Marketing Week
The Virgin Media logo will appear on the jumpsuits of the British Army freefall team the Red Devils. It will also be on the team's website.
Progressive Grocer
Safeway Inc. has named Robert Edwards as its new president with overall responsibility for the company's retail operations, marketing, merchandising, corporate brands, manufacturing, distribution and finance functions.
Detroit Bureau
Dan Akerson, CEO of General Motors, took a bankrupt General Motors to multibillion-dollar profitability. But that won't be enough to earn him a pay hike this year, according to the U.S. Treasury Department, which has the final say on compensation for the maker's top 25 executives.
Gizmodo
Apropos of absolutely nothing, here is a nice lineup of parodies of the soon-to-be forthcoming Google Glasses. I heard from a source today who said Sergey Brin's response to a test drive of the specs was, "they have reboot issues." You know technology has taken us full circle when a pair of glasses has reboot issues. Where did I put my monocle ...
Convenience Store News
Phillips 66 will invest more money than before into its retail marketing segment -- parent to its convenience store and gas station operations -- once it becomes an independent company on May 1, according to designated CEO Greg Garland.
New York Times
Fox News was apparently prowling the New York International Auto Show to dig up dirt against the Chevy Volt, which has become a whipping post for the more eccentric realms of the right.
Daily Telegraph
Woolworths is launching a national advertising campaign to promote its exclusive Woolworths Select range of products, claiming they are the same "flavour" as long-standing brands, but without artificial colors and flavors.
The Orange County Register
The Values Institute, a research entity at Santa Ana, Calif., marketing firm DGWB, teamed up with Entrepreneur Media in Irvine, Calif., for a trust study of national brands. Amazon, Coke, FedEx, Apple and Target top the list.
iMediaConnection
Contributor Jonathan Gardner points out here that while online advertising is booming, with 73% of online publishers getting ad revenue increases in 2011, only a handful of publishers are actually enjoying the feast. He points out that Google, Facebook, Yahoo, Microsoft, and AOL attract 83% of U.S. online ad spend, and that of this group, Facebook is expected to dramatically expand its share. Of the new players attracting more revenue, they are places like Hulu, YouTube, and Twitter. Gardner argues that publishers have to think outside the banner-ad box, and offers a prescriptive rundown.
Seattle Times
Seattle-based WDCW was in a reality show that debuted after AMC's "Mad Men" on Sunday.