MediaDailyNews Editions for June 2021
- MediaDailyNews - Wednesday, June 30, 2021
- Facebook Sues Over $36 Million Ad-Fraud Scheme, Targeted Agency Employees
- Sequent's Sylvester Receives ARF's 2021 Ephron Award
- ViacomCBS Finishes Upfront At 'Historic Pricing'
- Experience Marketing Returning To Normal: 75% Of Brands Have Resumed Live, In-Person Events
- DPAA Annual Summit To Be Based In Actual Place, Not Digitally
- Why Our Brains Struggle With The Threat Of Data Privacy
- Twitter Promotes Personette To Chief Customer Officer, Derella Exits
- Consumers See Rise In 'Toxic' UGC, Hold Brands Responsible For Policing It
- Second Go-Around, Verizon Media Adds To Its Partnership With Catalina
- CBS Celeb Renovation Show Is Eerily Similar To HGTV's
- 10 Lessons From Judging Cannes 2021 Creative Strategy Category
- EU Approves UK Data Rules, Avoiding Online Advertising Chaos
- Facebook's Bulletin Newsletter Service Debuts
- MediaDailyNews - Tuesday, June 29, 2021
- ARF Syndicated Study Is A First, And According To Research Chief, May Not Be Its Last
- ARF Teams With Vendors To Launch Device Sharing Study, Will Apply To MRC To Accredit It
- Havas Media Creates 'Ethical Media' Partnerships Role, Taps Programmatic Vet To Run It
- Court Dismisses FTC And State Antitrust Cases Against Facebook
- Rossi Tapped For New Publicis Groupe Media Role
- 10 Lessons From Judging Cannes 2021 Creative Strategy Category
- Cinema Ad Net Expands To College Campuses
- Omnicom's Sparks & Honey Creates Hybrid Chief Client/DEI Role
- Beatlemania Is Alive And Well In Two Docuseries
- Why Disney+ Marvel Series Are So Good (Even When They're Not)
- Blurring The Line Between Brands And Their Agencies At This Year's Cannes Lions
- How IBM Watson Advertising Plans To Use AI To Reduce Bias
- Xandr Debuts Ad Inventory Forecasting, Analysis Across CTV, Linear Addressable
- Publishers Gain IAB Tech Lab Supply-Chain Validation Service
- IPG Adds Global Culture Role, Taps Gardner To Fill It
- MediaDailyNews - Monday, June 28, 2021
- Analysts: CTV Ad Spending To Hit $21 Billion This Year, $100 Billion By 2030
- Intent Data Show Increased Interest in 'Online Video' Among Both Brands And Agencies
- Why COVID Was The Real 'Disruption' Winner Of The Lions Festival
- FCB Is Cannes Lions' Network Of The Year, A First For the IPG Global Agency
- Conan Says Good-Bye In Not-Very-Grand Finale
- Guess Which Institution Is The Only One Consumers Feel Is Both Ethical And Competent?
- Edelman Trust Barometer Reveals Even Higher Bar For Consumer Brand Expectations
- 'F9' Pulls Biggest First-Weekend Box Office Since Pandemic: $70M
- Apple TV+ Faces Crucial Test As Lengthy Free Trials End, New Offer Commences
- TV With Or Without Ads? It Depends On Delivery: Study
- ENGINE Media Exchange Releases Tool To Visualize Log-Level Data
- Olympics: Excited Athletes, Angry Hosts, Disengaged Viewers?
- How Ad Imagery Changed During The Pandemic
- Eliminating Investment Inequalities In The Media And Creative Supply Chain
- Microsoft's Windows Adds Tipping Feature To Help Monetize Content
- Facebook Must Face Sex-Trafficking Claims, Texas Supreme Court Says
- MediaDailyNews - Friday, June 25, 2021
- NY Hearts UM, Names It Agency Of Record
- Why The World's Greatest Brands Are Helping Consumers Build Their Own
- Initiative's Baxter Named Global CEO Of Huge
- WPP Takes Home Cannes Lions Holding Company Of The Year Honors
- Burger King, Bodyform, Dove Rank As Most 'Creative Brands' Of Lions Festival
- My Crazy Lions Dream: How I Traversed Time, As Well As Space
- Google-Backed DOOH Company Firefly Acquires Curb Taxi Media
- Most Brillo-iant Lions Winner: AKQA's 'Stranger Antenna'
- Reviving Groucho Marx's 'Life' Is Winning 'Bet' For Leno
- Nielsen's Streaming Percentage -- 26% -- Surprises Many
- Horizon Media's New HIT Squad
- House Judiciary Committee Advances Antitrust Bills That Target Big Tech
- Google Gives Ad-Tech Companies A Reprieve... For Now
- Tubi, TikTok Partner On Live 'Reunion Special' To Promote Old Shows
- Google's Delay On Cookie Removal Offers Limited Reprieve For Publishers
- MediaDailyNews - Thursday, June 24, 2021
- Google Pauses FLoC, Extends Cookie Deadline To Late 2023
- Soap Opera: Lions Address Human Dignity, Mundane Problem-Solving
- Adland Is Great At Selling Products. What About Selling Sustainability?
- Entertainment Lions Recognize Long-Form Content, Signaling Attention Spans Are Not Eroding
- Dentsu Taps Canada's Lemaitre As Global Commerce Director-Media
- Travis Scott's Astronomical In-Game Concert Among Latest Grand Prix Winners
- Penny-Pinchers On Parade In TLC's 'So Freakin' Cheap'
- Tone Deaf / Not Tone Deaf Cannes Lions Promo
- Report Finds Mobile Benefited From Pandemic, Privacy Concerns Remain Chief Obstacle
- AI: Experts Voice Concerns Over Its Ethical Design And Focus On Profits, Social Control
- Xandr Invest Adopts OpenID To Streamline Audience-Based National Linear Buys
- Butler/Till Acquires Digital Marketing Agency Digital Hyve
- MediaDailyNews - Wednesday, June 23, 2021
- Lions Winners Demonstrate How Brands Went From Using Sports To Marketing Them
- Media Lions Awarded To Two Grand Prix Winners Whose Campaigns Helped Change The World
- Cannes Goes To The Dogs, Literally: MediaCom Croatia Wins Bronze For 'Dogvertising'
- Super Short Super Bowl Ad Among Tuesday Lions Grand Prix Award Winners
- From 'Saylists' To 'Laugh Trackers,' Creative Data Lions Showcase The Power Of Human Analytics
- It's Not TV, It's TKO
- Ford Teams With TikTok For AR Maverick Challenge
- Kyra Media Named AOR For Jack In The Box TikTok Efforts
- New Disney+ Series Depicts A Fearful World Much Like Our Own
- Picking Apart The Concept Of Viral Videos
- Facebook Adds Shops To WhatsApp, Intros Shops Ads, Plans Visual Search On Instagram
- Taking Marketing Into Quantitative Age: Q&A With Marc Media's Walid Eli Khoury
- MDC Touts Merger Benefits At Annual Meeting, Reschedules Vote On Stagwell Combination for July
- MediaDailyNews - Tuesday, June 22, 2021
- U.S. Ad Market Expands 50.3% In May, Smaller Ad Categories Surpass The Top 10
- Sex Sells, But Older Sex Wins Lions
- PHD Named 'Media Network Of The Festival' At Cannes Lions
- Facebook Gets Oculus In-Game Ad Test Yanked From Resolution Games
- How Packvertising Became The New Advertising
- Havas' Cannes Cafe Goes Virtual, But Offers Real-World Hospitality Too
- Designing A More Sustainable Planet, Not Just Brands
- Why YouTube On TV May Be The New Family Viewing Experience
- 'When Nature Calls With Helen Mirren' Is Year's Ickiest Show Title
- Media-Planning Software Provider Telmar Unveils Cookie-less Identity Targeting Partnership
- Call For Entries: MediaPost's 2020 Marketing: Automotive Awards
- New Media/Marketing Auditing Firm Hangs Out Its Shingle
- Fox Sports Digital Chief David Katz To Exit
- Ahead Of Prime Day, Amazon Did Not Dramatically Increase Ad Spend
- MediaDailyNews - Monday, June 21, 2021
- GroupM: Top 25 Media Suppliers Now Control Two-Thirds Of All Ad Spending
- 5 Years Later, Leaders Reflect On Impact Of Media Transparency Report
- Wavemaker Finds Consumers Becoming Less Attached To Brands, Especially Online
- USIM Lands Potbelly Sandwich Chain
- Google Searching For New Skin Tone Measures To Reduce Bias
- Syfy Missing From TV's Three-Way Summer Shark Frenzy
- Media Brands Among America's Most 'Patriotic,' Zoom Suffers From Pandemic Wear-Out
- Why P&G Is Leaning On Brands To Lead The Next Wave Of Disruption
- Lions Awards Highlights Day 1
- So Why Do We Need Another Addressable Consortium?
- House Bill Seeks To Shore Up Local Journalism
- Vermont Made: Local Journalism Site Drives Revenue With Programmatic Ads
- Cannes Lions' Sustainable Trophies Movement
- Newspaper Ad Spending Extends Recovery, Magazines Lag
- Roku Claims Viewership Success With Quibi-Acquired 'Originals'
- Jeff Toobin's CNN Comeback Is A Crisis PR Primer For Scandal-Ridden Washington
- MediaDailyNews - Friday, June 18, 2021
- Ad Spending Surges 56% In May, All Media Except Magazines Rise
- GroupM Tracking Study Signals Boon For Out-of-Home Media
- What The Heck Happened In OOH? A Post-Cabal Analysis With Agency672's Daniel Wilkins
- New Nielsen Metric Finds Streaming 26% Of TV Viewing Time: Netflix, YouTube Tie For Largest Share
- Spark Foundry Lands A Beauty, Sally's
- Parts Of New Quiz Show 'College Bowl' Raise Questions
- NBC Ups Super Bowl Ante, Floats $6M For 30-Second Ad: Report
- CNN To Create And Sell NFT Digital Assets From News 'Moments'
- Disney Shifts Beatles' Documentary From Theaters-Bound Film To Disney+ Series
- How Agencies Are Commemorating Juneteenth
- GroupM Partners With TripleLift On 'Underrepresented Voices' Initiative
- Cannes Lions Entries Slide 6% Versus 2019
- As Programmatic Rises, Direct-Sold Ad Revenue Declines For Publishers
- Journalism Protection Bill Needs Rewrite, Groups Say
- MediaDailyNews - Thursday, June 17, 2021
- Fox Posts 'Unprecedented' Upfront Deals, Tubi 'Triples' Revenue
- Spark Foundry Named Fox's Media Agency: No, Not THAT Fox
- Facebook Begins Testing Oculus Mobile App Ads, Eyes New Revenues For Game Developers
- Brand Interest Piques For 'Networked Digital Signage,' 'Social Business'
- m/SIX Taps Hearts & Science's Dias As CSO
- Amazon Allegedly Blocking Google FLoC: Reports
- Hyundai Partners With Marvel Studios For Custom Content
- Data Shows People On The Move And What It Means For Advertising
- New Campaign Addresses Rise of Domestic Abuse During COVID-19
