"Talent, I believe, is most likely to be found among nonconformists, dissenters, and rebels." -- David Ogilvy. Though we can't know what the great D.O. might have thought of street artist/media provocateur Banksy, I think we have a pretty good idea of what the still-anonymous Banksy would think of David Ogilvy.
"It's not that we are women. It's that we are not men, we are the other," said Cindy Gallop, founder of IfWeRanTheWorld.com, speaking of the agency world, and firing up the audience, 400-women strong, at the 3% Conference last week in San Francisco.
Let's talk about Vines. Not the sub-Twizzler variety of licorice candy sold in bulk at warehouse stores - although they too are delicious, in an underdoggish, Hydrox vs. Oreo way. Nope, I mean Vine, the year-old, six-second video-clip-sharing system now owned by Twitter.
My original intention was to write a column about the marketing of Obamacare to millennial youths. Indeed, up until last week, it seemed to be the big story, since the economic well-being of the Affordable Health Care Act itself rests on enough young, healthy people signing up. The theory is that this cadre of "Young Invincibles" in turn would subsidize the cost of insuring the mass of older, sicker Americans. (Should we call them "Vanquished Elders?" Or just "frequent users"?)
Last Tuesday, I caught the debut of "The Crazy Ones," the CBS sitcom created by David E Kelley, featuring Robin Williams and Sarah Michelle Gellar. There's definitely a tone problem with the show: violently uneven, the pilot swings from Williams' manic, razzmatazz riffs to "American Idol"-ish musical moments to scenes between a childlike, divorced father and his adult daughter/partner that become almost maudlin.
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