Sorry to all you "social" supporters, but Facebook is positioning itself primarily as a mobile company. That was the word from Erick Tseng, head of mobile products at the company, during the Mobilize conference this week. "We're going to become a mobile company," Tseng said, as reported by CNet. According to Tseng, Facebook already has more than 350 million mobile users -- out of a reported 800 million -- while he expects the proportion to swing to more than 50% within the next year. Positioned slightly differently, "Tseng confirmed the company position that Facebook is a 'platform company,' …

Larry Page, Google's recently reappointed CEO, has identified and set his sights on what he sees as the company's greatest threat: Google. "There are basically no companies that have good slow decisions," Page said in a public appearance at Google's Zeitgeist conference this week, as reported by The New York Times' Bits blog. "There are only companies that have good fast decisions. As companies get bigger, they slow down decision making, and that's a big problem." As Bits notes, slow decisions are a problem that Page has tried to address since he took over as chief executive from …

Hulu has decided to sell to... ? Well, no one yet, but the video co-venture has received its highest (unconditional) bid from Dish Network, reports Business Insider, citing two sources. How much did the satellite TV provider offer? $1.9 billion, BI reports. Google reportedly bid in the range of $4 billion, but, as BI notes, will all sorts of special conditions. Specifically, "Google wanted more content for a longer period of time, and perhaps other concessions as well," BI explains. "Rumor has it that Larry Page personally flew down to Los Angeles to make Google's case." So, what are Hulu's …

Rumor has it that Microsoft employees left "in droves" during a recent speech by Steve Ballmer at an annual company meeting. True or not, Fortune thinks the blog reports -- and a flood of ensuing comments -- "suggest that morale in Redmond has hit a new low." Reads one comment: "Steve Ballmer has done to Microsoft what George W. Bush did to the United States from 2000-2008 -- run things straight into the ground." According to Glassdoor.com, which allows employees to anonymously rate their employer, 55% of employees disapprove of Ballmer and 45% approve, based on 1,691 ratings. …

If not yet taking social market share, Google is certainly getting traction with Google Plus. As of last week, visits to the social network increased by 1269% since its first week of operation, according to new data from Experian Hitwise. What's more, the site received 15 million U.S. visits -- up from 1.1 million the week before. "Google Plus went from ranking 54th in Hitwise's Social Networking and Forums category to ranking 8th in just one week," remarks ReadWriteWeb. "That's not all the traffic, either." No, the stats don't include mobile users or visits from "the ubiquitous black …

On the relaunch of Delicious, All Things D goes one-on-one with its co-savior Chad Hurley. Along with fellow YouTube founder Steve Chen, Hurley took the social bookmarking service off Yahoo's hands earlier this year. "It's a great brand that belongs in Silicon Valley," Hurley says of Delicious. In previous interviews, Hurley and Chen have held up the new Delicious as a potential cure for information overload. Yet, "expectations aren't terrifically high for the new Delicious, given the rareness of tech comeback stories and the fact that Delicious was never really that popular," All Things D writes. The new …

Will all due respect to socially-overwhelmed consumers, Cult of Mac's Mike Elgan says Apple needs its own social network. Sure, many consumers think Google+ already pushes the envelope of social saturation, but Elgan insists that Apple can't keep its edge without a social strategy of its own. Why? With the debut of its vast content-sharing strategy, "Facebook is now more directly threatening to Apple's business model than Microsoft, Google and Sony combined," according to Elgan. "In a single week, Facebook has become not just a competitor to Apple, but the Mother of All Apple Competitors." While not a …

To scale its operations, trendy blogging platform Tumblr has secured a fresh $85 million in funding, led by Greylock Partners and Insight Venture Partners, along with participation from Chernin Group, Richard Branson, Spark Capital, Union Square Ventures and Sequoia Capital. The new money "allows us to continue to scale our business and give real focus to the further development of Tumblr," founder David Karp said in a statement. "Karp said that Tumblr's growth has exploded in the past year," The New York Times' Bits blog notes. "It's attracted popular musicians such as Lady Gaga and traffic leapt to …

How's this for a marketing pitch? Facebook -- in an effort to lure small businesses and their devoted patrons -- reportedly plans to give away $10 million in free advertising. "The initiative is being launched in partnership with the U.S. Chamber of Commerce and National Federation of Independent Business, a small-business group," The Wall Street Journal reports. "It is intended to educate small businesses on how to promote themselves on the social-networking site, like buying display ads targeted to specific markets, but also through cost-free measures to engage more with customers." The program is expected to kick off …

In other big streaming deals, Amazon this weekend announced a partnership with Fox Broadcasting Company. Per a blog post by CEO Jeff Bezos, Amazon said Prime subscribers will now have unlimited access to thousands more hours of movies and TV shows, TechCrunch reports. "These are huge titles, too: "The X-Files," "Buffy the Vampire Slayer," "24," "Arrested Development," and "The Wonder Years," it notes. "Yep, you can now stream the adventurers of Kevin Arnold through Amazon's Prime Instant Video." As Bezos boasted, "We now have deals with CBS, NBCUniversal, Sony, and Warner Bros, and adding Fox will bring the …