- MediaDailyNews - Friday, April 28, 2017
- WPP Says Weaker Spending Hindered Growth
- 'Time' Will Tell, Takes Itself Off The Block -- For Now
- Mobile Tops Digital Ad Spend At $36 Billion
- Twitter Users School SheaMoisture On Race, Authenticity
- Brands Commit To Increase Online Ad Spend
- In A First, Bing Unveils Custom Audiences Targeting
- FTC's Ohlhausen Praises Plan To Reverse Net Neutrality Rules
- Google Parent Alphabet Q1 Revenue Surpasses $20B With Growth In Mobile Search
- AppNexus Launches Multimedia Auction Technology, Video Ad Format
- Kinetic WW, Horizon Open Doors To Kids
- Yelling At Inanimate Electronic Objects
- Microsoft Q3 Earnings Beat Expectations, Boosted By Cloud Services
- When Amazon Surpasses Google In Consumer Data
- 57% Of Video Viewers Discover Content Through Search
- PPAI Tells Marketers To 'Get In Touch' With Promotional Products
- Zeta Global Raises $140M To Power Its Marketing Cloud
- MediaDailyNews - Thursday, April 27, 2017
- Transparency Impacts Agency Comps: Omnicom 'Exclusions' Drag Entire Sector
- Monumental Outrage: Patagonia, Outdoor Brands Take On Trump
- Havas Group Reports 'Slight' Q1 2017 Organic Growth
- Twitter Adds 9M Users, Revenues Dip
- FCC Chair Unveils Plan To Roll Back 'Political' Net Neutrality Rules
- NBC Content Studio, Broadway Video Partner For Original Content
- NBCU Revs Rise, Cable Tops Broadcast In Distribution
- ESPN Lays Off 100, Financial Metrics Remain Strong
- Bill O'Reilly's Ratings: Not As Strong As You Might Think
- Programmatic TV Will Evolve More Slowly, Requires Testing
- OTT Free Trials Produce Subscription Conversions
- Gannett's Q1 Print Ad Revs Dip, Digital Up
- Broadband Providers Cheer Proposed Net Neutrality Reversal
- Google Assistant Most Accurate, Cortana Closing Gap, Per Study
- Yandex Reports Increase In Earnings, Net Income Falls
- The Golden Age Of Retargeting?
- Giving And Getting: Email Revenue Up, Response Down For Nonprofits
- MediaDailyNews - Wednesday, April 26, 2017
- comScore Antes 'Table Stakes,' Provides Viewability Data Free
- Facebook Gears Up To Fight Fake News
- Fox News Viewers, Advertisers Return After O'Reilly Departure
- Viewers Pay More Attention To Connected TV Ads, Study Finds
- IPG Mediabrands' Ansible Partners with Celtra On Mobile Creative
- AT&T's AdWorks Unveils Media Lab, Touts Cross-Screen Addressable Advertising
- Google Local Inventory Ads Begin To Have A Measurable Impact On Campaigns
- CMO Priorities Conflict With Delivering On Customer Experience
- National CineMedia Names Chief Digital Officer, May Unveil New Channels At Upfront
- Study Finds Most Marketers Don't Consider Data Their Responsibility
- Breitbart Denied Press Credentials, Questions Raised Over Editorial Independence
- Every B2B Vendor Must Understand The Status Quo Bias
- Nielsen Offers Steady Rev Gains, Total Audience Measurement Helps
- First Choice: Email Leads In Personalization, Study Finds
- Established Brands Are Among The Most Engaging
- Demographics, Entertainment Choices Push TV Everywhere
- MediaDailyNews - Tuesday, April 25, 2017
- UM Rides With Coach, Named Media AOR For Luxury Brand
- State Dept. Takes Down Promotion Touting Trump's Mar-a-Lago Resort
- DHS Investigating Attempt To Unmask Anti-Trump Twitter Account
- Ad Execs Have Distorted View Of Video Across Devices, Overweight Hand-Held
- LinkedIn Officially Unveils Matched Audiences Platform
- Addressable TV Registers Slow Growth Amid Price, Targeting Concerns
- MediaLink Taps Mondelez's Anderson As CMO, Will Market To Other CMOs
- Did Wikipedia's Founder Just 'Invent' The Newspaper As A Fake News Cure?
- Mobile CPCs On The Rise, Reach Highest Levels To Date In Q1
- Dentsu Aegis' Piluso Enters Media Storm
- April NOT The Cruelest Month, TV-Wise
- Bing Ads Analyzes Product Feed, Matches It With Relevant Search Queries
- Protect Your Biggest Investment: Customer Data
- New Domains Showing Strong Performance On Par With .Coms
- MediaDailyNews - Monday, April 24, 2017
- Google Offers TV Inventory Via DoubleClick Bid Manager
- More Viewers Watch TV Cross-Platform, As TV Set Usage Drops
- Cord-Cutters, 'Cord-Nevers' Differ In Viewing, Demographics, Pay TV Subs
- FTC Finalizes Privacy Settlement With Turn
- Insta-Escorts
- FTC Wants Instagram Influencers Transparent, Sponsorship Money To Double
- Facebook Privacy Settlement Moves Forward
- FCC Ownership Plan Has Adverse Impact On TV Stocks
- Big Digital Publishers Pass On NewFronts This Year
- Dropping Anchor: Getting Rid Of Bill-O
- IPG Reports 2.7% Q1 2017 Organic Growth
- Amazon Vs. Google: Data Reveals Insights On Trending Searches
- Working Vs. Non-Working Budgets: Outdated Metric
- Canada Clamps Down On Broadband Carriers
- MediaDailyNews - Friday, April 21, 2017
- BIA/Kelsey, comScore Strike Data Deal
- 'NYT' Makes 'Truth' Easier To Find, New Spots Break On TV, Online
- Google Display Ads Get Smarter
- Marketers Losing Millions From Slow-Loading Web Site Pages
- IAB Makes TAG Registration Mandatory For Members
- NatGeo Inspired By 'Genius' And 'Race,' Pushes For Global Reach
- Modus Operandi, Eyeball Merge To Mod Op
- Social Users Turn Away From 'Interruptive' Ads
- Performance Is New Programmatic In TV Advertising
- U.S. Agency To Audit Drone Flying Approvals
- And That's That: 'The O'Reilly Factor' Is No More
- Google Home Solves Major Flaw For Advertisers
- For Brands, It's Harder To Be Seen As Green
- Bloomberg Adds Site Section Covering Climate Change
- MediaDailyNews - Thursday, April 20, 2017
- Accenture Taps IPG's UM For 'Digital-, Mobile-First'
- Bill O'Reilly Leaves Fox News, Tucker Carlson Takes His Slot
- MediaLink Expands To Europe
- Q1 Media Spend Ticks Up, Digital 6% Higher
- Google Reportedly Prepping Ad Blocker
- Total TV Station Revs Forecast To Dip In 2017, Digital Rises
- Nielsen Takes Firmer Hold On Digital, Cites Google Partnership
- O'Reilly's Fox Departure May Not Impact Financial Bottom Line
- Publicis Groupe Posts -1.2% Organic Growth
- Agencies, Clients Widely Differ On Briefing Process
- The Weather Company Partners With LiveRamp To Combine Real-Time Data
- Freeform Rolls Out More On-Demand Content, Teams With Marvel For 2 Shows
- Will NFL Ratings Rise Again?
- Facebook Unveils AR App Platform, Envisions Transformed Future
- Nokia Updates VR Ecosystem, Enables Mixed Reality For Advertising
- Merging Digital, TV Ad Tech: Q&A With TiVo's Joan FitzGerald
- MediaDailyNews - Wednesday, April 19, 2017
- Neuro Study Confirms 'Second Screens' No. 1 Source Of Distraction For TV Viewers, Albeit With Some Upside
- Study: Nearly Half Of All TV Buying Will Be Programmatic Within 3 To 5 Years
- Oracle Will Acquire Moat, Ups Targeting Options
- WideOrbit Partners With Dentsu Aegis To Extend Programmatic Direct TV Capabilities
- Yahoo Search Revs Jump, Display Dips, As Co. Approaches Verizon Takeover
- NBC Stays No. 1 In Key Prime-Time Demo
- Facebook Goes Virtual, Debuts Spaces Chat Room
- Is Fake News Done?
- Omnicom Q1 Revenue, Profits Up As Firm Sells Novus, Other Subsidiaries
- Local Races Generate Democratic Firepower, Trump Raises $13M For Reelection
- Shop 'Till You Drop: Millennials, Email And Showrooming
- Netflix Will Spend $1B In Acquisition Marketing, With A Good Bit On Programmatic
- Where Are The New Linear TV Ad Categories?
- MediaDailyNews - Tuesday, April 18, 2017
- Upscale Is Up Again: Luxury Ad Market Expanding 2.9%
- Facebook Live Gets Much Media Attention -- For All The Wrong Reasons
- Regional Sports Networks Gain Favor Among TV Marketers
- Amid Uproar, Facebook Promises Faster Response
- Magazines Thrive On Social Media
- Storytelling And Research: Fumbling Around In The Dark
- IAB Group Releases New Features In Native Ad Spec For Comment
- Report: WPP Most Acquisitive Holding Company In Q1
- New Drone To Live-Stream Broadcast Quality 360-Degree Video
- What's In It For Me? Consumers Will Share Data In Return For Benefits
- BrandTech Helps Put Brands First on Digital Platforms
- Pandora Launches Brand Campaign, Makes Premium Available To All
- Sling TV Touts Success After Programmatic Integration
- Beck's 'Blaze' Says It Had Good Reasons To Fire Lahren
- MediaDailyNews - Monday, April 17, 2017
- Major News Drives Earned Media For TV Networks
- Americans Watched 44 Billion TV News Hours During First 99 Days
- Advertising On VOD Rises 21%
- Google Accused Of Misrepresenting Fake Content Clean-Up
- My Hero, Donald Trump
- Why Viacom Is Rebooting Spike As The Paramount Network
- Omnicom's Wren, IPG's Roth Earn Millions More In 2016
- Study: Pre-Roll Ads Are Least Intrusive With Best Recall
- Tax Time Shows Shifts In Online Behavior, Device Use
- Six Degrees Of Internet Excoriation
- D&AD, Cannes Lions Introduce New Creative Programs
- How To Keep Brands Safe In An Online World
- Uber Loses $3M, But Sustains Riders
- Can Technology Make The World Great Again?
- Publicis Conseil Helps Spread 'Returnship' Message In France
- Univision Continues Search For General Market TV Advertisers