• Lincoln Rolls Out Subscription Service For Used Vehicles
    Following in the footsteps of Cadillac, Volvo, and Porsche, Lincoln will begin offering cars on a monthly basis through a subscription service. Ford already offers a pre-owned subscription service in the Bay Area and West Los Angeles called Canvas, and Lincoln’s program will kick off in those two markets as well. Canvas has logged more than 600 customers in those two markets, which is exactly what Lincoln needs right now.
  • How Tumi Is Using AI In Marketing
    Tumi is applying AI (in the form of machine learning and natural language processing) to personalize messages in its outbound marketing, smarten its digital advertising strategy and improve the customer experience and service. Tumi’s platform pulls data from customers’ email activity (from across any owned email account), activity on social media, behavior on the Tumi site, as well as browsing and search behavior across the web.
  • After Amazon Go, Alarmed Retailers Hurry To Automate Stores
    The opening of Amazon Go, an experimental convenience shop in Seattle, was alarming for many retailers, who saw a sudden willingness by Amazon to wield its power in new ways.
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