Seattle Times
Eddie Bauer chief Neil Fiske, who joined the retailer in 2007 and led it through bankruptcy, will leave his post effective March 2. No word on why he's leaving. Fiske will step aside for David Chamberlain, the company's executive chairman, who will serve as interim CEO until a permanent replacement is named. Fiske will stay on as a consultant to ensure a smooth transition, the company said. Chamberlain said the company will look for a CEO "who can take the brand through its next phase of growth."
Supermarket News
Safeway is recognizing "a little bit of a re-emergence of optimism among shoppers" as some come back to pre-recession behavior, Michael Minasi, the retailer's president of marketing, said during a panel discussion at the FMI Midwinter Executive Conference in Orlando.
Brand-e.biz
Eighty-four percent of Chinese and three-quarters of Indian consumers believe it is the responsibility of companies rather than governments to solve social and environmental issues, according to Havas Media's ASPAC Meaningful Brands survey. But just two-thirds of respondents in China feel that they can make a difference in how companies behave, compared to 71% in India.
Paid Content
A study published last week found that online dating sites were deficient at determining whether people would have chemistry and make a match. The study, published in the journal Psychological Science in the Public Interest, found that online dating sites encourage a shopping mindset, which is not compatible with two people finding a strong connection. The lead author of the study, Eli J. Finkel, said "Not only is there no scientific evidence, despite the claims, [but] my team of co-authors have become pessimistic that there could ever be in principle an algorithm that could match people well, based on the …
Engadget
Mattel is teasing the hoverboard made famous by Marty McFly in "Back to the Future Part II." The movie's director, Robert Zemeckis, once insisted the contraption was real. While the claim later proved to be a prank, the desire for a genuine hoverboard has lived on. Now, following in the footsteps of McFly's MAG shoes from Nike, Mattel suggests it'll begin accepting preorders for the hoverboard replica next month.
Marketing Week
The launch of the $100 (GBP63.5) gift set will coincide with the Duke and Duchess of Cambridge's one-year wedding anniversary in April.
Marketing Week
Brazil has become the world's sixth-largest economy in the last couple of months, and has a rapidly expanding middle class of about 90 million consumers.
NYSportsJournalism.com
She was the world's top-ranked female tennis player for almost 67 weeks until her Australian Open loss dropped her to No. 4. Now, with the assistance of marketing partners such as Adidas, Sony Ericsson and Rolex, Wozniacki is looking to get back to No. 1 and also capture her first career Grand Slam title.
NYSportsJournalism.com
The gold-medal record-setter has teamed with Procter & Gamble's Head & Shoulders for a global multi-media campaign that seeks to instill confidence in athletes and consumers alike.
Gawker
It's time for Knicks sensation Jeremy Lin to get some endorsement deals going and Stephen Colbert has some ideas. But seriously, it's just a matter of time (days, hours?) before the shooting star will be seen dunking burgers, eating sandwiches with Subway guy Jared Fogle, or driving a Honda in a Tier II ad for the automaker's New York DMA. Guys, your shot.