Search results for "books"

• Video Games Expand Role As Popular Pastime With Each Generation
  Consumers born after 2010 tend to spend the most time gaming for entertainment.
  June 27, 2022  Tags: books, cmmr, e-books, gaming, newspapers, streaming, television
• Disabled Regularly Access Visual/Non-Visual Media, Utilize Assistive Tools To Compensate
  Persons with visual, hearing, speech and/or cognitive disabilities are active consumers of media, but they also have special needs, frequently utilize assistive tools to compensate, and often have a difficult time with some of the most mainstream media, especially social media.
  April 23, 2021  Tags: agency, books, consumer, digital, education, movies, newspapers, photography, podcasts, radio, research, social media, television, uk, video
• The Great American Showman: How KFC Reinvented Itself By Returning To Its Heritage
  To be relevant again, the brand had to get back to what it stood for when it was at its best. Col. Sanders was front and center, whether it was the bucket, the restaurant or the advertising.
  November 19, 2018  Tags: ad campaign, app store, applications, apps, awareness, books, brand image, celebrity, cpg, earned media, fast food, featured apps, millennials, mobile, restaurants, social media, television, twitter, virtual reality
• Book Report, Both Figuratively And Literally
  A nationally representative poll finds only four in ten read only printed books anymore -- a timely insight for us to tease a forthcoming review of a book we currently are reading in analogue form.
  March 9, 2018  Tags: agency, books, madison avenue, print, research