Kia's new Soul ad was one. The spot, via David&Goliath, has the hamsters (which should now be with a capital "H") losing weight to Lady Gaga's new song. It aired during MTV's Video Music Awards just after she did the first-ever live performance of the single. Infiniti's "Factory of Life" shows a robotic world where humans are manufactured on an assembly line. The ad, via TBWA\Chiat\Day Los Angeles, has a guy regaining his humanity when he discovers the keys to a Infiniti Q50 in his pocket.

Cracker Barrel introduced a line of health-focused items on Monday in its largest menu rollout in eight years. The Wholesome Fixin's menu is a line of eight new items and several side dishes, all with fewer than 600 calories. The new line of lighter dishes is in part a response to guests' observations that the restaurant's menu was "a bit heavy or rich," said Chris Ciavarra, Cracker Barrel's senior vice president of marketing. "This is a long-term play."

A new ad by Samsung shot in Korea has become a must-see because of how odd it is. Released a couple of weeks ago, the tech ad was kind of dormant until Reddit got it. The ad, for Samsung's 840 EVO Series Solid State Drive, is shot in English as if people who speak English exist in a time continuum in which everything is just a little slow. One actor went to the social site to explain. You can see it here.

If you think fast food in the U.S. has become a freak show of culinary cross breeding, you should check out iterations in the Far East. But in a culinary experiment (gone wrong?) that rivals a '50s horror movie plot, Japan's Pizza Little Party chain has launched the Megaburgerpizza. The 2.65-pound creation is made with thick beef patties sandwiched between two 11-inch pizzas. In addition to the pizza sauce and cheese, the Megaburgerpizza is also dressed with ketchup, onions, pickles and mustard. Cut to Fay Wray screaming.

Taos, a New Mexican tourist mecca, has an unusual -- and rough -- mix of ski slopes, Native American culture, art, and craft, poor people living a hard-scrabble life and more affluent visitors and locals in adobe bungalows dining at high-end restaurants. The city is well known and close to even better known Santa Fe. But it is betting on the region. The town has paid $2.2 million to Albuquerque public relations firm Griffin & Associates to develop digital strategies and advertising. The target: "drive circle" consumers -- those who live in New Mexico, Colorado, Texas and Oklahoma, who make …

London-based Horizons' 2013 Menurama survey finds burgers are the most commonly found food on increasingly Americanized British menus. Burgers showed a 13% increase in menu listings in the past year. The average menu price (including pubs, restaurant and hotels) is GBP9.27 (US$14.53) according to Menurama. The report also says that U.S. fascination with upscale hot dogs is taking hold in the UK. Hot dogs are on 85% more menus than just one year ago.

Honda next week will introduce an advertising tag line, "Start Something Special." The phrase will be used for all brand and retail advertising, and the tag line will be used to close all Honda-branded ads, said Mike Accavitti, American Honda's senior vice president of automotive operations. The new tagline comes after Honda shifted its Acura ad account from RP& to Mullen and media-buying to MediaVest. RPA kept Honda. Said Accavitti, "The idea is that it's not a car, it's a relationship." The tag line will first appear in the fall ad campaigns for Civic, Accord, Odyssey and CR-V.

General Motors' biggest division will be doing a juggling act with oblong and round footballs next year: besides retaining a multi-year sponsorship of Manchester United soccer club, the automaker is back in the Super Bowl after sidelining this year. The automaker will launch 12 new vehicles this year and next, so being first string at the game is probably not a bad call. A starting position in a Super Bowl ad pod is around $4 million, but Chevy's new CMO Tim Mahoney likes it just fine as he used that strategy to great effect when he was at Volkswagen.

On the heels of Sears' Kmart unit having retained incumbent DraftFCB as its lead creative agency, Sears has put the account for its Kenmore, DieHard and Craftsman brands into review. The account is with WPP's Y&R Chicago, which handled the Sears portfolio in toto until 2011, when McGarryBowen nabbed the Sears Brand. Sears said that the process is being managed internally by procurement.

Can the Wells Fargo stagecoach logo become an icon for the ages, as well known as Clydesdales or arches? If that's going to happen the company is counting on social media to fuel it. The company's CMO Jamie Moldafsky says the finance giant (and owner of Wachovia) has put together a social-media steering committee made up of representatives from corporate communications, marketing, legal, and various business units.