Presumably, P.F. Chang's won't be offering Golden Double Stuf Oreos -- which have twice the amount of vanilla filling as a regular Oreo cookie -- for dessert at its restaurants, but it's an easy bet that lots of kids of all ages are clamoring for it after Kraft broke a major campaign yesterday. In fact, Elaine Wong reports, a lot of folks already knew about the cookie because of a teaser social media campaign featuring The Donald. Kraft posted a video -- "Donald J. Trump's Golden Double Stuf Oreo Press Conference" on its Facebook page (with …

Not only are chain restaurants dangling "kids-eat-free" deals in front of recession-battered consumers, as we first re-reported last week, they are also luring the little shavers and their parents by dangling such delectables as broccoli and carrots, Julie Jargon reports. We'll be following that trend closely. And this summer, P.F. Chang's China Bistro and The Cheesecake Factory both added their first-ever kids menus to make parents feel like children were welcome. "We looked across our business and it was a spot we weren't tapping," says P.F. Chang COO Rick Tasman. He says 10 to 15 items have been ordered …

Sigg, whose reusable metal bottles became bestsellers when concerns about the use of Bisphenol-A (BPA) in plastic bottles caught the public's eye a couple of years ago, itself was selling containers with trace amounts of BPA before August 2008, CEO Steve Wasik has admitted. Now, Natalie Zmuda writes, the company "is in danger of becoming a poster child for brand deception and corporate dishonesty." "The primary reason that I am writing this letter today is because I believe that the BPA conversation has changed dramatically in the last 12 months," Wasik writes on the Sigg Web …

R.J. Reynolds, Conwood Co. LLC, and others filed a lawsuit against the federal government in federal court in Bowling Green, Ky., over cigarette and smokeless tobacco companies' "First Amendment right to communicate with adult tobacco consumers about their products," Richard Craver reports. The companies charge that a new law giving the FDA the right to regulate tobacco products "adds layer upon layer of additional restrictions" to already onerous regulations, "thereby virtually eliminating the remaining few avenues for protected speech." The FDA was granted the power to regulate the content of tobacco products in June, including removing ingredients considered as …

For $4 billion in cash and stock, Walt Disney yesterday acquired a roster of 5,000 superheroes and pop culture figures, including Spider-Man, the X-Men, Iron Man, the Hulk, Captain America, Thor and the Fantastic Four, report Dawn C. Chmielewski and Ben Fritz. It hopes to use the Marvel comic book characters in countless movies, television shows and video games. Some of the characters are tied up in deals with other studios -- Sony Pictures owns the big-screen rights to Spider-Man in perpetuity, for example -- but Disney will share in proceeds and control much of the related merchandising. …