MAD Agency Daily Editions for March 2015
MAD Agency Daily - Tuesday, March 31, 2015
Millennials Are Reshaping Ad Agencies And It's Not All Positive
WPP's Xaxis Agrees To Buy Mobile Platform ActionX
CP+B's Chuck Porter to Serve As Chief Juror For Table Tent Awards
Mobile Shop Fetch Opens New York Office
Programmatic Buys Expected To Jump 21% This Year, Ad Exec Plans Outpace Publishers
EDM Fans Like Nike, Corona
Ad Vet Mike Geiger Tapped As Digital Chief For David & Goliath
NEW! Cox Business WiFi Forces Doctor To Wait For Patient
REVOLVING DOOR: Madison Wharton Named Chief Production Officer Of DDB New York
BIZ DEV: Amazon Advertising Named AOR For Coco Libre
P.R. Wild Pitches, Spring Edition
MAD Agency Daily - Monday, March 30, 2015
ZO Cuts Its 2015 Global Ad Spending Forecast
Minneapolis Agency Periscope Reaping Benefits of Twitter's Periscope Launch
Land Rover Brings Creative Ad Duties In House
Morals in Advertising: Paleo Blogger Does Voiceover Work For Coca-Cola and KFC
TBWA Reorganizes Around A 'Global Market Client Structure'
CP+B's Andrew Keller: Failure Isn't So Bad
Rokkan Collars Humane Society Account
Ames Scullin O'Haire Swings With New Golf Pride Work
Type-Toeing Through the Tulips
NEW! Air Wick's Scent Decorator Lets Users Match Mood With Scent
REVOLVING DOOR: Cristiano Alburitel Rejoins Butler, Shine, Stern & Partners As Director Of New Business
BIZ DEV: Nouria Energy Corporation Names CBX As AOR
MAD Agency Daily - Friday, March 27, 2015
This Ad Agency Now Makes Its Client's Hamburgers
Dear Sir Martin Sorrell - The Transparency Needed in Advertising Isn't In Financial Reporting, It's In Agency Bills
That Agency That Just Launched A New Web Site Has Now Done Something Newsworthy
The 'Mad Men' Set-Up: How Will We Deal?
Mad Men Opening Credit Bench Turned Into Actual Bench
For Cord-Cutters Prime Time Is, Well, Prime Time
Commonwealth//McCann Recaptures Silverado Account
180LA Helps Pacific Life Launch Its 'Swell' New Subsidiary
NEW! Benjamin Moore Throws Food On Wall To Prove Paint's Durability
REVOLVING DOOR: Wunderman New York Hires Three In Creative Department
BIZ DEV: Network Health Names GKV As AOR
ESPN To Launch TV DMP: Will Enable Brands To Target Audiences, Not Ratings
Google Takes Backseat To Facebook's Digital Display Ad Revenue
Food Industry Just Starting To Digest Kraft, Heinz Merger Implications
MAD Agency Daily - Thursday, March 26, 2015
Five Companies Agencies Should Partner With
Mad Men's Jon Hamm Just Completed 30 Days of Alcohol Rehab
Angie's List Pushes Angie Aside In New Campaign
Yannick Bollore Is Perfectly Happy Havas Isn't Huge
More Screens Are Better Than One: ESPN Unveils New Cross-Screen Research At 4As
11 Pieces of Career Advice From Mad Men's Peggy Olson
Laird + Partners Adds 2 To Leadership Team
Resolved: Programmatic Is Awesome
I'm Bad, You're Bad -- How About An Agency-Brand Amnesty?
NEW! Miller Lite Anthem Wants You To Be You
REVOLVING DOOR: Jon Drawbaugh Named Head of Production At DDB California
BIZ DEV: Catch New York Wins College Ave Student Loans
MAD Agency Daily - Wednesday, March 25, 2015
Ooo! Ooo! Agency Launches New Web Site That Is 'Closely Aligned With Company's Vision' !!
Tim Armstrong's Grades For Agencies: A- For Talking The Talk; B- For Execution
AOL CEO Tim Armstrong Says Agencies Are All Talk And Little Action
Tag Heuer Starts Dancing With DJ David Guetta
Like A Car Dealer Screaming 'Come On Down!' This Agency Has Announced 'Limited Time Discounts'
Montgomery: TV Will Remain A 'Powerhouse' Media For Years To Come
A-10, 160over90 Got 'Next' With March Madness
For Media Shops The Mission's The Same, While The Landscape Keeps Changing
Juan Charvet Joins Y&R As New Director Of Experience Strategy
Next Frontier For Digital Shops: The Art Of Management
NEW! Canadian Film Fest Campaign Pays Tribute To Overused Movie Cliches
REVOLVING DOOR: David Povill and Dave Cuccinello Join 180LA As Creative Directors
BIZ DEV: DDB Public Relations Wins Dairy Farmers of Canada
MAD Agency Daily - Tuesday, March 24, 2015
This Crazy Intern Recruitment Video From Mother Is The Most Wildly Awesome Thing You Will See Today
Mike Donahue, Departing The 4As, Gets Standing Ovation At Transformation Show
Maurice Levy Says France is 'Half Pregnant' And The UK Is 'Dangerous'
4As To Issue POV Paper On Programmatic
Maurice Levy to Get Hip With David Guetta During Cannes Lions
Assembly Nabs New Chief Digital Officer Alan Smith
Robert Rodriguez On Creativity
Perry Ellis Sees Double In New Campaign
Everyday Health Acquires Cambridge BioMarketing
First-Ever 4A's Partner Awards Recipients
NEW! How Far Would You Go To Show A Client Some Love?
REVOLVING DOOR: 360i Adds Three In Creative Department
BIZ DEV: Monoprice Names Havas Formula As PR AOR
Two-Headed Goat: The Podcast
MAD Agency Daily - Monday, March 23, 2015
In A Shocking Revelation Of The Obvious, Dan Wieden Says Creatives Are Too Self Entitled
Horizon Media's Koenigsberg: The New Agency Model is 'AOC'
This Agency Will Send One of Its Copywriters Into Space If Its Facebook Page Is Liked 37,000 Times
SMG's Global Expansion Plans For Audience Research Platform
SK+G Hires New Business Guy From Red Bull's Ad Agency
80 Sperry 'Intrepids' Circle The Globe
Rentrak Fails MRC Audit, TV Ratings Accreditation Withheld
Fuseideas Wins Maine State Lottery
LifeAlert Wins Big In March Madness Buzz
Diggin' Tulips
NEW! Peak Performance Opens Digital Pop-Up Shops In Remote Locations During The Magic Hour
REVOLVING DOOR: Cody Bailey Joins Moroch Partners As Director Of Digital And Social Strategy
BIZ DEV: Fuseideas Wins The Maine State Lottery
MAD Agency Daily - Friday, March 20, 2015
Anheuser-Busch Answers to Accusations of 'Despicable' Agency Relations
ZenithOptimedia Sees Blue With New Network
OMG! 'Mad Men' Is Ending! But You Have Until June 14 To Check Out This Exhibit
Havas Group Reports 9.4% Profit Growth For 2014
72andSunny Engages In Buzzword Bingo With Launch of 'Brand Citizenship' Practice
72andSunny Wants To Make The World A Better Place
Lindsey Harris Named Creative Director At MJD
72andSunny Introduces Musical Poster
REVOLVING DOOR: Rob Trostle Named Executive Design Director At Droga5
BIZ DEV: Safelite AutoGlass Taps Havas Media North America As Media AOR
'Drunk Exec Barfs At Bergdorf's': Is That You, Don Draper?
NEW! Canadians Can Add Their Face To Samuel de Champlain's To Promote TV Series
MAD Agency Daily - Thursday, March 19, 2015
WPP's Sorrell Confirms Interest In Dunnhumby
Ad Guy Lands Job By Sending Pillows To Agencies
Empower Partners With Scripps, Adds Local TV To Programmatic Repertoire
DigitasLBi Drops 'D' And 'G' From Name In Support of Elton John's #BoycottDolceGabbana Effort
Lack of Data, Effective Marketing Hurt Brand Growth In Africa
GSD&M Throws Massive Party at SXSW
iitasLBi Supports Elton John By Dropping The D And G From Its Name
Agencies Blamed For Gushcloud Debacle And That's Just Wrong
Heart & Stroke Foundation Wants To Make Your Dreams Come True
'Simplicity' Shop Siegel+Gale Showcases Other 'Simplifiers'
SXSW: Are Agencies And Clients Killing The Cool Factor?
NEW! A Gun Store With History Opens In New York City
REVOLVING DOOR: Chris Hayes Joins Code and Theory As Partner, Global CMO
BIZ DEV: Soffe Names The Variable As AOR
MAD Agency Daily - Wednesday, March 18, 2015
Did You Know Nike's 'Just Do It' Was Inspired By A Death Row Inmate?
New Leadership At Y&R Chicago
GS&P Confirms The Agency's Future Creative Leadership
Mullen South Carolina Takes New Office Space Which 'Fuels Creativity'
Barclays' David Wheldon Is The New WFA President
No, Seriously! This Agency Really Is Different From Every Other Agency!
Publicis Groupe Founding Family Slims Its Ownership Stake In The Company
KBS Expands To China
Google's Diversity Message Gets Lost In Schmidt's Interruptions
Almost Half Of American Men Head To The Pub On St. Paddy's Day
WPP's Landor Bolsters Naming, Verbal I.D. Teams
Prime Visibility Predicts Kentucky Will Win NCAA Men's Tourney
Finding Unusual Search Entry Points Into Advertising Campaigns
NEW! Rick Astley Will Give Up Anything For Extra Data In Virgin Mobile Ad
REVOLVING DOOR: M&C Saatchi Mobile Elevates Will Phung To VP Media
BIZ DEV: Connecticut Green Bank Names Cronin and Company As AOR
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