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    Why Does Eco-friendly Coffee Taste Better To Eco-friendly People?
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    'Tis The Season To Be Merry And Green
    Nothing says the holidays like waking up to dozens of emails from retailers offering sales, discounts and other shopping appeals. As a consumer, it's easy to feel extremely overwhelmed at the array of shopping options. You may also feel powerless to the onslaught of pressure to buy, consume and spend.
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    The Collaborative Economy: 2014 Hot Topic And Trend
    Participating in a car co-op may not be up your alley, but there are plenty of Millennials eschewing ownership and Boomers that are downsizing who buy into the notion of "Collaborative Economy" - making co-owning cars a viable option for some.
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    How To Engage Communities With Your Brand
    If the perception of your brand's green efforts is falling short of reality, then it's time to stop and re-examine all aspects of the social impact of your outreach. Gone are the days when consumers would buy "green" for green's sake; they want to see for themselves how a brand is actually making a difference. And, it's in your best interest to inform and educate them.
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