On the eve of the NBA Finals, which will be seen exclusively on ABC beginning June 4, the league said it has expanded its relationship with the Walt Disney Co. to develop "The NBA Experience at Walt Disney World Resort." The experience, at Disney Springs in Lake Buena Vista, Fla., would feature "hands-on activities" that put visitors "in the middle of NBA game action." The NBA Experience willinclude video productions, interactive experiences, a restaurant and a retail store.

An advertisement for fashion brand Yves Saint Laurent has been banned for featuring a model whom the U.K.'s Advertising Standards Authority describes as "unhealthily underweight." The ad, which appeared in "Elle UK" magazine, featured a black-and-white photo of a woman lying on the ground as if she'd passed away from consumption, rib cage is clearly visible, her waist of only somewhat greater girth than her knees.

Frank Cooper, PepsiCo's longtime chief marketing officer of global consumer engagement and a four-time Billboard Power 100 honoree will join BuzzFeed in late June as the company's chief marketing and content officer, BuzzFeed announced this week. Cooper will report to BuzzFeed president Greg Coleman, and CEO Jonah Peretti.

From Shinola watches and Drought Juices, to the founder of Quicken Loans, and a new wave of startup whiz kids leaving overpriced and traffic-jammed Silicon Valley, entrepreneurs are trickling (back) to the Motor City. Dan Gilbert, founder of the above mentioned online finance company has bought up 70 buildings in Detroit, where Quicken Loans is now located. Fingers crossed.

Cadillac wants to connect the dots between tier 1, or national brand advertising, and tier 2 and 3 dealer-group regional ads and ads paid for by individual dealers. Uwe Ellinghaus, CMO for General Motors' luxury division, said he sees and opportunity for improvement in the disconnect between national and dealer. The company is making efforts to extend the feel of its national ads to regional and local-market TV.

Facebook, which bought Instagram in 2012, has kept the mobile photo-sharing service mostly free of advertising, with a few big brands, including a couple of automakers, getting an in to do special commercial messages. But now the company says it plans to open the Instagram feed to all advertisers, regardless of size and scope. Marketers will be able to target ads to the service's 300 million users by interest, age, gender and other factors, just as they can on Facebook.

FIFA sponsors, including Visa, Coca-Cola and McDonald's, have welcomed Sepp Blatter's decision to resign as president of football's world governing body. However, both Visa and Coca-Cola repeated warnings that they expected a swift overhaul at FIFA. McDonald's said it hoped this would be the first step towards "gaining back trust from fans worldwide". Visa said it was encouraged "by the recognition by FIFA that extensive and fundamental reform is needed as reflected by the announcement that President Blatter is resigning."

While May auto sales were expected to be strong, the overall thought was that sales would be down a bit due to one less selling day; however, new car buyers came out in force and, in the process, ensured several sale streaks remained intact. The early predictions called for overall sales to drop 1%, but several estimates have them coming in as high 1.5% over the previous May's results. Read on for specifics.

Cracker Barrel Old Country Store Inc. will open its new "fusion prototype," a new-equipment version of its full-service, family-dining restaurant, on June 22, in Morganton, N.C.. Sandra Cochran, president and CEO, said the new design "Will give us an opportunity to improve new stores going forward. But it will allow us to begin to understand better potential retrofit opportunities."

The auto industry is optimizing digital advertising through data-driven programmatic. According to data released by DSP and DMP Turn, price competition among auto companies was at an all-time high in early 2015 and has since stabilized. Turn's Advertising Intelligence Report 2015 tracks data from the Herfindahl-Hirschman Index (HHI), which measures the level of competition, against spend data from the Turn platform.