MediaPost Agency Daily Editions for June 2021
- MediaPost Agency Daily - Wednesday, June 30, 2021
- Start-up D2C Brand From 70-Year-Old Bedmaker Debuts July 4
- McCann Adds Two To Global C-Suite
- Blurring The Line Between Brands And Their Agencies At This Year's Cannes Lions
- ARF Syndicated Study Is A First, And According To Research Chief, May Not Be Its Last
- Supreme Court To Intervene In Battle Over Digital Billboards
- Consumers See Rise In 'Toxic' UGC, Hold Brands Responsible For Policing It
- Omelet's New 'Cheat Code' To Support Brand Efforts In The Gaming Segment
- TBWA\London Taps Indie Agency Leader To Be Its Next CEO
- MediaPost Agency Daily - Tuesday, June 29, 2021
- IPG Adds Global Culture Role, Taps Gardner To Fill It
- BBH Taps Cona For Business Development Role
- Scotts Miracle-Gro Celebrates The Backyard As Place For Post-COVID Reunions
- Havas Media Creates 'Ethical Media' Partnerships Role, Taps Programmatic Vet To Run It
- Omnicom's Sparks & Honey Creates Hybrid Chief Client/DEI Role
- Wimbledon Returns With Sponsored Activities, U.S. Open Begins Ticket Sales
- ARF Teams With Vendors To Launch Device Sharing Study, Will Apply To MRC To Accredit It
- Who's Got The Body Wash? Patti Labelle Steps Into Old Spice Family Drama
- Gen Z, With Their "Instagram" Lives, Are Driven By Style
- Why COVID Was The Real 'Disruption' Winner Of The Lions Festival
- Rossi Tapped For New Publicis Groupe Media Role
- Gap Annoys Some Activists With Pride Effort
- Young & Laramore Wins Four New Clients
- MediaPost Agency Daily - Monday, June 28, 2021
- WPP Takes Home Cannes Lions Holding Company Of The Year Honors
- London's AMVBBDO Wins Cannes Lions Agency Of The Festival Honors
- FCB Is Cannes Lions' Network Of The Year, A First For the IPG Global Agency
- Google-Backed DOOH Company Firefly Acquires Curb Taxi Media
- Burger King, Bodyform, Dove Rank As Most 'Creative Brands' Of Lions Festival
- Why The World's Greatest Brands Are Helping Consumers Build Their Own
- #WombPainStories Wins Titanium Grand Prix at Cannes
- Eliminating Investment Inequalities In The Media And Creative Supply Chain
- How Ad Imagery Changed During The Pandemic
- Ikea Under Fire For Juneteenth Menu Of Fried Chicken, Watermelon
- One & All Taps Strategy Talent
- MediaPost Agency Daily - Friday, June 25, 2021
- Baxter Appointed CEO At IPG's Huge
- Butler/Till Acquires Digital Marketing Agency Digital Hyve
- Ashley HomeStore Appoints Kettle As New Lead Creative Agency
- Mastercard's 'True Name,' Woojer's 'Sick Beats,' Among Cannes Grand Prix Winners
- Listen Up: How Brands Can Join the Audio Revolution on Clubhouse
- How To Improve ROI Of Your Programmatic Advertising Campaign
- Horizon Media's New HIT Squad
- NY Hearts UM, Names It Agency Of Record
- New York City Launches $30M Global Campaign To Lure Tourists Back
- MediaPost Agency Daily - Thursday, June 24, 2021
- MDC Touts Merger Benefits At Annual Meeting, Reschedules Vote On Stagwell Combination for July
- Adland Is Great At Selling Products. What About Selling Sustainability?
- Travis Scott's Astronomical In-Game Concert Among Latest Grand Prix Winners
- Ford Teams With TikTok For AR Maverick Challenge
- Entertainment Lions Recognize Long-Form Content, Signaling Attention Spans Are Not Eroding
- Dentsu Taps Canada's Lemaitre As Global Commerce Director-Media
- Lions Winners Demonstrate How Brands Went From Using Sports To Marketing Them
- Tone Deaf / Not Tone Deaf Cannes Lions Promo
- McGarrah Jessee Taps Richards Group Veteran For Top Growth Role
- MediaPost Agency Daily - Wednesday, June 23, 2021
- Fluent, Fyllo Partner On Identifying Cannabis/CBD Consumers For Advertisers
- New Media/Marketing Auditing Firm Hangs Out Its Shingle
- Super Short Super Bowl Ad Among Tuesday Lions Grand Prix Award Winners
- Media-Planning Software Provider Telmar Unveils Cookie-less Identity Targeting Partnership
- PHD Named 'Media Network Of The Festival' At Cannes Lions
- U.S. Ad Market Expands 50.3% In May, Smaller Ad Categories Surpass The Top 10
- Media Lions Awarded To Two Grand Prix Winners Whose Campaigns Helped Change The World
- Opendoor Launches First National Ad Campaign
- Kyra Media Named AOR For Jack In The Box TikTok Efforts
- MediaPost Agency Daily - Tuesday, June 22, 2021
- Is The Marketing Industry Facing A Midlife Crisis?
- Lions Awards Highlights Day 1
- GroupM: Top 25 Media Suppliers Now Control Two-Thirds Of All Ad Spending
- USIM Lands Potbelly Sandwich Chain
- How Packvertising Became The New Advertising
- Designing A More Sustainable Planet, Not Just Brands
- Havas' Cannes Cafe Goes Virtual, But Offers Real-World Hospitality Too
- Sex Sells, But Older Sex Wins Lions
- Call For Entries: MediaPost's 2020 Marketing: Automotive Awards
- Wavemaker Finds Consumers Becoming Less Attached To Brands, Especially Online
- Trade School Taps WT Veteran For Senior Production Role
- MediaPost Agency Daily - Monday, June 21, 2021
- 5 Years Later, Leaders Reflect On Impact Of Media Transparency Report
- Spark Foundry Lands A Beauty, Sally's
- Empower Promotes Ross To Vice President/DEI Chair
- ID Comms Taps Potter For Senior Role At Its Media Auditing Practice
- Ad Spending Surges 56% In May, All Media Except Magazines Rise
- GroupM Tracking Study Signals Boon For Out-of-Home Media
- Shopping Returned To Pre-Pandemic Levels In May
- What The Heck Happened In OOH? A Post-Cabal Analysis With Agency672's Daniel Wilkins
- How To Integrate Inclusivity Into Your Creative
- Cannes Lions' Sustainable Trophies Movement
- Labelium Bolsters New York Management Team
- MediaPost Agency Daily - Friday, June 18, 2021
- How Agencies Are Commemorating Juneteenth
- The Many Expands Creative Team Following Strong Growth Year
- GroupM Partners With TripleLift On 'Underrepresented Voices' Initiative
- Spark Foundry Named Fox's Media Agency: No, Not THAT Fox
- Gold Bond Takes On Moist Body Parts
- DOA Emails: Consumers Say Only 5% Of Messages Are Well-Timed To Their Needs
- Cannes Lions Entries Slide 6% Versus 2019
- Victoria's Secret Aims To Redefine Itself Post-Angels
- FCB Named First Global AOR For Footwear/Apparel Brand HOKA ONE ONE
- MediaPost Agency Daily - Thursday, June 17, 2021
- MDC Partners Postpones Shareholder Vote On Merger
- New Campaign Addresses Rise of Domestic Abuse During COVID-19
- m/SIX Taps Hearts & Science's Dias As CSO
- Diageo Becomes NFL's First Official Spirits Sponsor
- Data Shows People On The Move And What It Means For Advertising
- Spark Foundry Taps Coca-Cola's Carlisle To Lead Commerce Media, Marketing
- CIMM Launches Pilot To Understand Time Spent Across 'Every' TV Platform
- We Need More Women-Owned Agencies
- When B2B Marketing Just 'Feels Right'
- Agency-Produced Film About Surfing Documentarian Bruce Brown Hits Theaters
- PGA Tour Superstore Launches Campaign Tied To U.S. Open, Father's Day
- 180 NY Adds Two To Expanding Leadership Ranks
