Businessweek
When Miller Lite replaced the blue cans with the older white ones, sales immediately increased in the U.S. The MillerCoors unit now has white cans as a permanent fixture. Now bottles and tap handles will get the white label treatment, too. Miller Lite, still the No. 4 beer in the U.S.But its share has fallen. Ryan Reis, senior director for Miller's family of brands says people think the beer tastes better.
Brand Republic
Land Rover is offering four people the chance to go to space as part of its launch campaign for the new Discovery Sport. The campaign leverages LR's partnership with Richard Branson's Virgin Galactic. The "galactic discovery" global competition starts with an online film that features famous adventurers. To win a trip to space, users have to upload a film or photo that demonstrates their "spirit of adventure."
Forbes
Abercrombie & Fitch, with 843 stores in the U.S. and 163 stores elsewhere, will drop identifying marks in U.S. stores with the spring 2015 season. Contributor Walter Loeb sees it as a big mistake. "I think that this is a very radical decision for a company who has made a significant investment in its logo over many years. The Moose was A&F's version of Ralph Lauren's Polo Pony. Customers liked the identifying mark."
Convenience Store News
7-Eleven Inc. started offering coffee in to-go cups 50 years ago. To mark the anniversary, the Dallas-based convenience store chain is offering a small-size coffee for 50 cents at participating stores from Sept. 3 through Sept. 14. The retailer is also kicking off an "Every 7th Cup Free" coffee rewards program through its 7-Eleven mobile app, which customers need to download via iTunes App Store or Google Play and register as a member.
Automotive News
Andy Palmer, chief planning officer at Nissan Motor, is leaving the company to head UK sports-car maker Aston Martin. Nissan has tapped Renault EVP Philippe Klein to fill Palmer's spot as chief planning officer and a member of the board. He will report to Nissan CEO Carlos Ghosn and oversee global product planning, marketing, sales and zero-emissions vehicles.
New York Daily News
A new Denny's that opens in the Financial District this week will sell a $300 version of its Grand Slam breakfast. The mean comes with a a bottle of 2004 Dom Perignon Premier Cru Champagne. "It's not an astronomical price for Dom Perignon," says Mike Capoferri, who was hired by Denny's to create a "craft cocktail" menu at its first Manhattan location.
Supermarket News
A bill banning single-use carryout plastic bags statewide is headed to California Gov. Jerry Brown's desk. It has been passed by both houses of California's congress. Brown will have until Sept. 30 to either sign or veto the bill. If signed, the bill would make California the first state to completely ban plastic bags.
NPR
America is guns. Yes, in a lot of political advertising this year for congressional races the only substance seems to be gunpowder: many ads are all about how the candidates live to shoot, love to shoot, and how the NRA loves to love them for their love of guns. And it's not just elephants doing the hunting. In his ad, West Virginia Democrat Joe Manchin gets in the message that he has been endorsed by the gun lobby.
Cincinnati Enquirer
The nation's largest supermarket chain, Kroger is the latest retailer to be caught up in the open-carry debate. Gun control advocates are demanding the Cincinnati-based retailer ban customers from carrying firearms in stores. Gun lovers say the chain shouldn't give in to groups like "Moms Demand Action." "If you're a retailer, you can't win," said Howard Davidowitz, chairman of New York retail consultant Davidowitz & Associates.
Chicago Tribune
"#isitjustme or does anyone else see a steaming #turd? New #Logo and Identity for The #Hershey Company #chocolate," one person tweeted about Hershey's new logo, which eliminates both the possessive tense and the foil wrapper on the Kiss. If most people are critical of the foil-free Kiss, the company says the change is much needed. Hershey says the new look represents "a fresh and modern interpretation."
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