"Typically, when we'd experience economic strife, sustainability concern would take a back seat," says GfK's Tim Kenyon. Not so this time.
Adidas announced it would sell the struggling unit back in February. There are no updates on a sale, despite reports that two offers have been made.
It's the first estimate in nearly two decades of the monetary value of underage alcohol consumption, and first ever to attribute such drinking to specific brands.
Ebay is launching the Refurb Registry, which sells only certified refurbished items in very utilitarian categories.
Gut-friendly soda brand Olipop disagrees with Pepsi's definition of "compromise" but welcomes being in a conversational spotlight with the global beverage titan.
U.S. sales of air purifiers (not counting replacement filters) more than doubled last year, rising to $942 million from $407 million in 2019.
OOH campaign is aimed partly at younger Jews who are "not used to anti-Semitism," says JewBelong co-founder Archie Gottesman.
British American Tobacco reports on research that pooh-poohs risk of vaping, while WHO says quitting tobacco in any form is the only healthful option.
The TV spot focuses on a family watching a backyard movie. Digital ads offer simple prompts, like "practice your presentation...outside."
Two very different beverage brands are touting dad-friendly features and promos in the run-up to Father's Day.