MAD Agency Daily Editions for October 2020
MAD Agency Daily - Friday, Oct. 30, 2020
WPP Reports Nearly 12% Net Revenue Drop For Q3
Citing 'Unparalleled Changes' During 2020, IPG Mediabrands Launches Reprise Commerce Unit
MDC Partners Reports Q3 Revenue Shortfall
PMG Bolsters Leadership Team
GroupM Claws Back Most Of Lost Ground In Q2
Google Shows Ad Industry How To Excel Under Pressure, Reports Huge Revenue Gains
Yellowtail Wine Celebrates 'Happy'
Martin Agency Strengthens Creative Department
MAD Agency Daily - Thursday, Oct. 29, 2020
Walgreens Boots Alliance Retains WPP As Global Marketing Partner
Agencies Unleash Election Projects
Pandemic Creates New Breed Of Budget Shopper
Magic Johnson, Other Celebs Urge Voter Turnout In Color Of Change Spot
Ad Execs Reveal How They Turn A Blind Eye To Walled Gardens, Suspend Measurement Standards
Harris Poll Reveals A Quarter Of Advertisers Boycotted Google, Too
eMarketer Updates 2020 Ad Outlook: -4.5% Worldwide
The DMP Is MIA, But CDP Is VIP
Holiday Sales To Surpass $189 Billion Online, Adobe Forecasts
Agency Campaign Aims To Boost Turnout By Urging Younger Voters To Select Mail-In Option
Declaring War, Zaxby's Launches New Chicken Sandwich
Heal Taps The Woo As AOR
MAD Agency Daily - Wednesday, Oct. 28, 2020
Omnicom Narrows Organic Revenue Decline In The Third Quarter
Agencies Release Their Inner Ghouls For Halloween Projects
DoorDash Launches Campaign Promoting Its 'Reopen For Delivery' Program
Kinesso's Robbins Elevated To Chief Product Officer
Two-Thirds Of Agency Execs Have Changed Their Shop Due To COVID, Mostly Financially
Agencies Will Shed 52,000 Jobs In U.S. Through 2021, Forrester Predicts
Fluent's Bid To Support Struggling Minority and Women-owned Business
Splendid Unlimited Lands Latimer Homes Assignment
MAD Agency Daily - Tuesday, Oct. 27, 2020
Mediahub Awarded TracFone Wireless Media Account
Grant Theron Named CEO At Commonwealth//McCann
Genexa Teams With Nintendo Game For 'Clean Mission'
Curiosity Becomes SeeHer's First Integrated Independent Agency Member
Brand Research Shows 'Compelling' Electoral Enthusiasm For Joe Biden
The Shipyard Sets Up New Ecommerce Practice, Taps Its CMO To Run It
Cerveza Victoria Celebrates Day Of The Dead With AR Activation
MediaLink Taps Dentsu Veteran For Data/Tech Solutions Role
MAD Agency Daily - Monday, Oct. 26, 2020
Mellow Mushroom Launches Largest Digital Campaign To Date
Dagger Awarded Fast-Food Chain Krystal AOR
WPP's Michael Stich Leaving For Consultancy CourtAvenue
Havas Narrows Organic Revenue Decline In Q3
GroupM Taps SpotX To Expand Programmatic Video Offering To U.S.
Anheuser-Busch Scales Back Super Bowl Plans
VSP Campaign Reminds Viewers To Take Care Of Their Peepers
Bullseye: Slingshot Wins VisitDallas Account
MAD Agency Daily - Friday, Oct. 23, 2020
Shoppers Focused More On Local Economy This Holiday Season
42% Of Advertisers Do Little Or No Creative Testing, 48% Worried About Cookieless Performance
Portland's Thesis Acquires Assets Of Bonfire Marketing
Joan Creative, Facebook Team For Virtual Haunted House
Dentsu's Next Sustainability Goal: 'Net Zero Emissions' By 2030
Report: Quibi Spent $63 Million On Advertising This Year
Study Finds 'Digital Retail Advertising' Cannibalizing More Established Ad Budgets
Performance-Driven SocialCode Rebrands To Code3, Reflecting Consumer Attitude Shifts
Did You Hear The One About The Brand Guy Who Delivered A Punchline At The ANA?
How Agencies Can Foster Brand Equity And Inclusion
Anti-Trump Ads Feature 2 Brutal Executions
MAD Agency Daily - Thursday, Oct. 22, 2020
IPG Implements Succession Plan, Krakowsky To Become CEO In January
IPG Narrows Revenue Shortfall In Q3
ANA: 15% Of Digital Ad Costs Going To 'Unknown'
Agencies Help Transform Museum Experiences
Foursquare Develops Whispering Apple AirPod App With Far-Reaching Impacts For Ad Industry
Media Agency Veteran Castree Turning Over A New Leaf
Venables Bell + Partners Names Kate Jeffers President
This Holiday, Gap Is Selling Optimism --- And Back On TV
Hospital Name Change Promoted In Awareness Campaign
Engine Adds New Media Director
MAD Agency Daily - Wednesday, Oct. 21, 2020
PMG Wins TikTok Assignment
Deloitte Digital's Heat Wins AOR For Energizer Holding's Auto Care Group
Glenfiddich Unites Brand Under One Global Creative Platform
Fred & Farid, JCDecaux Unite For Uplifting Campaign
Justice Department Sues Google For Search Anticompetitive Business Practices
U.S. Ad Economy Expands Again In September, Second Consecutive Month Of Gains
AICP Issues 'Common Sense' WFH Guidelines
Ad Council Finds That 40% Of Millennials Are Lonely
Stadiumred Group Names Stelmach Group President
MAD Agency Daily - Tuesday, Oct. 20, 2020
Survey: Women's Rights, Economy Among Top Mom Voter Priorities
The Many Taps WT Veteran For Analytics Role
Talon To Use LoopMe's Suite Of Performance Measurement Tools
Promote Iceland Taps Havas Media
Kantar Taps Marketing Vet Nasard As CEO
'Local Marketing' Surges, 'Content Marketing' Erodes
What Are The Ethical Implications Of Technology?
Will Sorrell's Soon-To-Be Ex Have A Say In S4 Capital?
Grey Wins Carlsberg Group Assignment
MAD Agency Daily - Monday, Oct. 19, 2020
GroupM's Xaxis Appoints Gila Wilensky President Of Its U.S. Operation
IPG Agencies Join Forces To Help Launch #MeToo's 'Act Too'
The One Club Merges With Type Directors Club
Agencies Lend Their Talents To Get-Out-The-Vote Campaigns
Agencies Join Forces To Support Chicago Organizations
Ad Condemns Trump's Misogynistic Treatment Of Women
Merkle Collaborates With Amazon Web Services To Support Cloud Innovations
Online Advertising Still Sucks: Fall 2020 Edition
The Rough-And-Tumble Life Of A New York Giants Fan
Zipcar Targets COVID-Weary City Dwellers
B2B Tech Buyers Devour Vendor Content: Study
MediaMonks Taps Three Fashion/Luxury Specialists
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