MediaPost Agency Daily Editions for March 2018
- MediaPost Agency Daily - Friday, March 30, 2018
- Accenture Scoops Up Meredith's Digital Agency
- Huge Shakeup, Shapiro Leaving For New Venture
- Publicis Media Taps Ali Nehme For New Commerce Lead Role
- Amazon Ranked Most Liked Brand, Guess Who's Least Liked?
- Havas Bets On Cryptocurrency With New Blockchain Practice
- UK And US Are Mid-Table On Global Viewability, Sweden Leads
- Terms Of Abuse
- KBS' 'Vonster' Project For Monster.com
- Ebiquity Taps Media Agency Veteran Vinter
- Pizza Hut Launches Creative Agency Review
- MediaPost Agency Daily - Thursday, March 29, 2018
- Starcom USA Wins Red Bull NA Media Business
- Spark Foundry's Boothe Adds Global Brand President Role
- Pacifico Beer Launches First National TV Campaign
- ARF Proposes New Standards For Consumer Data, Threatens To Rescind Cambridge Analytica's Ogilvy Award
- Why Marketing Attribution Projects Fail
- The Trials And Tribulations Of Facebook, Snap
- Dilly Dilly! Bud Light Awards More Bloody Work to Wieden
- L.L. Bean's Back Bay Station Takeover
- Former Candyspace NA CEO Joins Mirum
- Ally Financial To Pay Finalists In Ongoing Review
- MediaPost Agency Daily - Wednesday, March 28, 2018
- Dentsu Aegis Network's M1 Platform Is Integrated With Adobe Experience Cloud
- Marketers Find Programmatic Measurement 'Very Challenging,' Blame Agencies
- Elmo, The Count Help Boost Early-Learning Engagement In Kansas City
- Orbitz Launches 'Rewarding' Campaign
- Kantar: 'Invisible' Relationships Between Brand And Consumer
- GDPR Will Be Good For Advertising
- Programmatic Is Closing The Fraud And Safety Gap On Direct Buying
- Cancer Awareness Campaign Supported by Google, But Apple Won't Play Ball
- GroupM's GDPR Plan
- Command Replaces Hammer With Gunn
- VIA Adds Client Strategy Lead Brian Demick
- 3Headed Monster Wins Soraa Lighting AOR
- MediaPost Agency Daily - Tuesday, March 27, 2018
- CMO Klaassen Named President 360i New York
- SF Giants, 215 McCann Celebrate Teams 60th Year Out West
- Standard Time + Blackrose = Standard Black
- Arts & Letters Creative Appointed AOR For Google Chromebooks
- OnStar Expands To TV, Cinema In New Campaign
- Zenith Boosts Global Ad Forecast, Cites Global Economic Expansion
- Dentsu Aegis Net Dominates 2017 New Media Biz
- Sometimes Lighter Is Better?
- CP+B Boulder Appoints Business Affairs Head and Executive Creative Director
- Walrus Wins Avrio Health Assignments
- MediaPost Agency Daily - Monday, March 26, 2018
- Getty Images, FCB Chicago Team Up For Clean Drinking Water Project
- MediaCom London Is Gunn Report's Top-Ranked Media Agency
- Publicis Media, GlobalWebIndex Partner On Multicultural Data
- Publicis Assembles 'Dark Horse' Team To Overhaul JennAir Brand Image
- M&C Saatchi Profit Rise Due To Less Reliance On FMCGs
- Accenture To Marry Tech And Creative While Avoiding Media Buying
- Facebook, WPP, Publicis Work On Their Future
- Grant Thornton Taps Pro Golfer Rickie Fowler For New Campaign From Gyro
- Hall & Partners Taps M&C Saatchi Vet For CEO Role
- Collins Tapped For eSalon Rebranding
- MediaPost Agency Daily - Friday, March 23, 2018
- Mindshare's New Planning Service: All In A Day's Work (And Not A Minute More)
- Omnicom Media Group Convenes Its Own Upfront
- Vivaldi Names First Chief Creative Officer
- Corona's Extra, Familiar Brands Highlighted In New Work
- Epsilon/Conversant Taps Fagel To Lead Marketing
- Has Marketing Gone Too Digital?
- To Make TV Advertising Better, Clients Must Talk Directly To Sellers
- Busy Time For Wavemaker As It Fights To Win, Retain Business
- Meals On Wheels Pivots On Messaging In New Campaign
- GS&P Wins BMW Creative Review
- MediaPost Agency Daily - Thursday, March 22, 2018
- GSD&M Extends 17-Year Hitch With The U.S. Air Force
- Doner Expands Smithfield Relationship
- 'No Irish Pub' Experiment Aims To Teach Tolerance
- Wavemaker Launches 'Splashy' Diversity Program
- Ad Execs To RFP: RIP
- Interpublic Upgrades U.S. Ad Spending Growth To 5.5% This Year
- McCann Taps Maicon For NA Strategy Role
- Media Brands Need to Raise Their B2B Marketing Game
- Why Savvy Brands Are Still In Love With TV
- The Value Of Genuine Relationships At Work
- Kids Are Marching For Their Lives; Adland Is Making Posters
- Sir Martin Sorrell Says Ad Consolidation Will Follow Client Consolidation
- VisitBritain Launches First Dynamic OOH U.S. Campaign
- Dentsu Aegis' Fetch Creates U.S. CEO Role
- MediaPost Agency Daily - Wednesday, March 21, 2018
- Publicis Groupe 'Sprints' To Transform Itself
- Publicis.Sapient Poaches Deloitte's Teresa Barreira
- Adland's Creatives Support 'March For Our Lives'
- 'SNL' Vet Rachel Dratch Does Double Duty For Ruby Tuesday
- AIGA Launches Movement To Boost Female Leadership In The Design World
- Publicis To Upgrade Ad Outlook, Cites 'Stable Economic Growth'
- Why Do Cities Work?
- New Campaign, Brand Positioning For Fountain Tire
- TBWA\Chiat\Day LA Wins Global IMAX Pitch
- MediaPost Agency Daily - Tuesday, March 20, 2018
- Wunderman Counters In-Housing, Offers 'Hybrid' Practice
- Ciara Signs On As Pandora Ambassador
- Post-It Devises Harsh Testing Conditions To Promote New Extreme Stickies
- James Ward Returns To McCann As President, Detroit
- Top Andy Award Goes To Fearless Girl
- Spotlight On CSR: Millennials More Prone To Punish Brands For Scandals
- McCann Gets Spacy In New Work For Nat Geo Program
- The Man Who Blew The Whistle On Cambridge Analytica
- New Leadership For AKQA Atlanta
- IPG's Jack Morton Wins 'American Evolution' Assignment
- MediaPost Agency Daily - Monday, March 19, 2018
- In A Restructuring Move, JWT Eliminates Role Of Global Creative Chief
- Publicis Media = 30% Of Total Revenue
- IPG's Golin Unveils Its 'Have Her Back' Initiative
- Westin Hotels Recycles Bed Linens To Make PJs For Needy Kids
- For Gen Z Social Media Shopping Is the New UGC
- 10% Own An AI Device, 32% Plan To Get One, 58% Don't Want Any
- Study Finds Roadblocks to Moving Media-Buying In House
- Posterscope Founder Annie Rickard To Retire
- AARP Speaks To Ageism, Stereotypes In New Campaign
- We Are Unlimited Adds Two Former Saatchi & Saatchi ECDs
- Grocery Chain Lidl Has A New Agency And A New Campaign
