Television News Daily Editions for February 2022
Television News Daily - Monday, Feb. 28, 2022
Ahoy, Mateys! Pirate Parody Sets Sail For Comedy On HBO Max
Nielsen Expands Data Deal With Experian For Its Identity System
NBC Strikes Video-Game Ad Sales Deal With
Discovery To Name Chris Licht As New CNN Chief
Longtime TV, Entertainment Marketing Exec Mark Stroman, Who Led Early Fox TV Network Promotions, Dies
Tegna Core Advertising Climbs 14% In Q4 Amidst Automotive Ad Weakness
Spectrum Reach Promotes 'One Advertising Partner And Done' B2B Campaign
It's A Seller-Defined World And Advertisers Are Just Living In It
Avalanche Of Advanced TV Developments Signals Exciting But Complicated 2022
NFL License Fee For Its 'Sunday Ticket' About To Skyrocket - Should We Expect Anything Less?
Television News Daily - Friday, Feb. 25, 2022
A History Of Violence: A Lifetime Of War On TV
Ad Life During Wartime
ANA Clarifies RFP Not For Alternative TV Ratings Panel, But For Calibrating New Tech Solution
DoubleVerify, Comscore Launch New Data Product Combining Viewability, Verification, Audience Measurement
Dish Network Pay TV Business Weakens, Satellite/Pay TV Revenue Down 1.5% in Q4
LiveRamp Reveals New Brand Identity, Announces Adobe Partnership
Amid Russia-Ukraine Crisis, Execs Speak Out On Impact To Ad Industry
OMG, WTF Is The 'IRL' Ad Economy?
Chef On Nationally Syndicated Show From NBC Affiliate Arrested For Jan. 6 Siege
Study Benchmarks Cheapest/Most Expensive Ad Media
Is It All About A Bigger Screen? IMAX Shows The Way Amidst Pandemic
Catch These Marvel Series Before They Leave Netflix
When Will Amazon Give Us TVs For Free?
Television News Daily - Thursday, Feb. 24, 2022
Vikings Gone Wild: Warriors Sharpen Their Axes For Action On Netflix
Discovery Joins Omnicom, Comscore, VideoAmp To Develop New TV Ad Currencies
GroupM Unveils Marketplace Built On Supply-Side Tech: Adds CTV, 'Disruptive New Pricing Models'
VideoAmp, Comcast Advertising Strike Deal For Viewership Data
Samba TV Offers Guaranteed 'Incremental' Video Reach Currency
Discovery Q4 Revenue Grows 10%, Zaslav Touts 'Smart' Streaming Content Spend
BMO Initiates DoubleVerify With An 'Outperform' Rating
TelevisaUnivision Sees 11.4% Gains In Core Advertising For Q4, Radio Up 17%
Netflix Hasn't Hit 'Peak Content' As Programming Lineup Grows
FuboTV Stock Drops Despite Improved Earnings Report
Philo Inks First Original Series Deal
Consumer Spending On Media Accelerates: Average American Spent $1,494 In 2021
Marketing Execs Suggesting What Reporters Should Cover? CNN Advertisers: Ask More Questions
Why And How Roku Developed Advertising Watermarks
Television News Daily - Wednesday, Feb. 23, 2022
Winter Olympics Wipeout: A Couple Of Theories
Roku Starts 'Watermarking' Ad Technology To Deter Streaming, CTV Fraud
Discovery, TelevisaUnivision, WarnerMedia Tap Canoe For Addressable Expansion
Nielsen Adds CTV Streaming Data To Media Planning Solution
Sinclair Ad Revenue Sinks 31% In Q4
Nexstar Media Group Sees 4.3% 'Core' Advertising Gains For Q4, Automotive Takes A Back Seat
Consumers Worldwide Expect To Watch Less Linear TV
News Veracity Ratings Service NewsGuard Diversifies Into PR, Public Affairs
Will TV Upfront Media Deals Be Paid In Cryptocurrency In The Near Future?
Television News Daily - Tuesday, Feb. 22, 2022
'Law & Order' Revival On NBC Is Sure Bet For Success
Updated: ANA Confirms Plans For TV Ratings RFP, Scope And Timing Not Disclosed
Tegna Sold To Standard General, Apollo Global For $5.4 Billion
NBC Beijing Olympics Prime-Time Viewers Sink 42% Vs. 2018, Down 26% From 2021 Games
Sling TV Adds Cryptocurrency Option For Monthly Fees
Netflix Set To Release Most-Ever Original Series In 2022
Super Bowl Halftime Show Drives Highest Ad Viewership
Netflix, Disney+, HBO Max To Control Half Of Global SVOD Subs By 2027
More TV Movie Content, Money Needed: Can Streaming Companies Like Roku Keep Pace?
Trust In Advertising Rising, Nielsen Data Finds
Television News Daily - Monday, Feb. 21, 2022
Another Strong Debut As 'Uncharted' Scores $51M At Box Office
Femme Fatale Is A Devil With A Blue Dress On In NBC's 'Endgame'
Linear TV Ad Frequency Still Too High In The U.S. And Europe, Study Finds
Streaming Sports Viewers More Engaged In Ads Than Cable Viewers: Survey
NewsGuard Enters Russian-Ukrainian War, The Disinformation Part
OTT Ad Platform Wurl Selects Ives As Sr. Director, U.S. Advertising
Startup Pays YouTube Creators Cash Up Front For Revenue Earned On Old Videos
QR Codes For TV: Insights From An Insider
Super Bowl Advertisers That Returned To Spend Millions
The Best Streaming Shows Still Have A Short Life Vs. Linear TV Series
TV Gets Bigger -- And Smaller
Television News Daily - Friday, Feb. 18, 2022
For Big Media Companies, Branding Is Paramount
AMC Networks Offers Addressable Ad Slots For National TV, Amazon Is First Client
Sports Wagering, Advertising Spike In Q1 As More States Legalize Betting
January U.S. Streaming Shatters Record, Streaming Share At 28.9%
Roku Misses Revenue Estimates, Active Accounts Rise To 60.1M
Google NBA Sponsorship Debut Highlights Real Tone In Pixel Campaign
CIMM Day 2: Will Multiple Currencies Require A Currency Converter?
Cutting The Cord Is Now Surprisingly Easy
When Growing Your Media Business -- With Expected Losses -- Isn't Enough
Will Trade Desk's Direct-To-Publisher Ad-Tech Solution Shake Up Digital Advertising?
Television News Daily - Thursday, Feb. 17, 2022
Grateful Nation Revels In News That Gumby Is Coming Back
The Trade Desk Agrees To Provide Nielsen With Consumer Identity Data
Trade Desk Jumps 24% In Q4: Cites CTV Growth, Targets TV's Upfront
TelevisaUnivision To Launch Two New Streamers: ViX And ViX+
Univision Adopts Ad-ID To Improve Targeting, Delivery For Ads Aimed At Hispanic Viewers
TV Drives Highest Inflation Among U.S. Media Channels
Ad Spending Surges 19% In January, Expands For 11th Consecutive Month
Analyst Forecasts 104M More U.S. SVOD Subs By 2027, But Just 2M For Netflix
Who Knew Mobile Would Fix TV's Ad Attention Deficit Disorder?
CIMM Summit Day 1 Impressions: 'Willfully Being Misrepresented?'
Is QR Code Explosion The Sleeper Connection For TV Upfront 'Business Outcomes' Marketers?
Television News Daily - Wednesday, Feb. 16, 2022
Sports Legends Shilling For Gambling Apps: Right Or Wrong?
ViacomCBS Changing Name To Paramount, Posts 48% Gain In Streaming Revenue
Paramount+ To Stream All Paramount Films Post-Theatrical Release
AMC Networks Streaming Subs Rise, But Profits Fall, Stock Price Down 20%
IAB Tech Lab Unveils 2022 Product Road Map
Study Reveals Mainstream News Trust Waning As Political Fervor And Tribalism Surge
LG, Clinch Team To Offer CTV Dynamic Creative Optimization
Some Super Bowl Advertisers Forgot About Branding, Search And Recall Data Shows
Alfonso Marian Appointed Global CEO, Creative Chief Of Mediabrands Content Studio
Is Cross-TV Network/Streaming Program Promotion Ramping Up?
The 10 Best 2022 OOH Super Bowl Ads in Los Angeles
Is Humor Touchdown Or Fumble In Super Bowl Ads? That Depends
Television News Daily - Tuesday, Feb. 15, 2022
Coinbase's Hypnotic 'Pong' Commercial Was Super Bowl's Top Spot
Super Bowl Draws 112M Viewers, Up 16% Vs. Last Year
Weigel Broadcasting To Start Story Television, Its Sixth Network
New CTV QR Codes Tout Added Metrics
Twitter-Voted Fan Favorites To Be Featured During Oscars Telecast
Ad Veteran Builds Tech Ranking Diversity, Equity, Inclusion, Launches It With Super Bowl
Super Bowl: The Good, The Bad, The Ugly
Coinbase's Super Bowl QR Code Ad Crashes The App
The Best Seconds In The Super Bowl Aren't Free
FuboTV Drops Quarterly Billing Experiment (Again)
Consumer Needs: More Important Things Vs. Spending More Time
Is Humor Touchdown Or Fumble In Super Bowl Ads? That Depends
Nine Sci-Fi Streaming Series You Should Check Out
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