A survey shows that 65% of brands have plans to increase their influencer marketing budget this year and, when compared to other strategies, influencer marketing gets the biggest slice of investment.

"It is the oldest law still in force anywhere in the world regulating a consumed product," said Gerd Treffer, a local tourism chief and historian. "And of course a great marketing argument for German traditions."

Video advertising is one of the few remaining places in the media business that is still producing significant amounts of revenue. But how long can that last with the supply of video content continuing to increase exponentially?

The Period Shop includes merchandise aimed at soothing period woes including comfortable attire, accessories, home goods, beauty products, food and snacks, and U by Kotex products.

McDonald's is testing fresh, never-frozen beef patties at restaurants in Dallas. The test is limited to just 14 restaurants, but it represents the biggest potential change to McDonald's menu in decades.

The plan to restrict the promotion of foods high in fat, salt and sugar to children under age 16 is being consulted on by the Committee of Advertising Practice in the UK. Current limits on using celebrities and characters to sell food to children could be relaxed for healthier foods.

The mobile website can be used on your neighborhood run, and it will draw a map of your route. Upload the resulting shape, and Old Spice might send you a gift vaguely shaped like the thing you drew.

Magnum, the Unilever-owned ice-cream brand, is working with Kendall Jenner, the fashion model and part of the Kardashian reality-show family, to launch a new variant at the Cannes Film Festival.

Google moved for the first time to ban an entire category of online advertising from its sites, announcing that it would stop accepting payday loan promotions after July 13.

L'Oreal-the world's largest cosmetic company-has announced an investment in the Founders Factory, a global multi-sector digital accelerator and incubator.