Search & Performance Marketing Daily Editions for September 2021
- Search & Performance Marketing Daily - Thursday, Sept. 30, 2021
- Holiday Refresh: Marketers Seeing Higher Cost Per Clicks
- IAB Tech Lab Updates CTV Cryptographic Security Protocols To Reduce Fraud
- Microsoft GM Steve Sirich To Leave Company
- Google Ads Budget Reports Make Campaign Spend Easier To Understand
- ActionIQ Releases B2B Customer Data Platform
- YouTube's Crackdown On Anti-Vaxxers Highlights Brand-Safety Worries
- Snap Forms 'AR Lab' Partnership With WPP
- Advertiser Perceptions Reorganizes Intel Team: Expands Into CTV, Trust, Identity, Etc.
- 44% Of U.S. Video Viewers Say Streaming Ads Have Influenced Purchases
- Lift Your Game With Esports Marketing
- Search & Performance Marketing Daily - Wednesday, Sept. 29, 2021
- Nearly 62% Of Consumers Still Blame Poor Onsite Search For 'Bounce,' Abandonment
- Microsoft Advertising Pushes Reliance On Zero-Party Data
- Google Brings MUM To Search, Lens, Query Results In New Features
- Startup Uses Distributed Public Ledger To Reduce Fraud In Transactions
- IPG Urges Ad Community To Pressure Platforms That Enable Misinformation
- TikTok Partnership With IAS Focuses On Brand Safety
- Disney Gets Its Own Amazon Voice Assistant, Hey, Disney!
- Skinny Santa: Salesforce Expects Higher Costs, Fewer Online Orders This Holiday Season
- Twitter, Google, Facebook Defeat Second Lawsuit Over Nightclub Shootings
- Gmail Illustration Tool Lets Consumers Build A Custom Profile Picture
- Some Microsoft 365 Users Unable To Log Into Accounts
- Search & Performance Marketing Daily - Tuesday, Sept. 28, 2021
- Without Personalization, Consumers Don't Get What They Want From Brands
- Microsoft Credit Card Ads, Format Triggers Ad Based On Real-Time Intent
- TikTok Advertisers Gain Ad Viewability, Invalid Traffic Measurement
- Search And The CMO: How To Elevate And Evangelize SEO Success
- Solaray Adds D2C With 'Live Brighter' Campaign
- Elm Street Technology Acquires OutboundEngine To Serve Real Estate Industry
- Why Marketers Are Spending More Time Researching 'Experiential Marketing?'
- With Loyalty App, Cinnabon Looks To Boost Digital Sales
- Search & Performance Marketing Daily - Monday, Sept. 27, 2021
- Google Chooses Similarweb Data To Get SMBs Ready To Cross Borders
- Albertsons To Launch Shoppable Video Experiences
- Google Makes Data-Driven Attribution Default Model In Privacy Landscape
- How Cooler Screens Adapts Online Behavioral Ad-Targeting Techniques For Retail Stores
- Busting Google's Bulwark: Bad Actors Use Firm's Free Resources To Send Spam, Spamhaus Says
- Why Xaxis Is Procuring A Different Kind Of 'Inventory'
- Magna Dramatically Upgrades U.S. Ad Outlook For This Year And Next
- NBCU Warns YouTube TV Subscribers Of Possible Blackout
- Black Friday-Cyber Monday Conversions Surged In 2020: Will They Do The Same This Year?
- New Apple Feature Can Leak IP Addresses: Report
- Optimove Raises $75 Million In New Funding
- Google Updates Software, Cuts Off Millions Of Android Phones From Gmail, Google Maps and YouTube
- Consumers Find Influencer Role Increasingly Attractive
- Search & Performance Marketing Daily - Friday, Sept. 24, 2021
- Microsoft Enables 'Purpose' Attribute Advertising
- Google Ads Pushes 'Phrase' Or 'Broad' Matches Vs. Simple Keywords
- Google Ads Account Outage Fixed
- Google Said To Be Seeking Search Deals With TikTok, Instagram
- Simpli.fi CTV Retargeting Extends Performance Ad Options
- Google Seeks To Settle EU's Latest Advertising Antitrust Probe
- Honda, Google Expand Collaboration On Connected Services
- INMA Launches New Topic Program: The Advertising Initiative
- Facebook's Feeble News Feed Guidelines Target Low-Quality Content
- Could The Facebook Empire Be Crumbling?
- Why Political Activism Will Be The New Brand Purpose
- Alibaba To Sell Stake In State-Owned Broadcaster
- Jawbone Sues Google, Apple Over Noise-Canceling Technology Patents
- Search & Performance Marketing Daily - Thursday, Sept. 23, 2021
- What Happened To Voice Search?
- Yahoo, Shopify Partnership Improves Identity Targeting
- GoodRx Health Launches, Provides Research-Based Answers To Health Questions
- What Makes Connatix's Newly Appointed SVP Of Demand Tick
- Same Ads On CTV/OTT Lose Viewers' Attention, Depending On Frequency
- Facebook iOS Fallout: Underreported Conversions, Lower Advertiser ROI, Increased Ad Loads
- Third-Party Data Issues Make SMS Marketing More Attractive
- VAB: D2C Advertisers Gain Digitally On TV Ad Spend
- Cross-Media Measurement: How About Never -- Is Never Good For You?
- Digital Ad Growth For Retail Media Poses Threat To Publishers
- Search & Performance Marketing Daily - Wednesday, Sept. 22, 2021
- eBay Promoted Listings Advanced Becomes Available To All Advertisers
- Opera Ad Manager Self-Service Ad Platform Launches For SMBs
- Google Increases Ad Transparency With Advertiser Pages
- Skai Makes Its Intelligence Data Available Through Snowflake Cloud Services
- NewsGuard Begins Rating Veracity Of YouTube News Content, Zefr First To License It
- P&G's Measurement Cornerstones
- Confronting The Hypocrisy Of Advertising On Instagram And Facebook
- Facebook Now Using News Feed As Part Of Aggressive Image-Reshaping Push: Report
- Ad Expansion Slows In August On Tougher Comps, Smaller Advertisers Continue To Lead Recovery
- Everything But The Cookie: What Brands Are Doing To Drive Great Customer Experiences
- Search & Performance Marketing Daily - Tuesday, Sept. 21, 2021
- Criteo Data Analyzes Summer Travel, Retail Holiday Trends
- Facebook Sharpens Focus On Safety, Security To Address 'WSJ' Allegations, Launches Consumer Products
- Apple iOS 15 Gets Mobile Cashback Rewards Custom-Label Extension For Merchants
- Google App Gets 'Personal Results' Search Setting On Android
- Google TV To Integrate FAST Channels: Report
- Nielsen To Start Local TV Impressions Metric Measure In January 2022
- Do I Have Your 'Attention?'
- Practical Steps Brands Can Take To Navigate Disruption
- Judge Sides With Instagram In Copyright Fight Over Embedding Tool
- FTC Urged To Pass Privacy Rules, Require Companies To Obtain Consumers' Consent
- Making Sense Of Willful Ignorance
- Merkle Provides Tips To Help Boost Loyalty Through Rewards Program
- Google Improves Gmail Filtering Options On Android Mobile
- Search & Performance Marketing Daily - Monday, Sept. 20, 2021
- Acquiring Customers: The Financial Impact Of Bots, Invalid Clicks
- Google Develops New Self-Publishing Service For Writers
- MediaWallah Developing Identity Tools Into Data Cleanrooms
- Twitter To Pay $809 Million To Settle Investor Claims Over User Metrics
- Omnicom Wins Consolidated Global Mercedes-Benz Marketing Account
- Ad Groups Defend MRC, Call Accreditation Relevant And Critical To Effective Measurement
- Leading Hotels Of The World: Lessons In Agile Marketing
- Podcasts Up Brand Awareness, Purchase Intent
- Net Differences In Time Spent Vs. Ad Spending Across Media
- Search & Performance Marketing Daily - Friday, Sept. 17, 2021
- Mozilla Tags TikTok In Misinformation Struggle
- Mozilla Tests Bing As Default Search Engine
- CDP Strategy To Drive Revenue, Study Shows Ups And Downs
- Hacker Network Shares Data Leaks On Encrypted Messaging App, Research Shows
- Triton Unveils Agnostic Audio Ad Marketplace: Pools 100B Broadcast, Podcast, Streaming Impressions
- Texas Urges Court To Turn Away Twitter In Battle Over Content Moderation Probe
- Marketers, Stop Apologizing: It's OK To Use Data
- 'It's A Huge Deal': Cannabis Ad Platform Co-Founder On Apple's App Reversal
- Google Steps Into The Newsletter Market
