The highly anticipated release of the 25th anniversary edition of Madden NFL in August will come with several extra features, including an all-time Madden Team 25 featuring 'the best players at the height of their virtual career,' coached by virtual John Madden.

Microsoft has done a lot of work to make SkyDrive one of the most competitive cloud storage services on the market. But soon it will be dropping the name SkyDrive. After a U.K. court ruled that the SkyDrive name infringed on a trademark owned by News Corp's British Sky Broadcasting Group (BSkyB), Microsoft said yesterday that it will get rid of the name and pick a new one.

Major League Soccer and its marketing partners were all up in your face during the AT&T All-Star Game Wednesday night, but the real action for the league, official brands, players and fans is the work being done to take MLS to the next global level, which takes its cue from MLS Fanfest performers Macklemore and Ryan Lewis' signature hit, "Can't Hold Us": "Tonight is the night, we'll fight till it's over/So we put our hands up like the ceiling can't hold us."

The "merger of equals" between Publicis and Omnicon gives the new company control of five automaker accounts at least: Toyota's agency, Saatchi & Saatchi, is owned by Publicis, as is Leo Burnett which works for both Buick and GMC. Omnicom owns TBWA Chait Day, the shop that handles the Nissan account in the U.S. and internationally, while another Omnicom shop, Merkley+Partners, is the AOR for Mercedes-Benz. Volkswagen, outside the U.S. is at the DDB shop which is also owned by Omnicom.