MAD Agency Daily Editions for August 2017
MAD Agency Daily - Thursday, Aug. 17, 2017
Global Marketers Improving Media Oversight: WFA Study Finds More Control, Transparency
Revolving Door:Gain Theory Appoints Nuzzo Global Head Of Attribution And Marketing Technologies
What A Great Time For A Car Brand To Be Named Eclipse
ANA Endorses TrustX, Encourages Members To Use Programmatic Media-Buying Stamp Of Approval
Adland Facing More Competition
NEW! Grey's Social Experiment For Hasbro's My Little Pony
Spotify Selects UM For Global Media Duties
MAD Agency Daily - Wednesday, Aug. 16, 2017
VML Names Its First Director of Inclusion And Cultural Resonance
Gen Z Prefers Brand Quality, Value Over Origin Stories, Social Causes
Former Nielsen Research Chief Donato Joins ARF
NEW! Orbit's Latest Take On A Clean Mouth As Confidence Booster
Yoplait Aims For French Revolution With Oui, Distinctive Launch Campaign
Revolving Door: Creative Veteran Porter Fiszer Joins Rhea + Kaiser As ECD
BIZ DEV: Barker Wins ISOTONER Assignment
The North Face Wants To Build Walls Too
Is Google Slipping, Or Is It Just Our Imagination?
MAD Agency Daily - Tuesday, Aug. 15, 2017
Grey Acquires Control of Hug Digital
Bloomberg Bets On In-House Agency, Consultant Services
NFL Kicks Off New Youth-Focused Campaign From Translation
Millennial Dads Say Advertisers Just Don't Get Them
IPG Upgraded To 'Buy,' Ongoing Agency Concerns Persist
140 Reasons Why Twitter Must Act Now
Growth In Music Sponsorship Slows
NEW! Dixie Raises Restaurant (Literally) In Latest Stunt Ad
Revolving Door: BPG Appoints Amirsadeghi EVP Integrated Marketing And Strategy
BIZ DEV: Pernod Ricard Calls Review For Malibu Rum
MAD Agency Daily - Monday, Aug. 14, 2017
KBS Management Exodus: NY CEO, President Departing
Atlanta Intern Mulls Offers, Selects Fitzgerald & Co.
I Know What You Did Last Summer
NEW! Allergen Recruits Baywatch Star For Social Media Eye Care Effort
SafeAuto Spoofs AI Devices Like Alexa
BIZ DEV: OMD, Xaxis To Handle Media For New MGM Luxury Resort
Call For Submissions: 'People-Based Marketing Awards'
P&G, ANA -- And The Big, Bad Agency Holding Companies
The Turning Point
Merged GroupM Agencies Embrace A Different Operating Model
Bing Releases List Of Agency Awards Finalists
Revolving Door: FCB Chicago Appoints Communications Director
MAD Agency Daily - Friday, Aug. 11, 2017
Break A Leg: Industry Vets Launch New Broadway-Centric Ad Agency
Call For Submissions: 'People-Based Marketing Awards'
New Bud Light Spots Focus on Simple Ingredients, Quality
Startups Selected For Venture Studio From Verizon Ventures, R/GA
NEW! Chevrolet Camaro Celebrates 50th Anniversary With Camaro Fifty Campaign
Accenture Marketing Sector Buying Spree Continues
Revolving Door: iCrossing Appoints Jacob Davis Head of Audience Planning
Celebrating The Summer Of Love, Argonaut Launches Art Gallery
BIZ DEV: 72andSunny Wins Infinity Assignment
MAD Agency Daily - Thursday, Aug. 10, 2017
Dentsu Reports Stalled Organic Growth And Downgrades Performance Guidance For 2017
ANA Production Report: The Bottom Line
NEW! Greenlight Helps Dallas Nonprofit
Timberland's New Trick: Brand New Store Every 6 Weeks
Revolving Door: The1stMovement Taps Dumo For Partnerships, Strategy Role
Dentsu Aegis' The Story Lab, Influential Declare One Another "Preferred Partners"
BIZ DEV: Terra Origin Names BigEyedWish Its First AOR
Identity Is Not A Strategy
Publicis Group's Spark Foundry Confirms $30 Million Nature's Secret Win
MAD Agency Daily - Wednesday, Aug. 9, 2017
ANA Production Report Finds Some Agency Self-Dealing, But Also Poor Client Stewardship
Arnold WW Appoints New Creative Head
J.D. Power Taps Huge's Rodriguez As Chief Digital Officer, Will Redesign Experience
Scoppechio Acquires Control Of CivitasNow
NEW! BooneOakley Creates Trippy New Menus For Mellow Mushroom Pizza
Revolving Door: Audic Appointed Global Head Of Marketing At Mirriad
BIZ DEV: Anomaly Wins Vroom AOR
New OOH Report Reads Like A Letterman Top-10 List
MAD Agency Daily - Tuesday, Aug. 8, 2017
Mediahub Wins Staples Media Assignment
MDC Posts Nearly 12% Organic Growth In Q2
Publishing Vet Steinberg Departs Spark Foundry
Captain D's Launches New Characters In Ad Campaign
NEW! BBH NY Pushes SNHU 'Forward'
Revolving Door: Eleven Names New Digital, Content Head
BIZ DEV: VML Wins Express Inc. AOR Duties
Coca-Cola Turns To Crowdsourcing Contests In Quest For New Sweeteners
Can 'Star Wars' Ignite Cinematic Virtual Reality?
MAD Agency Daily - Monday, Aug. 7, 2017
Despite Rumors To The Contrary, Manly Men Drink Rose
Lesser Leaves GroupM For AT&T: Will Head New Ad, Analytics Biz
CI&T Acquires Strategy, Design Agency Comrade
Have An 'Ugly Fruit' Smoothie On Us
Publicis Buys Translate Plus
NEW! NYC Narcotics Office Launches First PSA
Revolving Door: Former Interbrand CEO Joins Prophet
BIZ DEV: BCM Adds Stokke To Client Roster
MAD Agency Daily - Friday, Aug. 4, 2017
There's A New Boss At The NAD
Accenture Acquires Brand Learning To Help Drive Marketing, Sales Transformation For Clients
Y&R's Sable Tapped For Ad Council Board Chair Duty
Is Attribution Like Religion?
The Standard Identity Framework
NEW! The Museum of Science and Industry: "Long Live Curiosity"
Google Project Gives Away Thousands Of Total Solar Eclipse Glasses
Revolving Door: Lauri Liebenstein Jumps From Havas To MXM
BIZ DEV: Ubisoft Adds Shoptology To Its Agency Roster
« Previous Entries
Next Entries »