• MARKETING: SPORTS
    Post NFL, Shawne Merriman Doing Lights Out Business
    There are countless stories about pro athletes who cannot handle life as productively when they leave the playing stage as when they were in the spotlight. Shawne Merriman is not one of those stories.
  • MARKETING: SPORTS
    Should Promotion Of 'Young Stars' Really Be Baseball's Differentiator?
    Longtime followers of this post know that when it comes to baseball, I'm kind of like the old Sy Sperling, Hair Club for Men commercials, where he implored, "I'm not just the hair club president, I'm also a client."
  • MARKETING: SPORTS
    The Raiders Are Gonna Need A Place To Crash For A While. Why Not Mexico?
    Now that the dust has settled on the Raiders' move to Las Vegas and the gold glimmer has worn off a bit, one thing is clear about the relocation - the short-term consequences are bad for everyone.