- VideoAmp, Comcast Advertising Strike Deal For Viewership Data
- Samba TV Offers Guaranteed 'Incremental' Video Reach Currency
- Discovery Q4 Revenue Grows 10%, Zaslav Touts 'Smart' Streaming Content Spend
- BMO Initiates DoubleVerify With An 'Outperform' Rating
- TelevisaUnivision Sees 11.4% Gains In Core Advertising For Q4, Radio Up 17%
- Netflix Hasn't Hit 'Peak Content' As Programming Lineup Grows
- FuboTV Stock Drops Despite Improved Earnings Report
- Philo Inks First Original Series Deal
- Consumer Spending On Media Accelerates: Average American Spent $1,494 In 2021
- Marketing Execs Suggesting What Reporters Should Cover? CNN Advertisers: Ask More Questions
- Why And How Roku Developed Advertising Watermarks
- Television News Daily - Wednesday, Feb. 23, 2022
- Winter Olympics Wipeout: A Couple Of Theories
- Roku Starts 'Watermarking' Ad Technology To Deter Streaming, CTV Fraud
- Discovery, TelevisaUnivision, WarnerMedia Tap Canoe For Addressable Expansion
- Nielsen Adds CTV Streaming Data To Media Planning Solution
- Sinclair Ad Revenue Sinks 31% In Q4
- Nexstar Media Group Sees 4.3% 'Core' Advertising Gains For Q4, Automotive Takes A Back Seat
- Consumers Worldwide Expect To Watch Less Linear TV
- News Veracity Ratings Service NewsGuard Diversifies Into PR, Public Affairs
- Will TV Upfront Media Deals Be Paid In Cryptocurrency In The Near Future?
- Television News Daily - Tuesday, Feb. 22, 2022
- 'Law & Order' Revival On NBC Is Sure Bet For Success
- Updated: ANA Confirms Plans For TV Ratings RFP, Scope And Timing Not Disclosed
- Tegna Sold To Standard General, Apollo Global For $5.4 Billion
- NBC Beijing Olympics Prime-Time Viewers Sink 42% Vs. 2018, Down 26% From 2021 Games
- Sling TV Adds Cryptocurrency Option For Monthly Fees
- Netflix Set To Release Most-Ever Original Series In 2022
- Super Bowl Halftime Show Drives Highest Ad Viewership
- Netflix, Disney+, HBO Max To Control Half Of Global SVOD Subs By 2027
- More TV Movie Content, Money Needed: Can Streaming Companies Like Roku Keep Pace?
- Trust In Advertising Rising, Nielsen Data Finds
- Television News Daily - Monday, Feb. 21, 2022
- Another Strong Debut As 'Uncharted' Scores $51M At Box Office
- Femme Fatale Is A Devil With A Blue Dress On In NBC's 'Endgame'
- Linear TV Ad Frequency Still Too High In The U.S. And Europe, Study Finds
- Streaming Sports Viewers More Engaged In Ads Than Cable Viewers: Survey
- NewsGuard Enters Russian-Ukrainian War, The Disinformation Part
- OTT Ad Platform Wurl Selects Ives As Sr. Director, U.S. Advertising
- Startup Pays YouTube Creators Cash Up Front For Revenue Earned On Old Videos
- QR Codes For TV: Insights From An Insider
- Super Bowl Advertisers That Returned To Spend Millions
- The Best Streaming Shows Still Have A Short Life Vs. Linear TV Series
- TV Gets Bigger -- And Smaller
- Television News Daily - Friday, Feb. 18, 2022
- For Big Media Companies, Branding Is Paramount
- AMC Networks Offers Addressable Ad Slots For National TV, Amazon Is First Client
- Sports Wagering, Advertising Spike In Q1 As More States Legalize Betting
- January U.S. Streaming Shatters Record, Streaming Share At 28.9%
- Roku Misses Revenue Estimates, Active Accounts Rise To 60.1M
- Google NBA Sponsorship Debut Highlights Real Tone In Pixel Campaign
- CIMM Day 2: Will Multiple Currencies Require A Currency Converter?
- Cutting The Cord Is Now Surprisingly Easy
- When Growing Your Media Business -- With Expected Losses -- Isn't Enough
- Will Trade Desk's Direct-To-Publisher Ad-Tech Solution Shake Up Digital Advertising?
- Television News Daily - Thursday, Feb. 17, 2022
- Grateful Nation Revels In News That Gumby Is Coming Back
- The Trade Desk Agrees To Provide Nielsen With Consumer Identity Data
- Trade Desk Jumps 24% In Q4: Cites CTV Growth, Targets TV's Upfront
- TelevisaUnivision To Launch Two New Streamers: ViX And ViX+
- Univision Adopts Ad-ID To Improve Targeting, Delivery For Ads Aimed At Hispanic Viewers
- TV Drives Highest Inflation Among U.S. Media Channels
- Ad Spending Surges 19% In January, Expands For 11th Consecutive Month
- Analyst Forecasts 104M More U.S. SVOD Subs By 2027, But Just 2M For Netflix
- Who Knew Mobile Would Fix TV's Ad Attention Deficit Disorder?
- CIMM Summit Day 1 Impressions: 'Willfully Being Misrepresented?'
- Is QR Code Explosion The Sleeper Connection For TV Upfront 'Business Outcomes' Marketers?
- Television News Daily - Wednesday, Feb. 16, 2022
- Sports Legends Shilling For Gambling Apps: Right Or Wrong?
- ViacomCBS Changing Name To Paramount, Posts 48% Gain In Streaming Revenue
- Paramount+ To Stream All Paramount Films Post-Theatrical Release
- AMC Networks Streaming Subs Rise, But Profits Fall, Stock Price Down 20%
- IAB Tech Lab Unveils 2022 Product Road Map
- Study Reveals Mainstream News Trust Waning As Political Fervor And Tribalism Surge
- LG, Clinch Team To Offer CTV Dynamic Creative Optimization
- Some Super Bowl Advertisers Forgot About Branding, Search And Recall Data Shows
- Alfonso Marian Appointed Global CEO, Creative Chief Of Mediabrands Content Studio
- Is Cross-TV Network/Streaming Program Promotion Ramping Up?
- The 10 Best 2022 OOH Super Bowl Ads in Los Angeles
- Is Humor Touchdown Or Fumble In Super Bowl Ads? That Depends
- Television News Daily - Tuesday, Feb. 15, 2022
- Coinbase's Hypnotic 'Pong' Commercial Was Super Bowl's Top Spot
- Super Bowl Draws 112M Viewers, Up 16% Vs. Last Year
- Weigel Broadcasting To Start Story Television, Its Sixth Network
- New CTV QR Codes Tout Added Metrics
- Twitter-Voted Fan Favorites To Be Featured During Oscars Telecast
- Ad Veteran Builds Tech Ranking Diversity, Equity, Inclusion, Launches It With Super Bowl
- Super Bowl: The Good, The Bad, The Ugly
- Coinbase's Super Bowl QR Code Ad Crashes The App
- The Best Seconds In The Super Bowl Aren't Free
- FuboTV Drops Quarterly Billing Experiment (Again)
- Consumer Needs: More Important Things Vs. Spending More Time
- Is Humor Touchdown Or Fumble In Super Bowl Ads? That Depends
- Nine Sci-Fi Streaming Series You Should Check Out
