Curated Guide to Research
MediaPost's comprehensive guide to current research in the marketplace.
Search results for "religion"
- Mordy Oberstein, head of the SEO brand at Israeli software company Wix, shared data on social media platforms that had him "literally shaking." Oberstein found misinformation, decay and hatred -- not only in the U.S., but worldwide.
- Attributing search results to source documents could help verify the accuracy of information. Researchers build transparent language models designed to evaluate sources.
- The study from Ipsos MORI also finds that "media" overall is among the least trusted institutions, just behind political ones.
- "March Madness" 2019 viewers increased news viewing by 32.3%, a larger gain than among the total population of U.S. viewers at 30.6%, according to TV measurement/analytics firm 605.
- Tired of being passed by like an old shoe? Then do what the JDC did- make some noise! Founded in 1914, the Jewish relief organization ramped up a multi-channel ad campaign to re-introduce their brand and get noticed.
- A study by the Muslim Council of Britain has found media coverage is more likely to be negative than positive. "The Guardian" reveals the "Mail On Sunday" is the paper identified as exhibiting the greatest bias.
- In the faith-based industry, the Super Bowl is Ash Wednesday-the beginning of Lent, when many Christians commit to giving something up (or taking something on) for 40 days. Hallow's Director of Organic Marketing, Stephen Spiewak, discusses how Hallow optimized search across all channels to catapult to the #3 spot overall in the App Store among all free apps, when it mattered most.
