- MediaPost Weekend - Saturday, March 22, 2014
- Media General Acquires LIN Media For $1.6 Billion, Merger Creates Huge Pure-Play TV Co.
- Liberty Media Ranks As Most Profitable Media Company For 2013
- Report Reveals Gross Disparity In Online Video Ratings, Implies Overstatement
- Twitter At 8: Still A Challenge To Marketers...And To This Old Fart
- The Bug In Google's Flu Trend Data
- IAB Releases Primer On In-Image Ads
- The Downs And Ups Of Goldman's Elevator Satirist
- Google's Android Wear Gets The Jump In Smartwatches
- CMOs Underprepared For Data Explosion
- AOL, MillerCoors Sign Native Ad Pact, 'Brew Pub' Aimed At Male Millennials
- Why Is Everyone So Mean To Lena Dunham?
- Viacom Settles YouTube Copyright Dispute
- Amex CMO Says Agencies Must Focus More On 'The Value Of Interpretation'
- TVB Claims Local TV Metric Equals National Ratings Metric
- Beyond Your Wildest Streams, Part III: Creeping Social(media)ism
- Networks: Digital Video's Not Biting Into Our Ad Dollars
- Acronym-ity: VRM Are The Three Most Important Letters You've Never Heard Of
- MediaPost Weekend - Saturday, March 15, 2014
- Reach Them Or Die
- The Selling Of Obamacare 2014
- A Poster Redux For 'Mad Men': Double Indemnity
- Beyond Your Wildest Streams, Part II: Data Is The New Czar
- Live From Space, It's 'Live From Space'
- A Profound Look At The Future Of Media - On An Episode Of 'The Waltons'?
- Edward Snowden Calls Attention To Vulnerable Internet Companies @SXSW
- New IAB Glossary Limits 'View,' Defines 'Skip' (As In Ads)
- Facebook Video Ads And The New :15? Should TV Creative Even Be Here?
- Networks: Digital Video's Not Biting Into Our Ad Dollars
- AudienceXpress Brings Product Purchasing, Online Behavior Data To TV Audience Targeting
- Small-, Mid-Sized Agencies Ambivalent About Programmatic: Cite Lack Of Unified Definition
- CBS' Moonves Predicts CBS Commands Largest CPM Among Nets At Upfront
- NCAA Slam Dunks $1.1B In Ad Revs
- Radio Revs Unchanged Year-To-Year: $17.6 Billion For 2013
- Outdoor Revenues Rise in 2013
- Mobile Ad Network Vungle Taps Bitcoin As Payment Option
- TED Finds The No.1 Reason Behind Great Content
- Goodyear Unveils First New Blimp Model In 45 Years
- MediaPost Weekend - Saturday, March 8, 2014
- MasterCard Taps Man/Machine Interaction At SXSW, Uses A Vending Machine
- Live (And Semi-Live) From Austin, It's OMMA SXSWi
- Mobile Creating Cavern Between Retailers, Brands, Consumers
- Steal His Book
- Saatchi & Saatchi Hit With Greenpeace Protest
- FCC May Ban Or Limit Joint TV Ad Sales Agreements
- Your Thoughts Aren't Even Worth A Penny Anymore
- Privacy Groups Challenge Facebook's Purchase Of WhatsApp
- Ads Are Dirtier Than Porn... In Spreading Mobile Malware
- DirecTV, Disney In Talks For Online Service
- Madison Avenue Gains Deep Access Into Conversation: Taps Into Phone, Chat, Other Consumer Feedback
- USA Network Sharpens Its Edge With New Comedy 'Sirens'
- Yahoo Buys Social Data Firm Vizify
- Fear of Flying Fluids: Seriously, 'Milk Life.' How Did This Happen?
- Screen Time: TV Time-Shifted Viewing Rises Cross-Platform
- Facebook + Drones = Skynet?
- MDC Partners Restructures Its Media Operation, Hires Cass To Run It
- Mag Bag: Pope Francis Gets His Own Magazine
- Mobile Video Audience Tops 100 Million In Q4, More Time On Mobile Web
- Record Ratings And Other Oscar Surprises
- Obama Administration Asks Supreme Court To Shut Down Aereo
- Videology To Integrate Nielsen TV Data For Media Buying, Planning
- Adap.tv Launches Programmatic TV Buying Platform, Magna Global Already On Board
- My New Snapchat Friend: McDonald's
- MediaPost Weekend - Saturday, March 1, 2014
- Native Ads: Thumbs Up, Or Thumbs Down?
- Snickers Debuts 'Godzilla' Ad During Academy Awards
- How A Microsoft Engineer Secretly Recorded Phone Calls Through A Hole In Google Maps
- NBC's Handsomely Horrifying 'Hannibal' Changes The Bar For Broadcast Drama
- Swoosh: Reebok Just Redid It, Flexes New Delta
- Taking Off Your Clothes In Front of A Camera: Really?
- Your Remote Control Is Also Your Phone, Most Likely. Or It Will Be
- Consumers Disenchanted With M-Commerce
- Time Inc. Taps Google For Programmatic Sales
- Alec Baldwin Explodes -- Or, The Puff Went Poof
- 'Maxim' Sold To Steak 'n Shake Owner
- Twitter Builds Search Relevancy With Promoted Accounts
- Seth Meyers Winningly Settles Right In To The Late-Night Boys' Club
- Ad Exec Confidence Surges, Reaches Highest Point Since Recession
- Welcome To Mobile World Congress: BTW, The Smartphone Is Dead
- Time Spent On Smartphones Easily Tops Desktop
- The WhatsApp Founders Hate Ads -- And That's a Good Thing for Facebook
- Marketing Cloud Thickens, Oracle Acquires BlueKai
- NBC News Goes Native, Produces And Airs :30s For Xerox
- 'American Idol' Triumphant: Fox Has Found A Way To Keep Viewers Watching During Commercials!
- Cox Begins Selling Linear TV Inventory Programmatically
- MediaPost Weekend - Sunday, Feb. 23, 2014
- Universal Truth
- Hey Facebook, Wassup With WhatsApp: Deal Gives Mobile Messenger 7% Of The Social Net
- What Does WhatsApp's Success Say About Advertising?
- WhatsApp Gets U.S. Bounce From Facebook Deal
- Are You Doing Your Part To Save Twitter?
- Marketers Plan Surge In 'Social Media' Spending, But Don't Know How To Quantify Its Impact
- Brands On Twitter Draw Crowds But Not Conversation
- Web Access Via Mobile Phones, Tablets Rises In 2013
- 'American Idol' Triumphant: Fox Has Found A Way To Keep Viewers Watching During Commercials!
- The Golden Age Of Binging
- Why You Should Shut Up And Love Your Cable Bundle
- Coke To Increase Media Spend By Up To $1 Billion
- Watchdogs Say Sponsored Stories' Settlement Won't Protect Teens
- Olympians Go 'Native' With Sponsored Tweets From Athletes
- Sochi Olympics Ratings Still Trail 2012 Games
- Reporting On TV Ratings
- Comcast (Merger) Must Die
- Can Comcast-Time Warner Give Marketers A Better Platform?
- Google, Magna Global Strike Multimillion-Dollar Upfront Partnership
- Cox Begins Selling Linear TV Inventory Programmatically
- Opera Unveils Sponsored Data Packages
- MediaPost Weekend - Sunday, Feb. 16, 2014
- Why You Now Know More Than Your Airline Does
- Paid. Owned. Urned.
- Can Comcast-Time Warner Give Marketers A Better Platform?
- Bear With Me: The Sound And The Furry
- Forget Facebook Likes: It's Time To Return To Fans
- 360i Revamps Top Management, Sarah Hofstetter Named Global CEO
- comScore Gets Firmer GRP On Google, Solidifies Position As Online Currency
- Nielsen Capitulates, Agrees To Withhold Broadband Households From Local Ratings -- For Now
- Interpublic Report: It's Time To Shift From Nielsen Ratings To 'Impressions-Based' Trading
- Magna Adds 'High Definition' To The Buying Process
- The Data-Driven Future Of TV: Will Spots Be Cherry-Picked Or Cherry-Packaged?
- Battle Of The TV Sign-In Data: Apple Plans New Set-Top Box
- The Next Huge Television Hit Will Be ...
- IAB Redefines Ad Engagement, Clarifies Core Metrics Cross-Platform
- DARPA Builds Search Engine To Dig Deep Into Web
- Social Media Makes Us Dumb, But Think We're Smart
- Connected Devices To Surpass 6 Billion
- 'Always' Approaches Half: 48% Now Connected All The Time
- The Future Of Native
- MediaPost Weekend - Saturday, Feb. 8, 2014
- Sunday Morning With Charles Osgood
- Super Bowl High-Pressure Zones
- The Ultimate Super Bowl Commercial
- Is Anything More American Than A Dylan Spot?
- Hearst Taps Nativo For Native Ads
- Horizon, Clear Channel Ink $100 Million Deal
- Jay Leno's Grandly Entertaining (And Surprisingly Emotional) Farewell
- Why TV Dollars Won't Go Online -- In 10 Words
- Digitally Speaking, CBS, Time Warner, Disney Bigger Than Facebook
- Social Media Isn't Winning On Madison Avenue
- Sold-Out Oscars' $1.7M Price Tag Draws 14 Major Advertisers
- AOL's Best Year In A Decade Fueled By Programmatic
- MasterCard Awards Global Media Duties To Carat
- Ad Execs Rate Meredith No. 1 Media Company - Again
- Coke, Green Mountain To Co-Sell Home Drinks Maker
- Judge Orders Reconciling Of KSL's 2013 Transactions
- The Sexual Politics Of 'Downton Abbey'
- Mediaocean Pivots (Again): This Time It's A 'Software Company'
- MediaPost Weekend - Saturday, Feb. 1, 2014
- It's official: real time, now dead.
- So Many Super Bowl Ads To Watch Before The Super Bowl
- Super Bowl Ads Rack Up 44 Million Views On YouTube Pre-Game
- Hey, Look At All These Cute Babies Failing In Various Ways!
- Stan Mack Is Back!
- Never Underestimate The Human Ability To Ignore Data
- NBCU, Comcast Ad Tool Targets Addressable Spots
- The De-Bimbo-ization Of Super Bowl Ads? A Girl Can Dream
- IAB Explores Alternatives To Cookies
- NBC's Jay Leno Tells All - On CBS!
- Software Is Eating Marketing -- And Your Job
- Google Scoops Up Artificial Intelligence Firm DeepMind
- CBS Extends Nielsen Cross-Platform Metrics Deal
- Missing the Target with Targeted Ads
- Click Fraud Costs Marketers $11B, IAB Issues Key Report
- Horizon Turns New Page In Programmatic, Guarantees Ad Is In-View Before Bid Is Made
- MediaPost Weekend - Saturday, Jan. 25, 2014
- Tag, You're It: Audience Targeting Shifting From Browsers To Pages
- Hyundai's Big Idea: A Big Bang In The Big Game
- AT&T Sponsored Data Intrigues Ad Execs, Taps Into Content Marketing Trend
- Upfront On Aereo And Broadcast Networks
- LinkedIn Accused Of Tricking Users With 'Cryptic Disclosures'
- KSL Trustee Given Subpoena Power: Liebowitz, Cohen To Speak Under Oath
- Nielsen Finalizes Agreement To Sell Arbitron LinkMeter To comScore, Fulfills FTC Antitrust Order
- The Problem With TV Everywhere: No One Wants It
- Madison Avenue's 'Next Big Thing:' Branded Technology
- Political Ad Spend Will Dip In '14
- Google Breaks Into Madison Avenue's 'Big 5,' Comcast Erodes As No. 1 Supplier
- Media Buyers Not So Smitten With Twitter ROI
- AdSense Direct Could Increase Profits In Google's Coffer
- White House Working Group To Examine Big Data Use
- Do Consumers Really Like When Advertisers Hijack Their Screens?
- Showrooming Comes To Actual Showrooms, Auto Dealers Brace
- Arby's CMO Reveals New Ad Strategy
- Super Bowl Marketing Goes Native
- Dove's 'Selfie' Dissects Daughters, Mothers, Social Media
- Sorrell: 'Opt-out' Is No Longer An Acceptable Data Strategy
- MediaPost Weekend - Sunday, Jan. 19, 2014
- Paul Donato And The Final Frontier
- Obama Limits NSA Data Collection, Marketers Mull Changes
- DMA Criticizes Obama Comments Comparing Gov't Snooping With Ad Tracking
- Google Hatches New Plan, Acquires Nest To Organize Real World's Information
- WPP Affiliate Shop Sued For Stealing Trade Secrets
- Watson Looks To Collaborate And Commercialize
- Writing The Marijuana Creative Brief
- Report: 2014 Looking Like A Better Year For Ad Industry Growth
- 'Dude, I Have The Internet'
- Teens Up Usage For Connected TVs, Mobile
- Rentrak Gets CBS' Rating, Becomes First Broadcast Net To Use It As 'Currency'
- Sprint Launching Comprehensive Agency Review
- Christie And The Garden State Packed With Broken Heroes
- Local Media Forecast To Rise Single Digits, Digital Expands
- Advocates Call For FCC To Protect Net Neutrality
- Literally The Worst Thing Ever
- Oh, The Gravity: DirecTV Throws The Weather Channel Out Of Its Orbit
- NowThis Now Part Of NBCU News: Second Investment/Content Mashup In As Many Weeks
- A Taxing Argument On Ad Deductions
- ANA Says IHS Global Insight Data Impugns Ad Tax
- Williams Abandons Mother For Publicis, Assumes Global Strategy Role
