• Honda's New Civic Will Run On Natural Gas
    Honda has something new in the pipeline: the 2012 Honda Civic Natural Gas. Starting in December, the natural gas model -- previously available in only four states -- will go on sale at 200 dealerships in all of the 36 states that have natural gas refueling stations.
  • Sherwin-Williams Out Of Penn State
    Nike is unwilling to discuss the future of its longtime branding relationship with Joe Paterno and Penn State football.
  • P&G Ivory Taps Melissa McCarthy As Brand Spokesperson
    Procter & Gamble's Ivory soap brand announced on Monday that Emmy award-winner Melissa McCarthy will serve as the brand spokeswoman and host of its new online social community, the Soap Dish, where she will engage with women and dish about life's simple truths.
  • Documentary Tells Story Of Advertising Glut
    A new documentary is putting the focus on what we already know: every surface in our physical world, and probably a few human bodies, is plastered with ads. "This Space Available" puts it this way: If all the billboards in the U.S. were put together tile-style, how many football fields would they cover? Sixty thousand.
  • A-B InBev Sets Date For Bud Light Platinum
    Bud Light Platinum from the beer labs of Anheuser-Busch InBev is a bit like the beer version of the technologically advanced engine. But instead of higher power with better fuel efficiency, the Budweiser product delivers more buzz with fewer calories than regular Budweiser. The product, which hits stores early next year, will have 6% alcohol by volume and 137 calories. Bud Light has 4.2% alcohol and 110 calories, while Budweiser has 5% alcohol and 145 calories.
  • Walmart Shoppers, The Doctor Is In
    Wal-Mart may expand its 140 in-store health clinics by partnering with outside vendors to provide chronic and preventative health care services for everything from HIV and diabetes to pregnancy testing. "What they're thinking is, as the health care reform act rolls out and we have another 30 million people covered by some level of insurance, now these people will have to get access," says Jeffrey Hoffman, health care strategist with consulting firm Kurt Salmon.
  • New Cadillac XTS Is Ni-i-i-i-ce.
    Here it is car fans; take a gander at the replacement, finally, for Cadillac's DTS/STS large cars. General Motors presented the new Cadillac XTS at the Detroit Auto Show as a concept.
  • Amazon To Take On Siri?
    Amazon has acquired a voice-to-text startup called Yap. Though the acquisition was apparently completed in September, according to an SEC filing, no public announcement has been made by either company.
  • Virgin America's PR Headache
    Virgin America customers were outraged by the airline's snafus when it switched to the Sabre system (touting the change with the message, "We're shaping up our back end"). Customers couldn't access the website, many of those who did were given the wrong boarding passes or incorrect information, and no one was told when any kind of normal service could be expected to resume.
  • Nestle Updates Boost With Easy-Open Bottle
    Nestl Healthcare Nutrition on Tuesday launched an enhanced bottle design across its Boost Complete Nutritional Drink line that's grip-friendly, lightweight and that features a no-foil, easy-to-open top.
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