Bye-bye, traditional internal combustion engine. Navigant Research says that, despite gasoline prices dipping to record lows, less than half of the vehicles that will be sold around the world by 2017 will be powered by conventional gasoline engines. Alternative fuels, electrified vehicles and more advanced internal combustion systems will make up the majority of the global mix.

Chicken of the Sea and Bumble Bee will combine into one. Thai Union Frozen Products PCL, which owns the latter brand, recently announced that it plans to acquire Bumble Bee. Regulators a the U.S. Department of Justice and Federal Trade Commission would need to approve the merger, which would likely to happen later next year.

Where tourists see an offbeat attraction, automakers see an opportunity. Though the struggle over trade restrictions after the deal with Cuba announced last week might be a long one, and Cubans mostly can't afford new or used American cars, Detroit is interested. "We're very encouraged by the news announced" by Obama, a GM spokesman said last week. "We will certainly evaluate any opportunities that may present themselves." A Ford spokesman said: "We are reviewing the initiative to determine its potential impact for the auto industry."

Esurance tweeting during the Super Bowl; Snickers during the World Cup ("More satisfying than Italian #luissuarez; Budweiser's 4th of July emoji; Marvel's #captainAmericaFarewell; and Chevrolet's #technologyandstuff are among the top ten brand Tweets for 2014, driven by mishaps, opportunities, social upheaval and big events.

Louis Vuitton, Nike and CoverGirl are the experts when it comes to famous faces. Are they the exception? Maybe not, but it seems that this year, especially, too many brands got in on the act. At the jump, Tor Myhren, Grey Worldwide's CCO, talks about how social media, and the fact that celebrities have become legitimate media channels with millions of Twitter followers, Facebook fans, and video appearances is helping drive this. And sometimes polarizing is good (e.g., Lincoln and Matthew).

Under Armour is wrapping up arguably its best year ever with expected sales north of $3 billion. That's a 30% increase versus last year and its stock is up nearly 60%. And it has topped Adidas to become the No. 2 sportswear brand in the U.S. It is also now a serious player in women's sports apparel that it now accounts for 30% of sales. At the jump, a look at how the company's powerhouse CEO Kevin Plank did it and what he sees down the track.

Procter & Gamble Co. is selling its Camay and Zest brands to European rival Unilever as part of a broader effort to focus on more profitable brands. The sale includes the global Camay brand, the Zest brand outside of North America and P&G's Talisman manufacturing plant in Mexico. The companies did not disclose a sale price, but they expect to complete the deal during the first half of next year.

Jesus impersonator Kevin Lee Light, a fixture in Los Angeles and a divine web celebrity, went to London, thanks to Mother, the ad agency based there. In the early part of the week, Lee Light walked around Central London, spent a day chatting to Mother staff at their office, and even gave a blessing at the agency's Dec. 18 Christmas party last night. Another agency, Anomaly London, has created a "Sexy Jesus" calendar, which is available to view and buy online, and features a model dressed as Jesus and striking sexy poses. Oh, #ifoundjesusinlondon if you wish to be saved.

Coca-Cola will be official sponsor of Rugby World Cup 2015. It will be the soft drink, sports drink and water supplier. The company, which has partnered with the event since the1995 Rugby World Cup in South Africa, has featured at every tournament as either a worldwide partner or tournament supplier for almost two decades. It will join forces with international rugby star Brian O'Driscoll as part of the campaign.

Starbucks will soon no longer take Square's mobile payments in its stores, nixing a key aspect of the partnership the companies announced in 2012. It will develop its own mobile ordering solution instead, per a spokesperson. On Wednesday, Square announced it was "retiring" Wallet It's now rolling a key feature of Wallet, called Tabs, that let users check into a store and pay by announcing their name to a cashier.