Fast Company
Despite increased time online, consumers abiding by stay-at-home orders are even less likely to buy direct-to-consumer items like an Everlane cashmere sweater, the latest Rothy’s flats or a new Cuyana bag. For starters, they have nowhere to wear it. Second, with unemployment on the rise, such purchases seem ill-advised. “Consumer spending has declined as economies around the world have shut down, and e-retailers look to be among the hardest hit,” according to Fast Company.
USA Today
Walmart and Sam's Club is requiring all employees to wear masks, while shoppers are encouraged to do the same. The retail giant announced the changes in a letter sent to employees. “We have evolved our policy on face coverings from optional to mandatory as public health guidance has shifted," the letter said. "The CDC now recommends wearing face coverings in public settings, including grocery stores, to help curb the spread of the virus."
Autoblog
You don’t have to drive a Mazda to get a free oil change at a participating Mazda dealer. The automaker’s Essential Car Care Program will offer free upkeep to any healthcare workers with a car, not just a Mazda. The program, which begins April 16 and runs through May 4, also includes "enhanced cleaning services." Eligible workers include those who are employed at hospitals, doctors offices, mental health providers, nursing homes, medical labs and blood banks.
Detroit News
Sponsors will have an event to participate in and sports fans may have a live event to watch as early as June 11, if the PGA Tour’s plan works out. The revised schedule includes plans to restart June 11-14 with the Charles Schwab Challenge in Fort Worth, Texas. That will be followed by the RBC Heritage in Hilton Head, S.C., from June 18-21, then the Travelers Championship in Cromwell, Conn., from June 25-28, and the Rocket Mortgage Classic in Detroit from July 2-5.
New York Post
Saks Fifth Avenue is imagining how its high-end retail stores will look post-coronavirus. The plan includes sales associates who will wear fashionable masks while passing out little bottles of hand sanitizer. As for the face masks, they will likely be black. “We don’t want anything medical or scary looking,” Saks President Marc Metrick told The Post. “Masks could become the new iPhone cases. There is a chance it could become another new accessory.”
The New York Times
Reese Witherspoon’s fashion label Draper James made a goodwill gesture by offering to gift its dresses to teachers. But the effort failed to communicate that there were only 250 dresses available, resulting in a huge public relations blunder.“We felt like we moved too quickly and didn’t anticipate the volume of the response,” Marissa Cooley, the senior vice-president for brand marketing and creative at Draper James, tells The New York Times.
The Wall Street Journal
The head of Tractor Supply, an essential retailer, predicts COVID-19 will result in a “drastically different and more Web-based retail landscape post-coronavirus,” according to The Wall Street Journal. The former Macy’s president said the company is observing other items besides toilet paper being hoarded. The company is hiring 5,000 workers to meet the rush for supplies from consumers, which includes a huge demand for pet food.
Reuters
Restaurant delivery services are being sued for allegedly exploiting their dominance.“In a proposed class action filed in Manhattan federal court, three consumers said the defendants violated U.S. antitrust law by requiring that restaurants charge delivery customers and dine-in customers the same price, while imposing ‘exorbitant’ fees of 10% to 40% of revenue to process delivery orders,” according to Reuters. Meanwhile, Postmates is offering essentials through Walgreen’s, Duane Reade and 7-Eleven, per endgadget.
Market Wired
Amazon says it is hiring 75,000 more employees in addition to the 100,000 it has already hired to help meet increased demand. The company said it is increasing capacity for grocery delivery from Amazon Fresh and Whole Foods Market "as quickly as possible," with focus on "high-priority" items such as household staples and medical supplies.
Chicago Tribune
Groupon says it will lay off about 2,800 employees as a result of the economic toll the coronavirus pandemic and stay-at-home orders are taking on the company. To adapt to the current environment, the company plans to highlight deals customers can use from home, such as wine delivery or virtual workout packages.