Brandwood Global, the world's first global online marketplace for branded entertainment, aims to change the current system and has come out of beta, which began in September 2015, launching a full, public version of an incredibly in-depth but useful proprietary platform that matches the right talent and projects to the right brands.

Procter & Gamble will move away from ads on Facebook that target specific consumers, concluding that the practice has limited effectiveness. "We targeted too much, and we went too narrow," says Marc Pritchard, P&G's chief marketing officer. "And now we're looking at: What is the best way to get the most reach but also the right precision?"

Kind is to start posting the "added sugar" content of its more than 60 products on its website. The information, which will appear on the bars themselves early next year, shows that, as with other foods getting ingredient makeovers, some of the bars now have less added sugar than they once had.

The owner of a Tesla Motors Model S sedan in China reportedly said his vehicle crashed into a car on the side of the road while the vehicle's Autopilot system was engaged, but the automaker said the driver was using the system improperly. The owner criticized Tesla sales people for allegedly describing the vehicle as "self-driving."

Noel Gallagher's daughter, Anais, has appeared in a new ads for Reebok, launching the campaign at a London event last week. Anais Gallagher, 16, appears in the latest Reebok Classic campaign, promoting the brand's Vector line of clothing.

Pressure grows almost daily on brick-and-mortar retailers from e-commerce brands, and U.S. retail chain Meijer is trying to stay ahead of it with new gambits such as the expansion of its Curbside click-and-collect drive-up delivery program. The Midwestern grocer has expanded its online ordering and pick-up program to a few dozen stores.

Petsmart is offering a new music system meant to soothe pets (in the boarding area) and energize their owners (in the shopping area). Will it work? Maybe as long as people think it does, and people control the wallets, that's good enough. The new system is set up to have separate shopping music and music for the chain's PetsHotel boarding facilities.

Worldwide sponsorship spend on golf is expected to top $1.82 billion this year, up 5.1% from the $1.72 billion spend in 2015. Anheuser-Busch InBev is the most prevalent brand in the category, followed by MasterCard, Coca-Cola, Bacardi and Rolex. Young golfers such as Jordan Spieth, Rory McIlroy, Rickie Fowler and Lydia Ko are "resonating" with brands.

Honda is going all out for the holiday this year with a "catvertising" campaign complete with a short video, GIFs and memes. Created by RPA, the campaign includes a 30-second video called "Meow is the Moment" that features a number of cats who begin to sing a rendition of The Go-Go's 1984 hit "Head over Heels."

Disheartened after seeing lakefront beaches littered with garbage after Memorial Day weekend, four interns at Chicago agency Cramer-Krasselt, devised a plan to make clean-up a little more fun. After a brainstorming session, the group landed on an idea to install basketball-style backboards onto garbage cans and recycling bins on the beaches. "We had all gone to Chicago beaches growing up, most of us, and spent a lot of time there and just care about the city," said one of the interns, Angela Sullivan. "We thought it was pretty abhorrent what happened - the fact you can't walk and not step …