• Tesla Plans Unusual Customized Horn Sounds
    Tesla plans to offer customized horn and movement sounds, the company's CEO Elon Musk tweeted on Sunday. Included in the mix will be coconut, fart and goat sounds, but those are just "the tip of the iceberg,” according to the company’s founder. “The sound choices aren't very surprising given Tesla's infamous fart mode and Musk's sense of humor (the coconuts sound is likely a reference to a scene from the movie Monty Python and The Holy Grail,” according to Mashable.
  • Hungryroot Launches Personalized Healthy Foods Service
    New York City-based packaged foods D2C brand Hungryroot is "taking on Amazon Fresh, Whole Foods and other competitors" with a personalized service for healthy groceries."The brand will add other emerging food brand products for sale and use a proprietary algorithm to personalize orders," according to Supermarket News.
  • Walmart Sells ModCloth
    Walmart is selling one of its digitally native brands that has failed to turn a profit -- ModCloth -- to Go Global Retail. Walmart acquired ModCloth in March 2017 "as part of a move to increase its brand portfolio and target younger, higher-income shoppers with brands not available on Amazon," according to Chain Store Age.  ModCloth "sells exclusive indie fashions and its own vintage-inspired line of apparel and accessories, with a target audience of women 18 to 35."
  • GM Strike Enters Fourth Week
    Talks between the United Auto Workers and General Motors broke down on Sunday after the company rejected a package offer, prompting a UAW spokesman to write in a letter to the ranks that the talks "have taken a turn for the worse.”  At issue are the location of where future products will be built. The remarks are in stark contrast to a Friday update that noted the sides had made "good progress" on contentious issues like temporary workers and health care.
  • Rite Aid COO Replaced
    Rite Aid has a new COO --  Jim Peters, who most recently served as CEO of Skyward Health, a strategic healthcare advisory firm, according to Chain Store Age. He replaces Bryan Everett, "who is stepping down to pursue other career opportunities, Rite Aid said."
  • How 'Yoga Babble" Can Lead To Business Crashes
    "CEOs Are Not Here to Save Us," explains this article that dissects the trend of CEOs whose "high-mindedness didn’t protect them from the harsh realities of running a business." It's a long post, but worth it for quotes like this, explaining how a company's airy mission statement can be likened to "yoga babble," which one marketing professor defines "as if my yoga instructor went into investor relations." ”
  • LA Sports Stars Change Up Shoe Deals
    Two Los Angeles sports stars have signed new shoe deals. Kyle Kuzma of the Los Angeles Lakers has signed with Puma (he previously was with Nike) via a five-year, $15M pact, and Los Angeles Dodgers pitcher Clayton Kershaw has signed with Skechers (he was previously with Under Armour). Both deals include multiplatform marketing and footwear designed with input from the respective players.
  • Walgreens Partners With Postmates
    Walgreens is partnering with Postmates to deliver hundreds of its most popular items from 174 Walgreens and Duane Reade locations in Manhattan and Brooklyn. “The top items New Yorkers order are Smart Water, Gatorade, San Pellegrino, Tylenol, and Pedialyte,” according to Chain Store Age. “In addition, during the 2018-2019 flu season, Postmates saw a 173% increase in orders for cough relief items, a 111% increase in sinus relief aids, and a 50% spike in soup orders.”
  • Nike-Sponsored Coach Hit With Doping Ban
    Nike Oregon Project coach Alberto Salazar has been hit with a four-year doping ban. Nike stood behind him, issuing a statement that read, in part: "Today’s decision had nothing to do with administering banned substances to any Oregon Project athlete. As the panel noted, they were struck by the amount of care Alberto took to ensure he was complying with the World Anti-Doping Code. We support Alberto in his decision to appeal and wish him the full measure of due process that the rules require.”
  • Michigan Governor Axes Pure Michigan Ads
    Michigan Gov. Gretchen Whitmer exercised a line item veto for Michigan’s budget, eliminating the $36 million Pure Michigan tourism campaign that began in 2008 and are narrated by actor Tim Allen. “Since then, the program has evolved beyond the advertising into a state brand featured on license plates and elsewhere,” according to the Detroit Free Press. “The conservative Mackinac Center for Public Policy has been a persistent critic of the program, disputing state-commissioned studies that show it brings a net economic impact to Michigan. Despite that criticism, the program has significant support among both Republican and Democratic lawmakers.”
Next Entries »
To read more articles use the ARCHIVE function on this page.