MAD Agency Daily Editions for October 2020
MAD Agency Daily - Tuesday, Oct. 27, 2020
Mediahub Awarded TracFone Wireless Media Account
Grant Theron Named CEO At Commonwealth//McCann
Genexa Teams With Nintendo Game For 'Clean Mission'
Curiosity Becomes SeeHer's First Integrated Independent Agency Member
Brand Research Shows 'Compelling' Electoral Enthusiasm For Joe Biden
The Shipyard Sets Up New Ecommerce Practice, Taps Its CMO To Run It
Cerveza Victoria Celebrates Day Of The Dead With AR Activation
MediaLink Taps Dentsu Veteran For Data/Tech Solutions Role
MAD Agency Daily - Monday, Oct. 26, 2020
Mellow Mushroom Launches Largest Digital Campaign To Date
Dagger Awarded Fast-Food Chain Krystal AOR
WPP's Michael Stich Leaving For Consultancy CourtAvenue
Havas Narrows Organic Revenue Decline In Q3
GroupM Taps SpotX To Expand Programmatic Video Offering To U.S.
Anheuser-Busch Scales Back Super Bowl Plans
VSP Campaign Reminds Viewers To Take Care Of Their Peepers
Bullseye: Slingshot Wins VisitDallas Account
MAD Agency Daily - Friday, Oct. 23, 2020
Shoppers Focused More On Local Economy This Holiday Season
42% Of Advertisers Do Little Or No Creative Testing, 48% Worried About Cookieless Performance
Portland's Thesis Acquires Assets Of Bonfire Marketing
Joan Creative, Facebook Team For Virtual Haunted House
Dentsu's Next Sustainability Goal: 'Net Zero Emissions' By 2030
Report: Quibi Spent $63 Million On Advertising This Year
Study Finds 'Digital Retail Advertising' Cannibalizing More Established Ad Budgets
Performance-Driven SocialCode Rebrands To Code3, Reflecting Consumer Attitude Shifts
Did You Hear The One About The Brand Guy Who Delivered A Punchline At The ANA?
How Agencies Can Foster Brand Equity And Inclusion
Anti-Trump Ads Feature 2 Brutal Executions
MAD Agency Daily - Thursday, Oct. 22, 2020
IPG Implements Succession Plan, Krakowsky To Become CEO In January
IPG Narrows Revenue Shortfall In Q3
ANA: 15% Of Digital Ad Costs Going To 'Unknown'
Agencies Help Transform Museum Experiences
Foursquare Develops Whispering Apple AirPod App With Far-Reaching Impacts For Ad Industry
Media Agency Veteran Castree Turning Over A New Leaf
Venables Bell + Partners Names Kate Jeffers President
This Holiday, Gap Is Selling Optimism --- And Back On TV
Hospital Name Change Promoted In Awareness Campaign
Engine Adds New Media Director
MAD Agency Daily - Wednesday, Oct. 21, 2020
PMG Wins TikTok Assignment
Deloitte Digital's Heat Wins AOR For Energizer Holding's Auto Care Group
Glenfiddich Unites Brand Under One Global Creative Platform
Fred & Farid, JCDecaux Unite For Uplifting Campaign
Justice Department Sues Google For Search Anticompetitive Business Practices
U.S. Ad Economy Expands Again In September, Second Consecutive Month Of Gains
AICP Issues 'Common Sense' WFH Guidelines
Ad Council Finds That 40% Of Millennials Are Lonely
Stadiumred Group Names Stelmach Group President
MAD Agency Daily - Tuesday, Oct. 20, 2020
Survey: Women's Rights, Economy Among Top Mom Voter Priorities
The Many Taps WT Veteran For Analytics Role
Talon To Use LoopMe's Suite Of Performance Measurement Tools
Promote Iceland Taps Havas Media
Kantar Taps Marketing Vet Nasard As CEO
'Local Marketing' Surges, 'Content Marketing' Erodes
What Are The Ethical Implications Of Technology?
Will Sorrell's Soon-To-Be Ex Have A Say In S4 Capital?
Grey Wins Carlsberg Group Assignment
MAD Agency Daily - Monday, Oct. 19, 2020
GroupM's Xaxis Appoints Gila Wilensky President Of Its U.S. Operation
IPG Agencies Join Forces To Help Launch #MeToo's 'Act Too'
The One Club Merges With Type Directors Club
Agencies Lend Their Talents To Get-Out-The-Vote Campaigns
Agencies Join Forces To Support Chicago Organizations
Ad Condemns Trump's Misogynistic Treatment Of Women
Merkle Collaborates With Amazon Web Services To Support Cloud Innovations
Online Advertising Still Sucks: Fall 2020 Edition
The Rough-And-Tumble Life Of A New York Giants Fan
Zipcar Targets COVID-Weary City Dwellers
B2B Tech Buyers Devour Vendor Content: Study
MediaMonks Taps Three Fashion/Luxury Specialists
MAD Agency Daily - Friday, Oct. 16, 2020
Mindshare CEO Emery Fired For Code of Conduct Breach
Changing Of The Guard At McCann, Kolb Prepares To Succeed Diamond
Scale, Tech, Point Of View Are Keys To Success, Sadoun Says
Publicis Groupe Organic Revenue Drops 5.6% In Q3 2020
Merkle Rejiggers Americas, EMEA Leadership Roles
Madison Ave. Endorses Biden, Projects Him Winning Two-To-One
Half Of Ad Execs Have Adjusted Ad Plans Due To Political Ad Clutter, Most Holding Back
How Trust And Transparency Create Healthy Media-Buying Partnerships
Let's Give Our Work Teams Election Day Off
In A Bid To Save The Agency He Founded, Stan Richards Steps Down At The Richards Group
Minneapolis shop named AOR for Bake'n Joy
MAD Agency Daily - Thursday, Oct. 15, 2020
Home Depot, Motel 6 Fire Richards Group After Founder's Racist Remarks
Dentsu, SeeHer Partner In Bid To Achieve Cross-Industry Gender Equality
Havas Launches Industry's First Dedicated 'Customer Experience' Network, Leverages 'Meaningful Brands' Insights
Omnicom's Chief Diversity Officer Is Leaving For Sony Music Group
Flexibility Cited As Key Attribute To Programmatic OOH
Stock Video Platform Storyblocks Pledges More Images Of Diverse Population
Brand Safety Institute Taps 4As Vet For 'Officer In Residence' Role
Analyst: Holding Company Sentiment Has Gone From 'Cautiously Optimistic' To 'Apathetic,' IPG To Lead The Group
How To Kill An Agency With 2 Words: 'Too Black'
MAD Agency Daily - Wednesday, Oct. 14, 2020
IPG Study Finds Strong Link Between Ad Personalization And Effectiveness
Harmelin Media Doubles Down On Ecommerce
AICP Debuts New Tech Platform for Production Bidding
Mediassociates Names Nielsen, J&J Veteran Santa Barbara Head Of Analytics
IPG Units Find Consumers Value Personalization, But Have Low Tolerance For Using Personal Data To Target It
Local Agency Study Finds OTT Buys Being Funded From Conventional TV Budgets
European Utility E.ON Taps Publicis' 'Power Of One' Media Solution, Starcom Will Lead
SheaMoisture 'Naturally' Celebrates Black Beauty
Smirnov Named Chief Engagement Officer At Lippe Taylor
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