MediaDailyNews Editions for September 2020
- MediaDailyNews - Wednesday, Sept. 30, 2020
- Facebook Taps Direct Response/Analytics Vet Schultz As New CMO
- Sadoun: 'Publicis Will Not Be A Zoom Company'
- Disney To Lay Off 28,000 Theme Park Workers, Pandemic Issues Continue
- News Networks Post 40%+ Q3 Gains: Election, Pandemic Coverage Cited
- Data Reveals Q3 Ad Spending Rebound Stratified, Biggest Companies See Biggest Gains
- Sentiment Analysis Reveals Media Coverage Of COVID-19 Deaths Growing 'Neutral' Even As They Climb
- ABC's 'Black-ish' In Toon With Election Season
- Only The Best People Vs. Losers And Suckers
- TV Could Lose $5 Billion In Advertising Through 2023: Analyst
- Digital Signage Firm UPshow Raises $14 Million, Counts Tobaccowala Among Its Investors
- MediaDailyNews - Tuesday, Sept. 29, 2020
- DAN Being Rebranded To Dentsu
- Report Reveals Independent Voters Most Expensive To Target Via TV, Republicans The Cheapest
- TV Ads Around Presidential Debates To Grow
- Burger King Campaign Targets Audience Of One: The Snooty Michelin Guide
- Mocking Trump, New Ad Quotes Him Saying: 'It's A Little Like The Regular Flu'
- A Neuroscientific Guide To Tonight's Biden/Trump Debate
- In Midst Of Riots, Portland Lures 'Top Chef' To Film There
- How A Picture Worth $750 Could Impact The Presidential Election
- Tired of Reality? Take 2 Full-Strength 'Schitt's Creek's
- New Solution Enables Retargeting pDOOH Ad Viewers At Home, On CTV
- Search Marketer Exploited Google's Election Ad Roadblocks
- Trump Needs More Ad Money To Compete
- AARP Names BBDO NY As Brand Agency Partner
- MediaDailyNews - Monday, Sept. 28, 2020
- Location Ad-Tech Firm Gimbal To Acquire Disney's True[x]
- IPG Realigns CompassPoint With Mediahub
- Remember The Golden Age Of Media Training? It Was The Real Thing
- Google To Block Election Ads After Polls Close
- Alternative Facts Fueling Alternate Realities
- ABC's 'Emergency Call': Help! We've Run Out Of Programs!
- Tobaccowala Joins Trendline Board
- Warby Parker Spends Most On TV Ads, Health Brands Beef Up Buys
- FTC's Slaughter: Most Commissioners Support Investigation Of Ad Tech
- The Answer To Annoying Digital Video Ads: Run More
- On Anonymity, Friends --- And How Real People Matter
- Judge Temporarily Halts U.S. Ban Of TikTok Downloads
- Trump Administration Seeks To Revive Ban On WeChat
- National Hockey League Signs Verizon As Sponsor
- MediaDailyNews - Friday, Sept. 25, 2020
- Spark Foundry Hearts Media Training 'Academy' Developed With Sales-Side Partner
- Walmart Strikes TV Measurement, Analytics Deal With 605 To Expand Ad Initiatives
- Miscasting Mars Fourth Installment Of 'Fargo' On FX
- TV Upfront Disruption To Come: P&G Says Enough FOMO
- Time To Heed P&G's Call To Fundamentally Change TV Ad Buying?
- Where Is Trump Conversion Therapy When We Need It?
- Judge: 'Reasonable' Viewers Approach 'Tucker Carlson' With 'Appropriate Amount Of Skepticism'
- Yelp To Add Heat Maps, Keyword Blocking For Advertisers
- NBCU: CTV Viewership Up 95% Last Year; Half To Three-Quarters Of All TV Viewing Now Time-Shifted
- Facebook Fails To Prevent PACs From Lying In Ads
- Advertisers Will Spend $58.6 Billion On Ecommerce Ads To Reach Millions Of Consumers
- TikTok Seeks To Block Trump Administration's Ban On Downloads
- MediaDailyNews - Thursday, Sept. 24, 2020
- P&G's Pritchard Calls For Fundamental Changes To The Media Trading Ecosystem
- E.W. Scripps Buys ION Media For $2.65B, Berkshire Hathaway Invests
- 'Simpsons' Targets 'Undercover Boss' In Season Premiere Spoof
- Two Weeks Of NFL Games Sink 7% In Viewership; Geico, Progressive, AT&T Top Advertisers
- Can The ANA Drive Equitable Cross-Media Measurement?
- Content Marketing Revenues To Decline Nearly 7% In The U.S. In 2020
- Marketers Seek Control: 'Field Marketing,' 'Social Business,' 'Brand Protection' Ascending
- Havas Media Group To Use FreeWheel In U.K., France
- Penske Media, MRC To Jointly Own Magazines, Including 'Hollywood Reporter,' 'Variety'
- Forget The Super Bowl -- Gear Up For The Most Competitive 3 Months In Digital Advertising
- DOJ Proposes Curbs On Publishers' Protections For Removing Users' Posts
- Media Execs: Do Advertisers Trust You? It Matters Now More Than Ever
- Facebook Sued For Letting Private Militia Organize In Kenosha
- TV Attribution Providers' Data 'Highly Inconsistent': CIMM, 4As Study
- Canada's Cult Collective Establishes First U.S. Outpost
- ANA's AIMM Partners With A-Listers On Campaign Promoting Diversity In Entertainment, Advertising
- MediaDailyNews - Wednesday, Sept. 23, 2020
- In GARM's Way: Facebook, Twitter, YouTube Agree To Ad Industry's Harmful Content Standards
- GroupM Agencies Dominate First-Half Media-Pitch Competition
- What The UM Team Did On Its Summer Vacation, Er, Lockdown
- Twitter Sued Over 'Inadvertent' Use Of Phone Numbers For Advertising
- Why The World Is Conspiring Against Us
- World Depicted In Amazon's 'Utopia' Is Anything But
- Report: Auto Ad Spend Set To Accelerate In 2021
- The Future Of The Entertainment Sector Revealed At ARF Conference
- Box-Office Slump: Movies In Theaters See Less Revenue Dollars Upon Return
- Oracle Data Cloud To Launch Ad Measurement Tool For Advertisers
- Thoughts From A Laid Off CBS News Employee: Media Conglomerates Are Killing Journalism
- WPP Production Company Hogarth Appoints Epstein North America COO
- 'Unsiloing' Out-Of-Home Advertising To Unlock Its True Value
- Discovery Buys Ad-Tech Startup In Lead-Up To 2021 Streamer Launch
- MediaDailyNews - Tuesday, Sept. 22, 2020
- Havas Media Group Rolls Out Its Social Equity Marketplace In The UK
- Americans Put Environment Ahead Of Economic Concerns, Say Brands Should Be Responsible For Addressing It
- Emmys Up 'Schitt$ Creek' As Viewership Plummets
- Tech Lobbying Group Urges FCC To Define Broadband As Gigabit Service
- Census, Radio Take Center Stage At ARF Audience Science Conference
- Activist Investor Trian Now Has $900 Million Comcast Stake: Report
- Sparks & Honey Report Finds Rise In Disinformation Impacting Trust In Giving
- Another Sorrell Makes His Mark In The M&A Sector
- Is Trump's 'Patriotic Education' Move Really About A New TV Network?
- Study Finds Democratic Voters More Likely To Buy Foreign Auto Brands
- Quibi Mulls Options, Including A Sale: Reports
- Verizon Media, Integral Ad Science Partnership Broadens Targeting Options
- Box-Office Slump: Movies In Theaters See Less Revenue Dollars Upon Return
- MediaDailyNews - Monday, Sept. 21, 2020
- U.S. Ad Economy Rises 5.9% In August, First Expansion Since March
- T-Mobile Puts $1.6 Billion Media Account In Review
- Judge Blocks Trump Administration's WeChat Ban
- Do Me A Favor, Wake Me When The TikTok Deal Is Done
- The Fight Against Invalid Traffic Is A Never-Ending Arms Race
- Out-of-Home Viewing Proves Big Boon For NFL Ratings, Despite Pandemic
- Week 1 Of Fall Season A No-Show With Paucity Of Programs
- Interest In 'Blogging,' 'Third-Party Data' On The Rise
- Comscore Teams With Samba TV To Measure CTV Globally, Starting In Europe
- GroupM Taps Recalde For LATAM CEO Role
- HBO Dominates Emmys, Silencing Doubters
- Lincoln Project, LMG (PAC) Target Lindsey Graham In Ads
- MediaDailyNews - Friday, Sept. 18, 2020
- Ad Demand Continues To Improve Since Recession Began: Direct-Response Outperforming Branding
- Commerce Department Bans TikTok, WeChat In U.S.
- Industry Veteran Waller Named U.S. President, True Media
- Can The Pandemic Make You Crazy?
- NFL, NBA Take Nielsen Ratings Hit: Schedule Disruptions Cited
- Horizon Next Wins TV Media AOR For Jenny Craig
- Fiat Chrysler CMO Preps For Possible Emmy Award
- Past Billion-Dollar Deals Raise Big Questions Now
- The Importance Of Internship Programs
- MediaDailyNews - Thursday, Sept. 17, 2020
- On A Tear, Empower Racks Up $100-Plus Million In New Accounts
- What 'SUMID,' 'VID' And Rest Of Cross-Media Framework Means For Mobile
- Google Enables Ad Insertions During Live Events, Uses Ad-Break Data
- How Ad Execs Plan To Vote, Or Not
- NBCU Deepens Business Outcome Measure For Advertisers With Total Investment Impact
- Nielsen Launches Global Campaign Outcomes Database
- Trump's FCC Pick Pushed For Social Media Crackdown
- Ad Council, ViacomCBS Launch Campaign To Get Out The Youth Vote
- Ad-Supported HBO Max Is Coming, But How Many Ads?
- Why OOH Makes Sense For Mistrustful Political Environment
