• Nordstrom Wins Social Media Kudos
    Nordstrom, which is over 100 years old, was selected by U.S. News as one of "America's Most Connected Companies" for its use of technology to expand shopping options. The channel says Nordstrom has been "aggressive about snapping up promising Internet ventures to diversify its business and experiment with new retail platforms." Its social media strategy extends well beyond Facebook, Twitter, and YouTube to an array of buzz-generating fashion and photo-sharing sites, notes the title. Nordstrom has 227 department and discount stores in 31 states. Late last year, it distributed 6,000 modified iTouch devices to sales staff that can ring up …
  • But Berkshire Bullish On GM
    Warren Buffett has grabbed 10 million shares of General Motors stock, according to a filing with the Securities and Exchange Commission. Buffett’s investment firm Berkshire Hathaway will spend $256.6 million for the stock, a nearly 20% premium over their value of $214.2 million when trading on the New York Stock Exchange wrapped up on Tuesday. What does he know that you don't? The maker has staged a modest recovery from its $19-a-share 52-week-low, and GM stock surged by $1 as soon as the market opened Wednesday morning before settling back slightly.
  • Analyst Says GM Gonna Hurt...Facebook
    GM's ad-pulling from Facebook is generating more speculation than the Oracle at Delphi and has more legs than a centipede. Anyway, Facebook's loss of paid advertising from General Motors Co., may lead to other marketers rethinking ads on the site. Oops. Isn't an IPO coming soon? Carlos Kirjner, an analyst at Sanford C. Bernstein & Co. in New York says if auto ads fail on Facebook, then AT&T Inc., Procter & Gamble Co. and American Express Co. may follow GM's lead and curb spending on the site. "The revenue loss is insignificant, but the fact that one of the largest …
  • AMD Goes Jiu Jitsu On Intel
    PC chipmaker AMD's chief executive thinks the chip-making giant Intel has overestimated consumers' willingness to pay top dollar for a new category of premium laptops. AMD is hoping to get a boost from Intel's most expensive marketing push in …
  • Sodas Suspended From School
    The Faulkton district is one of the first school districts in the country to institute a ban on sodas, according to the Alliance for a Healthier Generation, which works to reduce childhood obesity. The fact that sodas are getting …
  • In Brazil, Web Ads Boom
    ComScore Ad Metrix says online ad sales are booming in Brazil, with 190.5 billion display ads delivered to during the first quarter. Dafiti.com.br and Netshoes.com.br ranked as the top display advertisers in March, with each delivering upwards of 2 billion impressions. Said Alex Banks, comScore managing director for the company's Brazil operations,  "As the digital ad sector in Brazil …
  • Sina's First Quarter Beats The Street
    Sina Corp's quarterly results beat Wall Street's targets thanks to a 9% increase in ad revenue, nudging shares up 10%. China's largest Internet portal and media Web site, which has struggled with a soft online advertising market and increased spending on its Twitter-like microblogging service Weibo, saw brand advertising revenue jump to $78.5 million from $72.3 million a year earlier.
  • P&G Good As Gold With London
    P&G has aligned with some 150 Olympic athletes and hopefuls worldwide encompassing brands from Tide and Bounty to Pantene and CoverGirl. But the major strategy revolves around "Thank You Moms," a campaign the company said will empower families, improve the personal lives of U.S. athletes in London and, bottom line, help P&G reach its goal of $500 million in Summer Games-related incremental sales. Q&A with Jodi Allen, P&G's vice president of North American operations and marketing.
  • Burger King, 7UP, Sunkist Join USA Basketball
    En route to the Summer Olympics, Burger King is now the official quick server restaurant partner and Dr Pepper Snapple Group siblings 7UP and Sunkist soda the official soft drink, of USA Basketball. Both honor the 20th anniversary of the gold medal 1992 Dream Team that starred Michael Jordan, Larry Bird, Magic Johnson and friends.
  • Slurpees To Slim Down
    7-Eleven will roll out a low-calorie Slurpee this week nationwide, after testing the idea. The company's Lite Fanta Sugar-Free Mango Slurpee is now available for sale at many locations.7-Eleven will release two more sugar-free flavors  -- strawberry banana and cherry limeade -- this summer.
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