USA Today
Taco Bell is expanding the number of $1 items on its dollar menu with new items including a Triple Melt Burrito and Triple Melt Nachos. The new items bring this year’s additions to 10, halfway to the 20 it has promised. The new items are in addition to the 20 it already had on the dollar menu. The menu's expansion shows the lengths that fast-food makers are going to try to compete at the lowest end of the market.
Detroit News
Industry analysts said Ford isn’t seeing the same sales boosts as its U.S. competition due largely to the Blue Oval’s aging lineup. Fiat Chrysler and General Motors both have newer vehicles in the crossover and utility segment than Ford, which plans to update its Edge SUV later this year, followed by the Escape and Explorer SUVs within two years. The company will also debut new Lincolns this year.
New York Daily News
The New York Stock Exchange celebrated Spotify’s stock market debut Tuesday with the wrong flag. Two American flags and one Swiss flag hung outside the stock exchange on the day of the music streaming company’s initial public offering. But Spotify is based in Stockholm, Sweden, not Switzerland. Switzerland’s flag is red and features a white cross in its center. Sweden’s flag is blue and yellow. The fixed it.
New Haven Register
Officials with Frank Pepe Pizzeria Napoletana announced Monday it is launching a chain-wide loyalty program, Pepe’s Rewards. Pepe’s pizza customers will earn one point for each dollar spent once they register for the program. Those who collect 250 points will receive a $20 gift to use toward Pepe’s pizzas.
NYSportsJournalism.com
MLB has signed a multi-year pact that names Hankook Tire the official tire of MLB in the U.S. and Korea. Hankook replaces Falken Tires in the category, which signed a two-year deal in 2016. Hankook has previously made inroads into baseball, including local marketing and in-stadium signage with 26 MLB clubs. The tire company has had an on-going campaign generically tied to baseball, the “Great Catch Rebate.”
Fast Company
The NBA has been working with a nonprofit called KultureCity to make stadiums friendlier to those with autism. The sports league recently opened its fourth sensory-inclusive space at the home of the Utah Jazz, joining the Cleveland Cavaliers, the Sacramento Kings and the Oklahoma City Thunder. Now, the NBA has outfitted its NYC retail space to make it more inclusive for people with sensory disabilities.
BizJournals
Anheuser-Busch InBev is changing the sponsorship game, or at least its part of it. Sports properties for years have referred to their sponsors as “partners.” ABI, America’s biggest sports sponsor, is bringing that notion closer to reality, instituting incentive clauses within its deals as they come to term and offering properties as much as a 30% bonus if specific on-field performance and marketing criteria are met or surpassed.
The New York Times
Eight years after the merger between Live Nation and Ticketmaster, the ticketing business is still dominated by Live Nation and its operations extend into nearly every aspect of the concert world. Ticket prices are at record highs. Service fees are far from reduced. Now Department of Justice officials are looking into serious accusations about Live Nation’s behavior in the marketplace.
Detroit Free Press
General Motors will end decades of tradition when it stops reporting how many vehicles it sells each month after it announces March sales. The automaker says reporting every three months will provide data that’s more useful because it’s less likely to be skewed by irrelevant factors like a major storm. Other automakers will probably follow suit because the monthly reports require a lot of time and effort.
Brand Channel
Google-owned Waze is launching its Waze Local platform for small and medium-size businesses and local franchise owners. Following a year of beta testing, the ad platform features three ad unit formats: Branded Pins, Promoted Search and Zero-Speed Takeover. It’s a more targeted local offering than Waze For Brands, which launched in 2012 and has served national advertisers such as Dunkin’ Donuts, McDonald’s, Adidas, and AT&T.