There's a new Iron Man. Well, Iron "Man" for now. She's still working on the name. The events at the end of the comic-book event series Civil War II will result in Tony Stark stepping out of the Iron Man suit and a new character, Riri Williams, taking over.

After splitting its advertising between Leo Burnett and DDB Chicago, the hamburger giant has enlisted Publicis and Omnicom, their respective parent companies, to compete. Everything from creative to digital to in-store marketing is up for grabs, with a holding company expected to be chosen by next month, sources said. The competition is winner take all.

A Chipotle marketing executive who allegedly made repeated purchases of cocaine from a Manhattan drug ring turned himself in Tuesday morning, according to his attorney. Mark Crumpacker, Chipotle's chief creative and development officer, was arrested and arraigned on seven counts of possession of a controlled substance.

The great-great-grandson of George Cadbury, one of the founding fathers of the global confectionery company that bears his name, has launched a new ethical chocolate start-up offering a range of artisan chocolate bars. But the difference with Love Cocoa, founded by James Cadbury, is that the bars will be handmade in the UK.

BlackBerry Classic, the phone that launched last year to bring in mobile users who love typing on an actual keyboard rather than a digital one, is going the way of the dodo bird. The news comes as the U.S. Senate said it will switch from BlackBerry to iOS and Android devices.

Big Boy's mascot has looked the same since the mid-1970s and seemed overdue for a makeover "We didn't take this change lightly; we wanted to keep him recognizable but we wanted to update him," a company executive said. "He's not skinny, he doesn't have six-pack abs, but he's healthy."

Some marketers might have hesitated, worrying a move such as this was crass or cynical or just a wee bit over the top. But with nationalistic fervor at least simmering in this election year, there's a certain logic in running America (the lager) up the flagpole to see who salutes.

An art gallery owner told police his 2016 Tesla Model X was in autopilot mode when it crashed and rolled over on the Pennsylvania Turnpike last week. The crash came just one day after the National Highway Traffic Safety Administration issued a report on a fatal crash in May involving a Tesla that was in self-driving mode.

Nintendo Executive Vice President of Sales and Marketing Scott Moffitt is leaving the company after five years. The executive, who formerly held marketing positions at PepsiCo and Henkel, will work at Nintendo through the end of July, before moving on. The position reportedly is being dissolved.

Marketers are mulling whether to change investment levels due to England's decision to leave the European Union. Some have been hit by the weakening pound and must off-set this inflation. This will be the biggest issue for those who import their stock or a big chunk of their raw materials from outside of the UK. For major exporters such as Jaguar Land Rover, the opposite could be true.