MAD Agency Daily Editions for June 2021
MAD Agency Daily - Wednesday, June 16, 2021
MullenLowe Builds Out LA Creative Team
TBWA\Chiat\Day Names Erin Riley Its First CEO
'Mad Men'-Era Ad Man Marvin Sloves Dies At 88
TBWA Taps Publicis Media, IPG Execs For Global Data, Intelligence Roles
Cryptocurrency Company Launches Ad Campaign For The 100%
Octagon Sports Agency Inks Exclusive Data Deal With Comscore
Former Google Exec Steps Up Creative Ad Process
Crumbling Cookies Lead To Performance Challenges, But Better Customer Experiences
MAD Agency Daily - Tuesday, June 15, 2021
Don't Forget Fido When You Head For Vacation This Summer
Stagwell Submits Revised Offer For MDC Partners Which Shareholder Indaba Has Rejected
New Campaign Tackles Delicate Subject Of Pregnancy Loss
Marketing Agency Tinuiti Unveils Plan For Influencer Unit
Magna More Than Doubles U.S. Ad Growth Estimate For 2021
D2C Hair Colorist Madison Reed Consolidates Media At Dentsu X
Global Ad Growth Consensus Lifted To 10.6% In 2021, 8.2% In 2022
MAD Agency Daily - Monday, June 14, 2021
Omnicom Sells Barter Operation Icon International
Jacuzzi Group Taps McGarrah Jessee For Branding, Creative Services
New Mattel Launch Touts Barbie's Green Creds
'Kick Pain in the Aspercreme' New Tagline For Pain Relief Brand
Consumer Psychology Study Finds Friends & Family Still Top Brand Influencers
Publicis Groupe Wins American Family Insurance, The General Media Account
Are You Ready? Prime Day Is Just Around The Corner
Merkle's Cookie-Crumble Guide To The Future
Kona Brewing Recruits Surfing Champ Kelly Slater For New Campaign
MAD Agency Daily - Friday, June 11, 2021
GroupM Nearly Doubles 2021 U.S. Ad Growth Projection, Revises 2020 Decline To Less Than A Point
Warren Named AAF Board Chair
McCann Worldgroup Promotes Simpson To Global Chief Intelligence Officer/President, Truth Central
In Latest Campaign, Domino's Nemesis The Noid Is Selling NFTs, Making TikToks
Office Depot Unit Selects Omnicom's Doremus To Lead Creative, Strategy
AMV BBDO London Named The One Show's Agency Of The Year
Edelman Taps Gyro Co-Founder Becker For New Integration Role
GroupM: PACs Now Rank As One Of The Biggest Standalone Ad Categories
Men And Shopping: One Size Doesn't Fit All
It's Miller, Er, Make That Fundays, Time!
MAD Agency Daily - Thursday, June 10, 2021
Mercado Libre Campaign Recreates Iconic Kisses With LGBTQ+ Couples
IPG Agencies Orchestrate 'Miley In Layers' Concert For Magnum Ice Cream
Havas Finds Google, Other Media/Tech Brands, Are The World's Most 'Meaningful'
IPG Reveals New Climate Action Plan
Carolyn Everson Steps Down As Facebook Ad Chief
IPG Creates DEI Jobs Program In Detroit
Why Banning Deplatforming, Increased Data Privacy May Help Internet
Big Week For Media Reviews As Chanel, Bayer Issue RFPs
SMI Launches Cross-Media CPM Comparison Tool
Monteiro Named CCO Publicis Toronto
MAD Agency Daily - Wednesday, June 9, 2021
Publicis Media Reorg: Taps Dentsu's Epstein As Starcom Chief, Promotes Boothe, Kramer, Gonzales
New Campaign To Combat Antisemitism Launched In New York
GroupM Announces Charter Participants In Media Inclusion Initiative
Cracking The Code For A Better RFP Process
Havas Media Taps Cossette's Vardon As Canadian Chief
Tobacco Truths? From 'Vaping Is Better' To Corporate Smoke & Mirrors
Omnicom's TracyLocke Creates President Role, Taps Manikas To Fill It
Indaba Takes Off The Gloves In Battle With Penn Over MDC-Stagwell Merger
EU Posts New GDPR Standard Contractual Clauses
3 Post-COVID Strategies to Drive Agency Biz Dev
Skona Hires Strategy Lead, Designer
MAD Agency Daily - Tuesday, June 8, 2021
Study Finds Only 2% Of Marketing Execs Want 'Full Return' To Office
S4 Capital Ups Full-Year Growth Guidance After Strong Start To The Year
Funky Buddha Hard Seltzer Launches The First Annual Manatee Derby
Starcom And Telenor Group Create Data Partnership
Call For Entries: MediaPost's 2020 Marketing Automotive Awards
Toyota Launches Its First National Campaign On Twitch
ANA Launches ESG Brand Index
The World's Most Extrinsic Brands (Pick Your Criteria)
Madison Avenue's New Impressionistic Movement
Stagwell Offers To Amend Merger Terms To Appease Unhappy MDC Shareholders
Heinz Ketchup Partners With Waze, Burger King
Empower Elevates 5 Women To VP Roles
MAD Agency Daily - Monday, June 7, 2021
Tombras Wins Edible's Creative, Media Accounts
Deutsch NY Tells Skincare Line Differin's Story On TikTok (It Ends Badly For Zits)
Agency Makes 'Green GRP' Buys, First To Offset Advertising's Carbon Footprint
Omnicom Research Looks At Convenience Store Shopping In A Post-COVID World
For Happy Dads, A Miller Lite/New Balance 'Shoezie' -- And Hard Seltzer In Non-Skinny Cans
Disney Starts Ad-Focused Disney Accelerator Program For Minority-Owned Businesses
How To Mess With Media
Brands Love 'Customer Segmentation,' Agencies, Not So Much
Advertising's Final Frontier: References To Extraterrestrial Phenomena Soar This Year
Publicis Groupe Taps White For Top U.S. Diversity Role
MAD Agency Daily - Friday, June 4, 2021
WFA Launches Global Census Of The Advertising And Marketing Industry
Omelet Elevates Diaz To Chief Digital Officer
VaynerMedia Taps Buckley To Lead Its LA Office
Proof Wins Explore Branson Tourism Account
Musi To Lead FCB Health Network Media/Data Agency Solve(d)
Magna Teams With Spotify: Finds Americans Suffer From 'Screen Fatigue,' Turn To Audio
Report: Social Video Generates 70% As Much Reach As Linear TV, Fills In Demo 'Gaps'
The Atlantic's In-House Agency Is Spun Off And Rebranded
Uno Pizzeria & Grill Humorously Celebrates Getting Back To Normal
Halo Top Taps Fact & Fiction For Social
MAD Agency Daily - Thursday, June 3, 2021
Publicis Groupe Reports Gains In Diversifying Its U.S. Workforce
Match to Singles: 'Lick Every Stranger You Can' This Summer
Wavemaker Lives Up To Its Name, Enters Crypto Market With Coinbase
You & Mr Jones Hires IAS Co-Founder As CTO, Revenue Surges
3 Agencies And 1 In-House Shop Lead The Way In ADC's Best Of Discipline Awards
Creative Bravery Works For Marketers, Agencies: Q&A With Agency CFO
Cities Use Social Media Program To Counter Vaccine Mistrust
Audience-Based Buying Is Taking Over -- How Advertisers Can Successfully Adapt
Democracy's Branding Problem
Initiative Is 2020 Global Network Pitch King According To RECMA
Atlantic New York Devises Campaign For Black America Refund
The Shipyard Taps Talent From OSU/BASCA Partnership
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