Boston Globe
It's a business relationship that outlasted corporate ownership changes, office relocations, and chief executive departures. But no partnership lasts forever: After 32 years together, ad agency Hill Holliday and life insurer John Hancock are parting ways, ending a long string of campaigns that won the two Boston companies numerous awards.
The Street
Walmart is getting savvier at creating ways to shop in its stores and online at the same time.The world's largest retailer is testing a touchscreen monitor in its toy aisle at certain stores in Texas that helps parents and children alike find exactly what they are looking for. And if they don't find it in the store, they're only a click away from ordering online.
Brand Channel
Evian company is introducing a new technology: a bottle with a convenient sports cap, ideal for working out or being on the go. And it's doing that alongside a new spokesperson, rising tennis superstar Madison Keys. The 22 year old has been predicted to be "No. 1 in the future" by none other than Serena Williams.
The New York Times
Ivanka Trump's brand has discontinued its line of high-end bracelets, necklaces and rings, the company confirmed on Monday. Instead, it will focus on more affordable fashion jewelry, according to Abigail Klem, the president of Ms. Trump's brand. In a statement, Ms. Klem attributed the decision to the company's "commitment to offering solution-oriented products at accessible price points."
Mashable
Nearly two years after first teasing Project Jacquard, Google's experiment to weave technology into clothing, the first garment to actually use the tech is ready to launch. The Levi's Commuter Trucker jacket, in both men's and women's sizes, will go on sale this fall for about $350, Google announced during SXSW 2017.
Supermarket News
Whole Foods Market is piloting self-serve Juicero cold-pressed juice bars in 11 Southern California locations. The juice retails for $5 per glass. Merchandised from the kiosk are Juicero Produce Packs, which contain recently harvested, triple-washed and chopped, organic fruits and vegetables. Each of the stores will carry four to seven varieties.
Lebanon [County, Pa.] Daily News
Hershey will roll out its new Reese's Crunchy Cookie Cup this May, featuring chocolate cookie pieces inside of its traditional peanut butter and chocolate candy. The announcement puts an end to rumors about a new product that the company started two weeks ago on Twitter. Last year the company tweaked its recipe by adding Reese's Pieces to the cups.
NYSportsJournalism.com
Capital One is once again enlisting Charles Barkley, Samuel L. Jackson and Spike Lee for a humorous March Madness campaign This year, Capital One has added singer Gloria Gayner ("I Will Survive") who makes an appearance in one of the several new spots, "Ringtone," as an airline stewardess who gets to sing her signature song along with the guys.
Pittsburgh Post-Gazette
Volkswagen AG pleaded guilty to misleading U.S. regulators and customers by hiding emission levels on diesel vehicles and obstructing investigations when authorities grew suspicious. Sentencing was put off until April 21. VW entered the formal plea in Detroit federal court Friday as it agreed to do two months ago as part of a $4.3 billion deal to settle claims over the emissions scandal.
Campaign Live
The company launched the PepsiCo Go Trendsetter Challenge, an online competition acting as a recruitment process for its insights graduate program. Applicants pitch an idea for the next big food-and-drink trend. Pepsi is focusing on understanding external trends, ranging from economic macro-trends to specific fashions and behaviors among smaller groups.