At an event in Hollywood on Tuesday, Disney-owned Marvel, whose films have earned $7 billion worldwide, unveiled the third phase of its Marvel universe. On deck are two "Avengers" movies, "Dr. Strange" and "The Inhumans." For the first time (since Blade) there will be a black hero, "Black Panther" premiering Nov. 3, 2017.
On Tuesday, a day after Chrysler Group finished dead last in Consumer Reports' quality ranking, the company's head of quality control Doug Betts stepped down to "pursue other opportunities." On Monday Chrysler, Dodge and Ram were at the bottom of Consumer Reports' annual reliability rankings, and way below Chrysler Group's own previous results. Betts will be replaced by Mark Chernoby, who will head quality for FCA, and Matthew Liddane, who will lead quality in North America for Chrysler Group.
Don't believe the hype. Sure, there has been ample press about how McDonald's and other quick feeders are losing customers, especially Millennials, to fast-casual purveyors like Chipotle and Panera. The NPD Group, however, says not so fast. While Millennials' visits to QSRs have declined over the past five years, the demographic group still goes to fast food joints far more often than it does fast-casual restaurants. And the average number of Millennials' fast-casual visits has not greatly increased.
Ford Motor has launched its first vehicles under the luxury Lincoln brand in China, starting with the MKZ and the MKC crossover. Ford said it plans to open specialized Lincoln showrooms in Shanghai, Beijing and the eastern city of Hangzhou early next month, to be followed by five more locations by year-end. It aims to have 60 Lincoln stores in 50 Chinese cities by 2016.
Coca-Cola has individualized two million bottles of Diet Coke in the Israel market. Coca-Cola Israel created the campaign, with Gefen Team, Q Digital and HP Indigo. Indigo, also started and based in Israel, helped Coke figure out the production challenges around "Share a Coke" when it first rolled out in Australia in 2011.
Dunkin' Donuts will begin selling a combination croissant-donut early next month. The ring-shaped croissant-donut will feature a "delicate and flaky croissant ring that is glazed like a donut" and debut Nov. 3 at specific U.S. locations, said Dunkin' Brands spokeswomanMichelle King. Last year, Dunkin' Donuts introduced the New York Pie Donut in South Korea.
Denny's Corp. posted an 18.7% increase in third-quarter net income, as well as its best same-store sales increases in two and a half years. Denny's said its company-owned restaurants saw the highest same-store-sales increases in eight years. As of the end of the quarter, on Sept. 24, Denny's Corp. operated 160 restaurants and franchised or licensed 1,529 locations for a total of 1,689 units.
GM isn't expected to reveal its next-generation Chevrolet Volt plug-in hybrid until next January, but the automaker plans to invest $300 million in its home state of Michigan by year-end, a chunk of that cash going to set up the Warren Transmission Plant to produce the next-gen Volt's plug-in drivetrain. Virtually all key powertrain components, from Volt's batteries to its gasoline "range-extender" engine, will be built in Michigan going forward.
Loctite has spent only $4 million on measured media each of the past two years, but it is going to pay an estimated $4.5 million to be in the next Super Bowl for 30 seconds. Loctite will go all in with a spot at the beginning of the fourth quarter with the latest installment of its less-than-year-old #WinAtGlue campaign from Fallon, Minneapolis.
CPMs among gaming advertisers on Facebook were up 548% year over year in Q3 2014, according to Facebook ad partner Nanigans in its most recent benchmark report. By contrast, e-commerce advertisers saw a 255% year-over-year increase in CPMs. On average, CPMs on Facebook desktop and mobile increased by 80% between Q2 and Q3 among brands like eBay, Rue La La, Rosetta Stone and gaming behemoth Zynga.