MARKETING: AUTOMOTIVE
by Tanya Gazdik on Nov 22, 12:00 PM
Volkswagen announced plans Nov. 17 to cut 30,000 from its workforce over the coming years as a result in part of the diesel emissions scandal as well as a switch to electric cars.
MARKETING: AUTOMOTIVE
by Tanya Gazdik on Nov 15, 12:30 PM
It's kind of like elementary school where there's no longer real competition and every kid gets an award. I'm talking about the plethora of automotive awards.
MARKETING: AUTOMOTIVE
by Tanya Gazdik on Nov 9, 3:00 PM
Organizers have already confirmed at least 20 world debuts, including Alfa Romeo, Chevrolet, Jeep, Mazda, Mini, Subaru and Volkswagen. Press days start on Nov. 14, and if I were going, I'd have plenty to do, given all the invitations I have received from a variety of automakers. Alas, I will be covering the show remotely from Detroit while I gear up for the North American International Auto Show, which is also just around the corner in January.
MARKETING: AUTOMOTIVE
by Tanya Gazdik on Nov 1, 1:32 PM
It's an unspoken rule of journalism that three of anything makes a trend. However, I'm nothing if not a rule-breaker, so I'm going to tell you about two automakers who are doing something unique for the environment. I think it's interesting enough to sidestep the rule of three.
To read more articles use the ARCHIVE function on this page.